GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. But more importantly, communicating these association benefits is key.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. When it comes to communication, meet them where they are.

Tips 98

Tips millennials Newsletter Recruiting 98

Association Success

SEPTEMBER 17, 2020

Millennials, a generation that is now making up for more than 50% of the workforce, thrive in the workplace that offers a clear growth path. David Moise , founder of the Decide Consulting recruiting firm, summarized his advice for having a culture that attracts talent with these points: . Communicate your bigger purpose.

How To 190

How To millennials Process Recruiting 190

Reid All About it

MARCH 3, 2017

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. How Millennials and Baby Boomers Can Work Together. . – How Millennials and Baby Boomers Can Work Together.

millennials 150

millennials Recruiting Recruitment Revenue 150

Higher Logic

JULY 18, 2017

In addition to providing members with the chance to learn from industry experts, an online mentoring program can also build a network of young professionals, including millennials, who are searching for jobs. In a recent study by Abila , millennials listed job opportunities as their top member benefit. Get Top Leaders Involved.

How To 180

How To millennials Recruiting Recruitment 180

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Reid All About it

AUGUST 21, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. Learn how to level up your existing learning strategy to meaningfully engage your Millennial and Gen Z learners. What features should I be looking for?

millennials 307

millennials Montana Class Education 307

GrowthZone

MAY 21, 2019

This demographic has high expectations for their association memberships; with the influx of millennials and Gen Z into the workspace, associations must continue to consider their offerings carefully. But more importantly, communicating these benefits is key. This, in turn, increases recruitment and retention numbers.

Minnesota 122

Minnesota millennials Committee Recruiting 122

Reid All About it

FEBRUARY 23, 2024

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Gen Z and millennial marketing. Hosts: Billhighway and Mariner Management Speaker: Sheri Singer, president, Singer Communications Tue 2/27 at 12 p.m. Member mobile app. Webinar latecomers.

DC 261

DC Washington Member Engagement Innovation 261

WBT Systems

APRIL 4, 2017

Associations can reinvigorate online learning by providing opportunities for learners to engage more deeply with the content and each other through encouraging communication and collaboration as part of the learning process. Of course, curation is only one of the three Cs of social learning.

Learning Management System 218

Learning Management System LMS millennials Education 218

Association Success

OCTOBER 26, 2020

By 2025, Millennials will account for 75 percent of the American workforce. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members. You need to share relevant content and build a community. Do you know who your members will be 10 years from now?

millennials 78

millennials Recruiting Recruitment Committee 78

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. Anyone born between 1981 and 1996 is considered a millennial.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

FEBRUARY 5, 2016

Pave a clear pathway to building better eLearning programs for your association with this free, monthly webinar series from iCohere Academy, a worldwide professional community of practice dedicated to the evolution of webinars, web meetings and courses, and hybrid/virtual conferences. Register here. (1 1 CAE credit). Wed 2/10 at 3:00 p.m.

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Reid All About it

OCTOBER 27, 2017

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. . Recruit and Retain Millennial Members. Andy Rosenberg, Senior Advisor, CME Coalition. Thomas Sullivan, President/CEO, Rockpointe Corp., Editor/Policy and Medicine.

LMS 150

LMS millennials Blended Learning System 150

Associations Now

MARCH 10, 2017

PNP Staffing Group’s “2017 Association Salaries, Staffing & Trends Report” reveals some common threads among associations, including organizational priorities and the effects of more millennials in the workplace. Recruiting and retaining talent is a significant challenge, the report shows.

Survey 79

Survey millennials Recruiting Recruitment 79

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. Communicating with Authors: How Do Societies Stay Connected with Their Authors?

Strategy 272

Strategy Video Technology Innovation 272

YourMembership

MAY 31, 2012

How Do You Innovate With Millennials? There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation. Innovating with millennials sounds like a no-brainer. YourMembership.com Blog. Leave a Reply.

Innovation 150

Innovation millennials Class Software 150

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Achieve

MARCH 11, 2015

That is how many organizations see Millennials. What if the problem with Millennials and fundraising isn’t that our generation doesn’t care enough to actually give? This strategy also allowed the organization to effectively sort out who their most committed fundraisers were and prioritize ongoing communication with those individuals.

Case Study 52

Case Study millennials Organization United States 52

Reid All About it

SEPTEMBER 30, 2016

Learn how different meeting rooms support learning outcomes and help maximize meeting ROI, develop a better understanding of how technology can help build multi-way communication in the room and for virtual participants, and hear about different venues types and non-traditional room layouts that help foster connections between and among delegates.

