Reid All About it

JULY 10, 2020

They warn, “We are already paying the price in greater risk aversion among writers, artists, and journalists who fear for their livelihoods if they depart from the consensus, or even lack sufficient zeal in agreement.” Cimatri is inviting associations to participate in their State of IT Security in the Association Industry survey.

Montana 365

Montana Content Price Strategy 365

Smooth The Path

FEBRUARY 1, 2022

These are some of the terms engaged members use to describe their feelings about their favorite association. Over the years, I conducted 33 research studies on behalf of professional and industry associations, personally chatting with over 473 members. The best-priced product will win your purchase.

Member Experience 147

Member Experience Price Certificate Member Engagement 147

Reid All About it

JANUARY 8, 2021

Virtual conference closing. I still remember the final moments of a virtual conference I attended last year. The conference experience just stopped. Inspired by Priya Parker’s The Art of Gathering , WBT Systems describes how to close a conference in a meaningful way instead of ghosting your attendees. Building new norms.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Association Success

FEBRUARY 22, 2018

Overall, new member renewal rates had increased a couple of percentage points since the program was implemented. One insight we learned from the New Member Engagement Study is that program planning never really ends. For many associations, early career members are extremely price-sensitive. what to do?”,

Member Engagement 66

Member Engagement Price Survey Member Experience 66

Reid All About it

JULY 21, 2023

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. Member education. The next edition will go live on Friday, August 4. Some of them don’t even exist now.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Omnipress ).

LMS 329

LMS Montana Revenue Price 329

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Virtual conference design. Amen, brother.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

MAY 21, 2021

Niche conferences. They make an argument for adding smaller, niche virtual conferences to your event lineup. Conference design. He suggests five changes to conference design that are long overdue. We hope you’ll join us to explore where the industry is heading—or better yet, where you’d like to take it.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

AUGUST 11, 2023

But there’s no replacement for conferences. On the expo floor, at industry partner parties, and in restaurants, what a joy it was to be amidst my community. Yes, our conferences are places, but they’re also where we double-down on this feeling. At ASAE Annual, I met new people and hung out with friends and acquaintances.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

FEBRUARY 9, 2024

.* – Consultant Open House in the Association Marketplace Come explore this new space for Association Professionals to connect with colleagues, learn about what’s new in the industry, and share their expertise and experience. Hear how the speaker’s team developed a price elasticity forecast. More info/register. to 1 p.m. –

Newsletter 271

Newsletter Certificate Denver Case Study 271

Reid All About it

JULY 31, 2020

If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Planning virtual conferences. Hear about some major considerations for online engagement. Sponsorship and Pricing Methods for Virtual Events.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

SEPTEMBER 15, 2023

Boring conferences. Dean West at Association Laboratory bemoans the state of association conferences because “nothing is different” despite associations knowing the same ol’ same ol’ is boring the hell out of attendees. Here’s a cure for boring conferences. Open Space events. More info/register. 1 CMP credit.

LMS 259

LMS Revenue Arlington Education 259

Reid All About it

JANUARY 18, 2019

Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. A classic marketing mantra (about pricing) is flawed. Embracing Data and Technology to Increase Member Engagement (online and Washington DC). Ultimate Member Engagement: The Power of Data-Driven Decision Making.

DC 293

DC Washington Member Engagement Content 293

Reid All About it

MAY 22, 2020

If you do, please participate in the 2020 New Member Engagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking. Virtual conference complaints—and solutions. We’ve had a few months now of quickly planned virtual conferences and learning events. Virtual conference success stories. Just kidding.

Certificate 369

Certificate Revenue Conference North Carolina 369

YourMembership

DECEMBER 9, 2011

Ideas to help you engage, empower and retain members. Keeping the Energy Alive Post-Conference – Friday Fix. I was filled with all the usual post-conference honeymoon thoughts; energized from new points of view and intriguing speakers. What most inspired you at your conference or session? Add-On Products.

Conference 150

Conference Membership Management Software DC 150

Reid All About it

SEPTEMBER 25, 2020

Virtual conference communications survey. The ASAE Communication Professionals Advisory Council requests your participation in a short, 11 question survey to help the community understand the challenges of planning virtual conference communications. Conference attendee learning journey. Virtual conference experience.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

JUNE 5, 2020

Oh yeah, pandemic, virtual conferences, faltering economy and all that. What happens after your virtual conference. MemberSuite says, “The virtual conference is where the attendee experience begins, but not where it ends.” Virtual conference success story. AAM’s Twitter stream gives you a sense of the conference program.

Innovation 273

Innovation Conference FAQ Industry 273

Reid All About it

JULY 17, 2020

The Society for Industrial and Organizational Psychology shared some of their sponsorship plans for an upcoming virtual conference on Collaborate (sorry, ASAE members only). 5 virtual conference pricing strategies. More info/register (fee for non-MPI members). Virtual event sponsorship example. 1 CMP credit.

