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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. The print magazine was the second most highly valued communication channel this year. Live events remain the No.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169
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How to amplify member voices to create a culture of thought leadership

Nimble AMS

You owe it to your members to develop a thought leadership-driven culture at your association. According to the Community Brands Association Trends Study , members in their mid and late careers rank insightful industry information as their top association priority. How to foster a culture of thought leadership.

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25 Free Skill-Building Webinars for September 2023 

MemberClicks

Every month, we compile the internet’s biggest list of free skill-building webinars. The webinars below cover a variety of skills, news, and advice to help. Topics include business strategy and innovations, thought leadership,business practices, HR, TED talks, economy, renewals, eCommerce, and DEI.

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Selling With Video – Your Guide to the Benefits of Video-Based Training

Speaker: Don Schmidt - WW Sales Enablement Director, Inside Sales MongoDB

From sales enablement and soft skills to onboarding and leadership training, demonstrating skills with video helps learners conquer communication challenges and validate knowledge. The numbers don't lie; documenting proficiency on video works!

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Association Brain Food: 4.26.24

Reid All About it

If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Host: UST Education Speaker: Leona Dalavai Scott, President, JEP Marketing Communications LLC Tue 4/30 at 11 a.m. If you’d like to subscribe, please complete the form at the bottom of this post. 1 CAE credit.

Content 266
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Community Leadership: Getting Everyone to Participate

Higher Logic

Leadership hype always focuses on the C-suite – are your executives on social media? Do they have direct contact with customers or community members through formal feedback systems or a product advisory board? Do they understand shared value for your community initiatives? Extend leadership beyond traditional roles.