Maryland 150

Maryland millennials Education America 150

YourMembership

MARCH 8, 2013

We know that there are key points when recruiting new members to any organization that are crucial to survival. But focusing only on recruitment can be a big mistake if you are ignoring the qualities, characteristics and attributes that attracted members in the first place. by Megan Rockett. by Jeff Hurt.

Social Media 150

Social Media millennials Recruiting Recruitment 150

Reid All About it

JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Membership, again. 1 CAE credit. Daughtry, M.Ed.,

Revenue 256

Revenue Strategy Member Engagement United States 256

SCD Group

OCTOBER 21, 2013

We are seeing more and more nonprofits use LinkedIn for organizational goals – from its powerful board recruitment tool to setting up company pages (see Ten Must Follow Nonprofits on LinkedIn). Millennials are the largest generation to date, and they will soon dominate corporate culture.

Products 40

Products Communications millennials Price 40

Associations Now

SEPTEMBER 10, 2014

I’m just going to let the following numbers from an association member-recruitment campaign speak for themselves: Total cost for recruitment campaign: $25,000. Then they adapted existing membership recruitment material to be used in the ads, InMail, and updates, all of which pointed to a dedicated landing page.

Recruiting 40

Recruiting Recruitment Social Media millennials 40

Association Success

JUNE 24, 2019

We have a dramatic shift in the labor markets where at one end of the spectrum we have millennials who demand a very clear work-life balance and at the other end, we have highly skilled baby boomers who are retiring but still want to stay intellectually challenged and busy. LEVERAGING TECHNOLOGICAL TOOLS. These tools are free.

Certificate 112

Certificate United States Tools millennials 112

Associations Now

JANUARY 7, 2020

In a GrowthZone survey , association professionals ranked member engagement as the top challenge of 2019, higher than recruitment and retention or challenges with communicating member value, attracting young members, or funding. Also consider new platforms for engagement. How might you use TikTok to engage members? Sponsored content.

Member Engagement 97

Member Engagement Social Media Revenue millennials 97

Virtual

APRIL 30, 2015

In looking at how to attract younger members, it’s useful to take a look at what drives millennials (who are primarily in their mid- to late 20’s and 30’s) and how that might affect their participation. In general, millennials are not “joiners” in the same way that baby boomers have been, either socially or for business purposes.

millennials 100

millennials Committee Technology Leadership 100

SCD Group

OCTOBER 3, 2012

Millennials, Multitasking and Associations: What Can We Do at Work. And, served well when a communications crisis arose at my association. Labels: association changes , association management , associations , Faculty Focus , Millennials , SCD Group. Association Member Recruitment: New Opportunities. Causeaholic.

millennials 40

millennials Products Recruiting Recruitment 40

ISAE

JANUARY 17, 2024

However, the volatility of membership rates has forced associations to change the way they approach member recruitment, engagement, and retention, placing more of an emphasis on delivering the value outlined in their membership offerings. Technology plays an essential role in improving member experiences and association operations.

Cost 52

Cost Review Software Member Experience 52

Reid All About it

MARCH 9, 2018

. – Adapt to Attract Millennial and Gen Z Talent . Millennials make up the largest segment of the workforce. Many associations will need to adjust their structure to attract and retain millennials and Gen Z, whose members will bring critical skills and a fresh perspective to the association community. 1 CAE credit.

DC 120

DC millennials North Carolina Washington 120

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Rob McCarty, CEO of The Image Shoppe. Host: Cvent.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Association Adviser

JULY 28, 2016

For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). Some longstanding tactics and communication channels remain part of the future.

millennials 60

millennials Arizona Communications Atlanta 60

Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. After all, I’m a millennial, which according to science means I’m a narcissist— but don’t you dare call me that.)

millennials 40

millennials Ohio Membership Management Survey 40

Higher Logic

SEPTEMBER 28, 2017

If you decided to actively recruit students, they would also be a separate persona. Do you need member personas to help you recruit new members ? How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? For instance, you may have both mid-level and advanced-career professionals. Define Your Purpose.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Reid All About it

JUNE 10, 2016

Presenters: Tom Jelen, Director of Digital Communications, American Speech-Language-Hearing Association. Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters. More information/registration. Host: Gravitate Solutions. 1 CAE credit.

System 150

System millennials Member Insights Recruiting 150

YourMembership

FEBRUARY 27, 2014

Younger members, especially millennials, have experienced technology as a key component of their entire education experiences, have expectations that will put pressure on associations not investing in current technology. How to retain members and recruit new members for the future. Generational Pressures.

Case Study 150

Case Study Arizona Social Media Revenue 150