article thumbnail

On Social Media, Your Brand Is a Second-Class Citizen

Associations Now

Facebook’s recent controversy involving its trending topics is yet another sign that brands aren’t in the driver’s seat on social networks. Last week was a weird one for Facebook users—and those trying to read the tea leaves of social media. Change is necessary for survival and innovation.

article thumbnail

The Trick to Innovating with Gen Y

YourMembership

How Do You Innovate With Millennials? May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Innovating with millennials sounds like a no-brainer. While they have the enthusiasm, they may need the goals of your innovation to be laid out for them. He lets you have class outside.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 ways to increase virtual engagement

Association Success

Tell a story with social media. Correll, the social media manager at the American Red Cross, suggests that social media should be more than just a platform for organizations to push out their own information. Social media provides such a powerful way to engage with audiences. Hawks said. .

article thumbnail

4 Creative Ways to Promote Your Membership Incentive Program

ISAE

We’ll explore four top tips for promoting your incentive program, starting with how to develop innovative digital marketing strategies. As Allegiance Group’s guide to digital marketing explains, this term refers to “the practice of promoting a product, service, or cause through online channels like social media, email, and search engines.”

article thumbnail

Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. Social media followers. Mine your data to identify opportunities for innovative new products and services to create loyal members. Affiliates. Content contributors.

Revenue 169
article thumbnail

Association Brain Food Weekly: 2.22.19

Reid All About it

Does your association have a popular conference workshop or training class you want to convert into an online learning program? Tue 2/26 at 12 p.m.* – The Role of Social Media in Advocacy (Washington DC Idea Swap). Technology vs. Innovation: Association Learning Strategies in Practice. 1 CAE credit. Thu 2/28 at 1 p.m.

article thumbnail

How a middle school lesson can increase member engagement

Association Success

Virtual classes and webinars. Private groups hosted online (especially on social media). People crave the insights that come from experience, and the innovation that comes from keeping pace with emerging trends. . Popular examples include: Conferences, events, and meetups. Volunteer opportunities.