MemberClicks

NOVEMBER 2, 2022

Fortunately, 85% of Americans own a smartphone (a 50% rise since 2011), and by giving your attendees the option to download a conference app, you can reduce overwhelm and increase their overall event satisfaction. What are the benefits of a conference app? Save time and streamline planning. Keep attendees updated.

Conference 98

Conference Price Survey FAQ 98

EventMobi: Association Events

MAY 1, 2024

But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Download the Event Technology Buyer’s Guide for Associations now. Selecting the best event technology for your association is crucial for creating engaging events and meetings for your members. Get the Guide 1.

Technology 264

Technology How To Case Study Price 264

Thanks For Playing

DECEMBER 4, 2012

Yesterday, Kristina Twigg ( Water Environment Federation ), Lauren Wolfe ( Higher Logic ), and I presented on marketing your private online community at the Higher Logic Users' Group Super Forum. Use QRC for easy app download. Advanced tip? Have a solid strategy for roll out (and K.I.S.S.). Do at least ONE mailing (maybe a postcard?)

Marketing 150

Marketing Tips Communications Conference 150

Higher Logic

JULY 27, 2017

According to a recent study by Leader Networks , most associations – 83 percent – are aligning their products and services to market needs so they meet members’ expectations and stay relevant. Many associations, however, don’t need to invest large amounts of time and money into market research to find out what members want.

Content 136

Content Marketing How To Library 136

GrowthZone

JANUARY 22, 2019

Hosting a physical conference is cost-prohibitive for many organizations with small budgets, making it an out-of-reach goal. With the technology available today, smaller organizations can reap the benefits of hosting their own conferences…virtually. Virtual conferences can offer: Member education. An excellent marketing tool.

Conference 113

Conference Cost Certificate Member Engagement 113

Expo Logic

FEBRUARY 27, 2020

But an event app is only as good as the number of attendees that download it. Here are the ten best ways you can maximize value and increase download numbers. Download the full guide to receive all ten for free. All too many conferences make the assumption that their attendees will guess that they have an app and download it.

Social Media 36

Social Media Tools Communications Conference 36

Higher Logic

MAY 19, 2016

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

Team 136

Team Marketing Newsletter eBook 136

Association Analytics

FEBRUARY 20, 2024

Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value. Subscriptions to everything from television to meals to razor blades are a booming business.

Strategy 169

Strategy Social Media Discount Newsletter 169

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market! What is a Membership Drive?

How To 130

How To Discount Social Media Software 130

Forj

MAY 13, 2021

In 2020, associations everywhere were faced with a tough decision: pivot to virtual events or cancel their much-anticipated conferences outright. Now, over a year later, associations are now planning their conferences either fully virtual or hybrid from the jump. 6 Virtual Conferences Lessons Learned for 2021.

Conference 70

Conference Video Team Maine 70

Membership Marketing

AUGUST 14, 2020

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. The emerging marketing channel is paid digital advertising. So how do you make a case for sustaining and even increasing your membership marketing budget?

Report 95

Report Marketing Recruiting Recruitment 95

Membersuite

FEBRUARY 17, 2022

If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Professional development. Education licensing.

Revenue 135

Revenue Certificate eBook Education 135

Higher Logic

APRIL 25, 2019

Meeting and conference attendees increasingly expect ways to engage organizers, presenters, and each other – from the moment they register until months after the event. About that last minute location change… no one loves to break a sweat running to the wrong conference room. Mobile Event Apps: No Laptop? No Problem. Need examples?

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Association Success

NOVEMBER 5, 2020

ACOFP had a 90% attendance rate for its virtual conference, ACOFP ’20 Virtual, which the organization created to replace its annual in-person convention. In converting its annual conference to a virtual event, the American Psychological Association decided to figure out how to make it even better than a live event.

How To 178

How To Analysis Email Marketing Conference 178

Associations Now

MARCH 14, 2019

Convincing prospective attendees to come to your conference is one thing; selling their bosses on it is something else. You may have convinced a potential attendee that she can’t miss your conference, but guess what? The How Design Live conference gives prospects talking points to use. She may not be the decision-maker.

Conference 75

Conference Discount Library Cost 75

Association Adviser

DECEMBER 19, 2017

at the 2017 ASAE Technology Conference & Expo held Dec. One of the most thorough ways to help renewing members and potential members arrive at that same answer is to take advantage of a marketing technology platform that turns user-generated data into a tool your association can use to craft two-way conversations. 12-13, 2017. “‘Is

Technology 62

Technology Marketing Cost Tools 62

Association Adviser

DECEMBER 19, 2017

at the 2017 ASAE Technology Conference & Expo held Dec. One of the most thorough ways to help renewing members and potential members arrive at that same answer is to take advantage of a marketing technology platform that turns user-generated data into a tool your association can use to craft two-way conversations. 12-13, 2017. “‘Is

Technology 60

Technology Marketing Cost Tools 60

Higher Logic

NOVEMBER 8, 2019

Whether you’re attending Super Forum 2019 or putting our annual community conference on your wish list for next year, there’s plenty to look forward to. What’s a conference without its free swag? Each hygiene kit will be donated to charity after the conference, and you’ll get to walk away feeling the benefits of volunteering.

Conference 184

Conference Products Tips DC 184

Expo Logic

MARCH 26, 2020

Are you looking to change your in-person conference into an interactive virtual conference? If so, our Virtual Conference Software can help you achieve a full, online conference experience complete with live networking, virtual sessions and exhibit halls and even virtual poster sessions. About the Author.

