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APRIL 12, 2024

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. by Tony Rossell, Marketing General Inc. Gen Z education. What about your managers?

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

JANUARY 19, 2024

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Will costs finally come down?

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

MARCH 19, 2021

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Tune in and learn about what virtual event platform options are in the market and why one may be a better fit than another for you.

LMS 370

LMS Nashville Strategy Video 370

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JANUARY 10, 2020

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

WBT Systems

JULY 25, 2017

If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap. You may need the assistance of marketing automation or email marketing software to identify these members. Cost vs. value. Using an LMS to Bridge the Digital Readiness Gap.

LMS 218

LMS Mooc Course Education 218

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. AI vs human interactions. 2024 membership pains. Seems like a good place to start.

Revenue 256

Revenue Price Denver Tools 256

MemberClicks

AUGUST 3, 2023

If your association is looking to streamline education and support career development among its members, it’s time to consider investing in association learning management software (LMS). In this guide, we’ll cover all the basics of LMS and share our top 15 recommended picks: What is learning management software? Reduce costs.

Software 52

Software LMS Certificate Learning Management System 52

Reid All About it

DECEMBER 1, 2023

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Member recruitment. To attract young members , you must recruit in ways that make sense to them. That’s on us, says Jay Cost at The Dispatch. His points make sense, although he’s not suggesting you stop using LinkedIn.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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FEBRUARY 16, 2024

Inspired by a session at the recent Learning Business Summit hosted by Leading Learning, TopClass LMS describes a data-driven approach to making DEI part of your educational strategy. Over on the Mariner Management blog, Chelsea Killam of Easy Tiger Insights shares cost-effective strategies for collecting member feedback. 1 CAE credit.

Case Study 266

Case Study Newsletter Strategy Revenue 266

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OCTOBER 9, 2020

Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. Host: Zoom.

Utah 370

Utah LMS Conference Technology 370

Blue Sky eLearn

OCTOBER 19, 2020

Your engagement efforts should aim to meet those needs—after all, the value your association offers has to outweigh the cost of membership. If you can only focus on either recruitment or retention, it’s more cost-effective and beneficial to focus on the latter. So, what exactly does association member engagement consist of?

Association Management 250

Association Management Committee Learning Management System Software 250

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DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Mobile apps. 1 CMP credit. More info/register. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

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JANUARY 20, 2017

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Digital Marketing for the Event Planner: Organic Search. – How Much Does Membership Software Really Cost? 1 CAE credit.

LMS 150

LMS Software Arlington Cost 150

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OCTOBER 1, 2021

Why get an LMS. Your association survived the pandemic without an LMS, you’re returning to in-person meetings, and the budget isn’t looking so good. Why the heck would you even think about getting an LMS ? ” Contrarian marketing common sense. Key Insights From The 13th Annual Membership Marketing Benchmark Report.

LMS 195

LMS Conference Technology Content 195

Reid All About it

JANUARY 20, 2017

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Digital Marketing for the Event Planner: Organic Search. Meeting Budget and Cost-Savings Strategies. 1 CAE credit. Host: Hubb.

LMS 150

LMS Arlington Content Review 150

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OCTOBER 27, 2017

Next Generation LMS: Apps, Authoring and Curation. Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. LMS Monetization Strategies: Creative Ways to Ensure ROI. Digital Marketing: Research. Frank Klassen, CEO, Brightfind.

LMS 150

LMS millennials Blended Learning System 150

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Lunch costs are on your own. Lunch costs are on your own.

Chicago 200

Chicago Newsletter Mooc Education 200

Aaron Wolowiec

MARCH 24, 2015

Many associations already employ a LMS, and since they retain experts in niche and trendy areas, they’re prime to offer their members a MOOC-like learning opportunity. It recently released a whitepaper with 10 tips for instructional designers and LMS administrators, inspired by the success of MOOCs.

