article thumbnail

Association Brain Food Weekly: 1.28.22

Reid All About it

Learn about the importance of properly positioning your benefits, how to best communicate the value of your member benefits, drive member engagement and member retention, how to present your benefits for maximum engagement, and how to deliver a better member experience. Leverage Your Communication Style for Success in the Hybrid Work World.

article thumbnail

Increasing Readership Engagement: eNewsletter Briefings

Association Adviser

According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules. Furthermore, 4 in 5 associations explain that at least half of their communications go unread. Putting Briefings to Use.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Host: New York Society of Association Executives. Communicate. What does that mean? 1 CAE credit.

article thumbnail

26 ways association professionals find problem-solving inspiration

Association Success

We asked what newsletters, organizations, podcasts and even TV shows they found helped them work harder and smarter. . Industry-specific newsletters : It’s vital for association professionals to stay up-to-date on the issues that most impact the people and organizations they serve. The results were as diverse as you can imagine. .

article thumbnail

Tuesday Buzz: Boost Your Membership With Effective Communication

Associations Now

Plus: Long live newsletters! Email newsletters are still wildly popular, especially among executives , but a barrage can be a big problem for your readers. (ht Marketing coordinator Justine Savage explains how in an article for the Trade Show News Network. A public relations bigwig speaks about how to change that.

article thumbnail

Association Brain Food: 3.17.23

Reid All About it

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should thoughtfully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. Valuable information for associations! But do you? More info/register.

Revenue 205
article thumbnail

Get More Out of AI, Start Chatting

.orgSource

Leverage ChatGPT to generate reports, articles, and newsletters. Develop an interactive onboarding chatbot to help new members navigate the offerings. IT, communications, marketing, membership, and finance will likely be involved. Use ChatGPT to design and conduct surveys and market research.