Smooth The Path

APRIL 5, 2018

After all, look at the value and the comparative costs of membership for associations like ours. Our members may think membership is priced too high because of its impact on their budget or personal wallet. If members bought all the benefits a la carte, they would pay twice as much. We may think membership is a great value.

Price 74

Price Cost Industry Member Research 74

Smooth The Path

JUNE 18, 2019

Surprised by the high price of registration and my estimated travel cost, I pressed delete. I had a half hour before my next meeting, and I spent the time browsing the association’s website looking at their events, research reports, and online community. Once my year’s membership was up, I didn’t give the association a second thought.

Organization 108

Organization Member Engagement Member Experience Video 108

Smooth The Path

APRIL 10, 2017

All of these are low-stakes solutions, but what if your options are going to cost the association tens of thousands of dollars or more? Not knowing exactly why I’m waking up too early presents a bigger risk that I will solve the wrong problem. Do I buy ear plugs, blackout shades or lock the cat out of our room?

Survey 100

Survey Cost Member Research Process 100

CSAE

JUNE 27, 2023

Key highlights from the Town Hall are below: Members were reminded of CSAE’s strategic priorities: to be the champion for associations, to be the centre of excellence for the association sector and to be a model for continuous improvement in association management. CSAE is responding to member needs and our own operational considerations.

Team 40

Team Committee Library Review 40

Smooth The Path

OCTOBER 2, 2016

Will it solve a key member problem that our members really care about? How much will it cost? How likely is this idea to advance our mission? How likely will this idea help us reach one of our goals? How much will it make? What is the likelihood of success?

Innovation 119

Innovation Process Project Products 119

SCD Group

OCTOBER 18, 2012

This program creep often taxes staff and the organization without adding real value to members and prospects. When I first entered association management, my first task was to evaluate a Sacred Cow (called the Princess Soya cost) and make a recommendation to the board about what to do with it.

Committee 40

Committee Cost Survey Maine 40

Association 20/20

JANUARY 11, 2015

9) Capture the Heart… and Mind: Member research almost always reveals a commitment to the higher association purpose in the decision to join and retain. 14) Mobile Reach Beyond Association Walls: Channel-based video content can reach the full spectrum of members and stakeholders via minimal investment of time/attention.

Video 40

Video Communications Content Cost 40

Association 20/20

JANUARY 11, 2015

9) Capture the Heart… and Mind: Member research almost always reveals a commitment to the higher association purpose in the decision to join and retain. 14) Mobile Reach Beyond Association Walls: Channel-based video content can reach the full spectrum of members and stakeholders via minimal investment of time/attention.

Video 40

Video Communications Content Cost 40

Association 20/20

JULY 28, 2014

9) Capture the Heart… and Mind: Member research almost always reveals a commitment to the higher association purpose in the decision to join and retain. 14) Mobile Reach Beyond Association Walls: Channel-based video content can reach the full spectrum of members and stakeholders via minimal investment of time/attention.

Video 40

Video Communications Content Cost 40

Associations Now

MAY 4, 2016

Job one was getting foundational data about CFMA’s members into useful reports—demographics, company size and type, and retention rates among different member segments—most of which he built himself. How does your association balance various forms of member research, and how do you integrate them together?

Member Research 40

Member Research Sample Industry Report 40

Association Adviser

SEPTEMBER 19, 2016

AA : What’s the best way to figure out what members need? SW : It starts with really knowing your members. At OSCPA, we recently unveiled a new mission, vision and brand based on over two years of extensive member research. But our research is never really done.

Ohio 60

Ohio Innovation millennials Resources 60

Fonteva

AUGUST 15, 2019

This way you can easily access and refer to data across your different tools, whether it is for generating a financial report, creating new marketing content, or performing member research. You don’t have to worry about having any inactive duplicated member profiles floating around. Data-driven decisions.

Association Software 40

Association Software Software Tools System 40