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MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

Social Media 250

Social Media DC Strategy Education 250

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MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. and other AI besides LLMs—what other technologies should you be considering, use cases, etc. Advertising. Have you heard of Connected TV (CTV) advertising ?

Education 256

Education New Hampshire Tips Technology 256

.orgSource

DECEMBER 26, 2022

The.orgSource and.orgCommunity teams send our best wishes to our clients and friends for a happy and productive 2023. Once associations had an automatic corner on their markets. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. Our Year in Review.

Technology 88

Technology Review Innovation Library 88

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification. Dull new world.

Revenue 256

Revenue Price Denver Tools 256

.orgSource

FEBRUARY 27, 2023

You can’t prevent the radical transformations in employment that new technology will certainly introduce. The differentiator now isn’t only the fastest piece of equipment or technology. Digital markets don’t allow room to languish. ChatGPT isn’t writing this post—at least not today. There’s a change going on in business.

Team 88

Team millennials Innovation New York 88

Reid All About it

OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. It is no longer a weird experiment in some back room with a tiger team.”

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

JANUARY 12, 2024

Team questions. Karin Hurt and David Dye at Let’s Grow Leaders share seven assumption busters to propel your team’s strategic thinking. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Young member engagement.

LMS 266

LMS Member Engagement Education Revenue 266

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. Demystifying API.

Chicago 200

Chicago Newsletter Mooc Education 200

WBT Systems

JUNE 5, 2018

Since the EU approved GDPR on April 14, 2016, association technology firms have had lots of time to prepare for GDPR. In this post, we describe what your technology providers should do to help your association comply with GDPR. It also means: Asking co-workers and technology partners a lot of questions. Consent to collect data.

Technology 160

Technology LMS System Review 160

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AUGUST 11, 2023

A few of them might surprise you, but they’re essential for technology project success. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Host: Certification Network Group (CNG) Wed 8/16 from 11 a.m. Change management.

Chicago 195

Chicago Certificate Marketing Content 195

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JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Managing remote teams. WBT Systems suggests associations offer training in these seven skills for managing remote teams. Membership survey. Fractional CIOs. 1 CMP credit. Fri 1/29 at 1 p.m.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Host: Brandt Krueger, founder Event Technology Consulting. More info/register. Fri 6/18 at 12 p.m. – EventTech Chat.

LMS 369

LMS Certificate America Committee 369

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MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Association Technology Women Champions Mon 3/27 at 8 a.m. Host: Association Women Technology Champions Wed 3/29 at 8 a.m. Association staff retention. Location: Chicago IL.

Revenue 227

Revenue Chicago Leadership Education 227

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JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Host: Brandt Krueger, founder Event Technology Consulting. Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Tue 5/9 at 12 p.m. 1 CAE credit. More info/register. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.),

Chicago 205

Chicago Education Certificate Revenue 205

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

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JANUARY 14, 2022

Nikhil Basu Trivedi gathered insight from 50 of technology’s top thinkers on what they see coming in the year ahead. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Team 195

Team Technology Certificate Revenue 195

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JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Quick hits. Four questions to help vet your content ideas. This is so me.

LMS 361

LMS Revenue Tips America 361

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Professionals in Certification Networking Event.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Fri 3/25 at 12 p.m. – EventTech Chat.

Revenue 195

Revenue Content Virginia Technology 195

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APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. 1 CAE credit.

DC 205

DC Recruiting Recruitment Washington 205

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AUGUST 18, 2023

Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. Host: Nimble AMS Speakers: Collier Faubion, Senior Sales Engineer, Nimble AMS Tirrah Switzer, Senior Director of Product Marketing, Community Brands Thu 8/24 at 12 p.m. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

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FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Good enough” technology. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing. MemberSuite says member expectations are different now in 2021, the bar is set higher.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. Email marketing news. The 2024 survey is now open.

Survey 256

Survey Project Strategy Education 256

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SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Sales Enablement for Associations Associations need marketing, membership and sales working as one unit with a drive towards shared goals.

LMS 256

LMS Revenue Arlington Education 256

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DECEMBER 1, 2023

Good things happen when you have good relationships with technology partners. Host: ASAE Technology Council Speakers: Dave Coriale and Andrew Legett of DelCor Reggie Henry of ASAE Tue 12/5 at 12 p.m. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., Project success stories. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

MultiBriefs

SEPTEMBER 29, 2023

{summary} Over the last few years, advancements in massive shifts in technology, processes, and the workplace itself have changed the professional landscape. With this impending shift, upskilling and reskilling will represent important tools for applicants and the workforce to remain relevant in a world driven by technology.

Certificate 52

Certificate Class Course Process 52

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Apply now for a Gold Circle Award or volunteer as a GCA judge. 1 CAE credit.

Innovation 359

Innovation Las Vegas Communications Education 359

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JANUARY 22, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Guest: Paul Gannon, Thoughtcast Media Video Marketing. Host: ASAE.

Innovation 370

Innovation Communications Education Strategy 370

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JANUARY 28, 2022

Achurch Consulting describes how to build trust and connections with your team while working remotely. Josh Bersin is always insightful about the future of work, technology, HR, and learning. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Newsletter 195

Newsletter Survey Team Software 195

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APRIL 16, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Fri 4/16 at 12 p.m.

Revenue 363

Revenue Strategy Team Content 363

Wild Apricot

DECEMBER 21, 2017

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Technology. Evaluation of Sales Team Training Needs. Selection of Enablement Software and other Technology Tools. Performance.

How To 362

How To Process Tools Team 362

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MARCH 4, 2022

Cross-team collaboration. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Class 195

Class Certificate Content Committee 195

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DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Technology has its own momentum.

Strategy 272

Strategy Video Technology Innovation 272

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MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Marketing must-haves. Credentialing on the blockchain.

Technology 370

Technology St. Louis Strategy Products 370

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Career pathways. Host: Hubb.

millennials 307

millennials Montana Class Education 307

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FEBRUARY 19, 2021

MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. I love Marketing General Inc.’s NYSAE’s Third Technology Showcase: Virtual Event Platforms. Credentialing programs. Membership recruitment. Quick hits. Fri 2/19 at 11 a.m. Host: ASAE.

Revenue 322

Revenue Las Vegas Marketing Leadership 322