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GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners

GrowthZone

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Chambers of commerce create community impact, more so now than ever before,” said ACCE President & CEO Sheree Anne Kelly.

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4 Creative Ways to Promote Your Membership Incentive Program

ISAE

We’ll explore four top tips for promoting your incentive program, starting with how to develop innovative digital marketing strategies. As Allegiance Group’s guide to digital marketing explains, this term refers to “the practice of promoting a product, service, or cause through online channels like social media, email, and search engines.”

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Association Brain Food: 8.25.23

Reid All About it

He’s referring to “spellbooks” full of generative AI prompts that encode human expertise and unlock AI’s positive potential. Leadership & Learning: The Best Leaders Ask the Best Questions: Because Who Needs All the Answers Anyway? What cultural leadership characteristics keep an organization from reaching its potential?

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Thought leadership is a strategy that seems tailor-made for associations. Here’s one significant challenge.

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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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Association Brain Food: 1.12.24

Reid All About it

Read this post by Peter Houstle of Mariner Management about The Power of “A”—this time, “A” refers to Association People. Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Have you forgotten you have a job and career with purpose? Dirty data.

LMS 266
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For-profit competition is coming for you: 4 strategies to help your association

Nimble AMS

Healthy Competition: A Slack community created by two thought leaders with exclusive rooms for competitive intelligence professionals. Many of these new “associations” began as a byproduct of an individual building their personal brand with the help of an innovative tool like Slack. Read our blog for tips to get started.