Software 36

Software Conference Directory Certificate 36

Nimble AMS

MARCH 30, 2023

Your organization can also use an AMS to help set up, manage, and run webinars, conferences, and events. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. Leverage artificial intelligence and predictive analytics to increase membership.

Software 138

Software Member Experience Technology Certificate 138

Nimble AMS

FEBRUARY 6, 2023

Six p roven strategies and marketing tactics to boost future event registration It’s time to boost your event attendance and improve your member experience too! Encourage your event volunteers and ambassadors to post about your conference as it approaches to increase engagement across different member groups. Personalize emails.

How To 114

How To Discount Member Engagement Social Media 114

Associations Now

OCTOBER 17, 2019

Clicks and opens on a marketing email. Percentage of participants who downloaded and used the conference app. After the conference, Datakalab analyzed the video data. How do you think measuring attendees’ emotional data could improve your conferences and other events? A look at some benefits. Emotional engagement.

Conference 54

Conference Video Innovation Tools 54

Aptify

DECEMBER 6, 2017

One of the most important players in your association marketing plan doesn’t have a place in the org chart, doesn’t have an office, and doesn’t even get vacation time. You take this player for granted as long as they assist your marketing efforts. Does it support your association marketing plan in a 21st century way?

Marketing 56

Marketing Software Content Process 56

Spark Consulting

JULY 2, 2014

Do you know the content marketing 4-1-1 ? MGI’s 2014 Membership Marketing Benchmark report is out. One, you should download it ASAP. Two, Associations Now has been doing a series of posts on the results, and I love the point of this one: “ you have to eat your vegetables.” ” Yep.

Social Media 150

Social Media Innovation Survey Leadership 150

Associations Now

MAY 18, 2017

How an outdoor advertising group brought ideas to its conference badge that it hopes to see in its industry’s ads. Conference badges probably aren’t going anywhere anytime soon, in large part because they serve a hugely functional purpose: They tell attendees who you are. Also: How you should think about social video.

Innovation 50

Innovation Conference Video America 50

Spark Consulting

JANUARY 4, 2018

Marketing automation makes it easy for us to “set it and forget it!” They’re not asking for people to give them money to get a direct personal benefit (a membership, a conference experience, professional development, knowledge). Well, your (campaign) baby is ugly. But it’s not your fault! They have to be.

Social Media 150

Social Media Innovation Software Marketing 150

EventMobi: Association Events

AUGUST 11, 2023

Featuring sponsor logos or banners can be an effective association marketing strategy that helps you build partnerships and bring in extra revenue. PCMA PCMA is the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry.

Examples 130

Examples Directory Software Video 130

Spark Consulting

JULY 18, 2013

My slides: You have already downloaded your free copy of the white paper, right? community conferences cool technology marketing presentations whitepaper CESSE' I’m doing my first presentation based on the white paper today at the CESSE annual meeting.

Case Study 150

Case Study Conference Technology Marketing 150

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z.

Revenue 227

Revenue Survey Education Strategy 227

SCD Group

SEPTEMBER 10, 2012

Content Marketing World Conference Provides Valuable Info for Associations. The CMW12 was loaded with inspirational sessions and specific tips about content marketing strategies and tactics. I’ve put a pdf version on SlideShare in the event you want to download the file. Causeaholic. AMR Management Services.

Content 40

Content Marketing Conference Social Media 40

Freestone

MARCH 7, 2024

Your continuing education program already likely offers several in-person and on-demand learning courses, annual conferences, and member events. Curating the sessions throughout the PD Day should be like planning a small-scale conference. Why should your association plan a Professional Development Day?

How To 73

How To Course Tips Education 73

Association Success

AUGUST 25, 2020

Defining who your members are and what they want is similar to the customer avatar exercise marketing professionals use to gain a sense of their target customers. Satisfied members will become your best marketing channel when they refer their friends and colleagues to the association. Download it now. VIP groups.

Social Media 127

Social Media Certificate Course Content 127

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. The goal was to help local businesses increase their volume of business during the summer and expand their long-term market regionally.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

NOVEMBER 13, 2020

Participants receive complimentary access to a customizable dashboard allowing you to view the data and download a unique report to guide you, your staff and volunteer leadership. This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. every Monday.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Nimble AMS

AUGUST 25, 2021

It’s the leading AMS system built on the Salesforce CRM platform, which means you get a powerful set of membership management features, plus modern capabilities, including artificial intelligence and process automation, and a detailed view of your members that supports data-based decision making and targeted member marketing and engagement.

Membership Management 123

Membership Management Software System Cost 123

Higher Logic

FEBRUARY 21, 2020

If customers can only do that at your annual conference, they won’t find year-round success. Customer marketing is becoming increasingly important to tech companies. But everyone knows that marketing communications are much more effective when they’re targeted. The problem is, not many customer marketers have a tool to do this.

eBook 286

eBook Tools Products Communications 286

Slice-Works

SEPTEMBER 17, 2015

I have been sympathizing with clients and prospects for the last year or more, saying that social media and online marketing are here to stay, and that we’re all still trying to figure it out. I had also thought, based on my reading and experience, that you couldn’t really tie online marketing to true ROI. Hubspot HAS figured it out.

Marketing 28

Marketing Conference Boston Content 28