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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Price Your eLearning Right

Blue Sky eLearn

Rethinking Event-Based Pricing. One of the most common mistakes I see in pricing eLearning is exclusively applying the old one-time registration model. Before setting pricing, it’s critical to understand your market. Consider these models to price your eLearning right. Embrace Continuous Learning. Understand Your Market.

Price 193
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Your 2024 Guide to Setting Prices for Continuing Education Content

Crowd Wisdom

Pricing your continuing education courses can be tricky, but important, business. With 2024 quickly approaching, it’s crucial to determine your pricing strategy. We’re here to help you plan your New Year prices. Cost-based pricing Cost-based pricing is straightforward.

Price 59
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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. I’m happy to feature it as long as it’s not too product-centric. Ask Me Anything: Content Strategy Does “content strategy” mean the same thing to everyone in an association? Print magazines.

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The 3 Things Your Next Pricing Survey Must Have

AssociationChat

At Pricing for Associations, we have conducted numerous surveys for market research and market testing around value and pricing. If you’re looking to DIY a survey on value and pricing in the next few months, this article is for you. Always ask about value and pricing. Well, not always pricing. The reason?

Price 124
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Association Brain Food: 11.10.23

Reid All About it

Check out what James Young at Product Community has to say about building and using a community engagement funnel. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Member app. More info/register.

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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. I’m happy to feature it as long as it’s not too product-centric. Hear how the speaker’s team developed a price elasticity forecast. Data, AI and value propositions. Membership Mondays More info/register.