Mooc 100

Mooc LMS Learning Management System Social Media 100

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OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Another take on the young professional recruitment challenge comes from James Young of Product Community. Content marketing. Hear how to reduce costs across your events program.

Revenue 256

Revenue Certificate Tools Innovation 256

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Career pathways.

millennials 307

millennials Montana Class Education 307

MemberClicks

OCTOBER 20, 2023

How much does association management software cost? How much does association management software cost? But how much does association management software cost? Features or add-ons The extra add-ons or features you want in your AMS to have will impact your overall cost. What is association management software?

Software 52

Software Association Management How To Email Marketing 52

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SEPTEMBER 1, 2023

TopClass LMS advises associations to offer microlearning programs to busy professionals since they’re more likely to have 10 minutes to spare, not 50. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download.

Revenue 227

Revenue Survey Education Strategy 227

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SEPTEMBER 29, 2023

After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. Marketing to younger generations. The Virtual Stage: Association Marketing Tips Embrace the future of association marketing and uncover the path to digital success.

Revenue 272

Revenue Innovation Education Tools 272

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SEPTEMBER 17, 2021

Companies have dozens of options for spending their marketing dollars. He describes some solutions on the market now and where he thinks we’re headed. Jodi Harris, Content Marketing Institute ). Host: American Marketing Association. Host: American Marketing Association. Sponsorship strategy. 86 Robert’s Rules.

Content 195

Content LMS District of Columbia Tips 195

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

OCTOBER 16, 2020

Green beans are all over the farmers market right now. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Tackling Multicultural Marketing Like a Pro. Discover the tools and strategies to make your marketing more diverse and inclusive of all. 1 CMP credit.

Indiana 221

Indiana Review Education Conference 221

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JULY 21, 2017

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Host: American Marketing Association. Recognize the difference between soft and hard costs. Grow Your Event with Digital Marketing That Works. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

MemberClicks

NOVEMBER 22, 2022

Increased revenue More membership growth Additional membership upgrades More revenue per member Optimized membership strategies Improved membership retention and recruitment Improved historical data. TCO refers to the lifetime costs involved in setting up, training staff, and maintaining the software for its entire lifecycle.

Software 52

Software Membership Management Price Directory 52

Reid All About it

MAY 12, 2017

– Buying an LMS Today to Meet the Learning Needs of Tomorrow. Gain a better understanding of what is needed to deliver a rich Internet experience for your event and the associated costs that go along with it, including bandwidth, and what it means; infrastructure, and why it’s important; and support, and why it’s critical.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Reid All About it

FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Without a basic knowledge of APIs, you could also cost your association a lot of time and money. Trade show costs.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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FEBRUARY 3, 2023

Joanna Pineda spoke with Rick Grimm, CEO of NIGP, on episode 15 of the Matrix Group’s Association Thrive podcast about his association’s Talent Council, which takes a different approach to volunteer recruitment. Marketing plan. Hero worship. More info/register. Mapping Your Future Have you started mapping your future?

LMS 40

LMS Video Technology Revenue 40

Reid All About it

NOVEMBER 10, 2017

Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Without a shared vision of success and deeper understanding of how the pieces fit together, organizations can struggle with even the most basic of IT projects—costing time, money, and effort.

DC 150

DC Washington Tools Education 150

MemberClicks

MAY 30, 2023

In the end, your pricing needs to cover both your organization’s variable and fixed costs while still appealing to your members. Educational development – Offer professional development for your members through a Learning Management System (LMS) on your membership website.

FAQ 52

FAQ Price Discount Revenue 52

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SEPTEMBER 23, 2022

No more struggling over retention, lifetime value, acquisition cost, or other need-to-know numbers. Is Your AV Budget in the Red Zone: Cost Savings & Negotiation Strategies You Need Now. LMS Demo Day. Thorben Grosser, VP of Product Marketing, EventMobi. Membership formulas. Communities of practice. More info/register.

Arlington 41

Arlington Education LMS Revenue 41