Montana 341

Montana Revenue Strategy Conference 341

Reid All About it

MAY 26, 2023

Brightfind’s guide to association websites is loaded like a baked potato with advice on essential web elements for acquiring, engaging, retaining and converting users into loyal website visitors and members. educational system—”still designed for an Industrial Revolution-era world,” not an AI-empowered one. 1 CMP credit.

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

AUGUST 14, 2020

I’m lucky I got to participate in Zoom meetings throughout the conference because I have a good professional network. Looking to attract the next generation of industry leaders to your association? Your supplier members are selling year-round so why not help them out, for a price, year-round. Virtual fellowships.

Montana 370

Montana Conference Education Tips 370

Reid All About it

JULY 3, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Maximizing Member Engagement in the COVID-19 Era.

Montana 221

Montana North Carolina Review Member Engagement 221

EventMobi: Association Events

AUGUST 11, 2023

Make the directory public or private depending on member preferences and the type of association you’re running. Members-only spaces. Exclusive spaces can help you build an online community—which is one of the top association member engagement strategies ! Member benefit page.

Examples 130

Examples Directory Software Video 130

Reid All About it

MAY 8, 2020

Virtual conference networking. Join a virtual roundtable to debrief, debate and discuss COVID-19’s impact on our businesses, events, teams, and the overall meeting and events industry. Hear about some major considerations for online engagement. and I can tell you, NDP Live was not a boring online event. More info/register.

North Carolina 221

North Carolina Montana Conference Revenue 221

Reid All About it

FEBRUARY 5, 2021

If you create education and conference program titles and descriptions for your association’s website, search engine optimization (SEO) will make those programs more discoverable by potential learners and attendees. Conference insights from forward-thinking association event directors. SEO for education programs. Quick hits.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

JANUARY 21, 2022

Guest: Mark Cooper, CEO, IACC, Chair, Events Industry Council. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Join us to experience seven in-depth demos from industry partners that are standing by ready to help. Pricing for Association Events. Tue 1/25 from 9 a.m.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

APRIL 9, 2021

5 tips to attract and engage the next generation of leaders—excellent advice from members of ASAE’s Healthcare Community Advisory Committee. How to communicate price increases: a timely post if you’re planning to charge a more appropriate amount for your virtual events this year. Quick hits. Michael Tatonetti, CAE ).

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

MAY 29, 2020

During a virtual conference, attendee attention is more focused on the educational content. Virtual conference success story. In just five days, WalkMe turned their 500-person user conference into a virtual live talk show. Virtual conference of the week. Hear about some major considerations for online engagement.

San Diego 259

San Diego Strategy North Carolina Conference 259

Reid All About it

OCTOBER 16, 2020

Virtual conference pricing. Dr. Michael Tatonetti, CAE, explains how to use price anchoring to determine registration rates for your virtual conference. By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Content audit. 1 CMP credit.

Indiana 221

Indiana Review Education Conference 221

MemberClicks

MAY 30, 2023

When it comes to attracting, retaining, and delighting your members, the types of membership you offer play a big role. The right membership types can help improve your member engagement and member retention. What pricing models can membership organizations have? What is a membership type?

FAQ 52

FAQ Price Discount Revenue 52

Reid All About it

APRIL 23, 2021

At Associations Now, Wesley Carr, CAE, director of stakeholder engagement at the Regulatory Affairs Professionals Society, describes how they’ve rebuilt their approach to volunteering during the pandemic and shares seven ways they’re engaging virtual volunteers. More info/register (fee for MPI non-members). Speaker diversity.

Revenue 370

Revenue Strategy Content Education 370

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MAY 5, 2023

WBT Systems explains how your association can stand out from the for-profit crowd by offering a corporate learning concierge service to industry employers—a good way to spread market awareness, strengthen relationships, and generate additional revenue. AMS requirements. Now, all you irregular flossers, I implore you to read my PSA.

Chicago 206

Chicago Education Certificate Revenue 206

Reid All About it

APRIL 16, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Ever since hiring industry influencer, Julius Solaris, to join them as their Head of Engagement, you’ve probably seen the name Swapcard swirling around the #eventprof community more than ever lately. Tue 4/20 at 11 a.m. –

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JUNE 12, 2020

Virtual conference of the week. The CB Insights Tech Conference is relying on a session format that looks much more interesting than the standard association conference. Hear about some major considerations for online engagement. Jeffrey Cufaude ). 15 creative virtual event sponsorship ideas. More info/register.

Montana 243

Montana Leadership Tools Innovation 243

Potomac Core

MAY 3, 2016

In an era of unending economic challenges and uncertainty, industries must be relevant in order to grow. In order to remain relevant to their members Trade Association CEO’s focus more on understanding industry challenges then helping drive industry outcomes. Mirror The Industry to Drive Its Outcomes.

Marketing 100

Marketing eBook Member Engagement Guidelines 100

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Engagement means different things for different members. AI pulse survey. Membership value.

Revenue 230

Revenue Survey Education Strategy 230

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Strategic Pricing for Educational Products. Pricing for education products is all over the map. Not that kind of hangover. Tue 8/23 at 2 p.m.

Price 150

Price Social Media Email Marketing Innovation 150