Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

WBT Systems

FEBRUARY 27, 2018

Unfortunately, promotional content isn’t worth most people’s time unless they’re already highly motivated to buy. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective.

Content 150

Content Marketing Education Course 150

Protech

OCTOBER 13, 2020

We’ve seen reductions in revenue from all sources, including giving, grants, services, and events. To ensure financial resilience, associations are taking quick, decisive and creative actions to expand outside their traditional revenue streams. Content Pillars are a tactic that offers promise for overcoming this challenge.

Revenue 98

Revenue Content Certificate Cost 98

EventMobi: Association Events

MAY 1, 2024

But with so many different vendors on the market, trying to make sense of all your options is often overwhelming. Events play a key role in engaging your members, generating revenue, and achieving organizational goals. Events offer a valuable opportunity to drive non-dues revenue for your association. Get the Guide 1.

Technology 264

Technology How To Case Study Price 264

Reid All About it

MAY 24, 2024

The weekly list of free educational events and resources for the association community… AMS/CRM community. In facilitated conversations, participants will explore how the industry can come together to develop helpful resources for all stakeholders in the AMS/CRM selection process. Association magazines. Association boards.

LMS 244

LMS Utah Indiana DC 244

Membersuite

FEBRUARY 17, 2022

The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.

Revenue 135

Revenue Certificate eBook Education 135

Higher Logic

OCTOBER 17, 2019

You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Resource: Higher Logic + AACSB Case Study. Strategic content delivery. Mobile Apps. billion by 2023.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Reid All About it

APRIL 26, 2024

The weekly list of free educational events and resources for the association community… Association boards. The outlook for associations, as described in Marketing General Inc.’s They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives.

Content 266

Content Survey Education Strategy 266

Associations Now

AUGUST 14, 2023

Whether it’s articles or webinars, member-generated content can help your association showcase its value and demonstrate thought leadership. When used effectively, member-generated content—whether it comes from volunteers, speakers, vendors, or industry partners—can help your organization further its mission and drive member value.

Content 96

Content Video Resources Team 96

Reid All About it

APRIL 19, 2024

The weekly list of free educational events and resources for the association community… Chapter relations gathering. In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy.

Newsletter 250

Newsletter Content Social Media Education 250

Association Success

OCTOBER 15, 2020

According to a November 2016 report , revenues from membership dues were down to 45% of total revenue for trade associations and a meager 30% for professional associations. Advances in technology have opened new doors of opportunity to drive non-dues revenue. This combines publicity for your association with non-dues revenue.

Revenue 148

Revenue Directory Certificate Cost 148

Reid All About it

MAY 31, 2024

The weekly list of free educational events and resources for the association community… Humans vs AI. Content workflow. Jodi Harris at Content Marketing Institute explains how to map workflows for each content format and variation your team regularly produces. More info/register. Host: Fridays@4 Tue 6/4 at 12 p.m.

195

195

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

Learning Management System 82

Learning Management System LMS Revenue System 82

Higher Logic

MARCH 19, 2019

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. Targeted content. You ready for those four tips?

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Reid All About it

OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways.

Revenue 256

Revenue Certificate Tools Innovation 256

Crowd Wisdom

JULY 27, 2023

Today, mounting financial pressures are leading associations to seek new ways to generate non-dues revenue. According to Community Brands research, association professionals plan to turn to new forms of non-dues revenue to address any revenue losses, with 68% prioritizing increasing non-dues revenue at their organizations.

Revenue 52

Revenue LMS How To Course 52

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

Associations Now

NOVEMBER 30, 2023

Nondues revenue can be crucial for an association’s financial stability. It also gives associations the freedom to “innovate and invest in the future of the organization,” said Sarah Sain, CAE, vice president of content services for Naylor Association Solutions. “It Without nondues revenue, associations could face difficult decisions.

Revenue 62

Revenue Survey Member Engagement Resources 62

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. AI-generated SEO content is “polluting our culture for your own minor profit.

Revenue 256

Revenue Price Denver Tools 256

Aptify

JUNE 23, 2023

When you need new ways to drive revenue, look to an online career center. Here are five ways an online career center can help you grow revenue for your membership-based organization. Whether your large organization is an association, a union, or another member-based organization, you need powerful ways to drive revenue.

Revenue 72

Revenue Organization Software Membership Management 72

Reid All About it

OCTOBER 13, 2023

The weekly list of free educational events and resources for the association community… Sponsored education. Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. 1 CAE credit.

Revenue 272

Revenue Austin Tools Education 272

Reid All About it

APRIL 12, 2024

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

MARCH 24, 2023

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. They explain how to use AMS data for planning and marketing events. Non-dues revenue.

Revenue 227

Revenue Chicago Leadership Education 227

Freestone

FEBRUARY 21, 2024

If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. Want to learn more about marketing plans?

Marketing 80

Marketing LMS Social Media Course 80

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance.

LMS 256

LMS Revenue Arlington Education 256

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

WBT Systems

JULY 31, 2018

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Create an online career center that features professional development programs and other career resources for young professionals. The state of millennial membership.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

SEPTEMBER 29, 2023

The weekly list of free educational events and resources for the association community… Request re career section on association website. One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” Hear about ten (or more!)

Revenue 272

Revenue Innovation Education Tools 272

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186

Course Marketing eBook Content 186

Blue Sky eLearn

MAY 9, 2017

Bells and whistles will have little effect if you don’t first create engaging content. Identify what problems your target audience is trying to solve and design content as their solution super highway. Identify what problems your target audience is trying to solve and design content as their solution super highway. Grab the Eye.

Content 128

Content eBook Course Tools 128

Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. Non-dues revenue partners. Bruce Rosenthal, Consultant at Bruce Rosenthal Associates Patrick Sampson, CEO at Cogeo Colleen Carroll (moderator), Content Publishing Coordinator at Nexus Marketing Agency Thu 7/6 at 12 p.m. –

Chicago 205

Chicago Newsletter Revenue Education 205

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149

Marketing Video Resources Content 149

NXUnite

MARCH 18, 2024

In today’s dynamic landscape, associations play a key role in facilitating networking opportunities, promoting professional development , and providing resources for their members. Learning management software is a digital platform designed to streamline the creation, delivery, and management of educational content and training programs.

Software 130

Software LMS Library Certificate 130