article thumbnail

SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Higher Logic staff trained SNMMI staff to strategically use tools like member personas, sample messaging, compound targeting, marketing automation, and data tracking to communicate with lapsed members. Use analytics to determine what messages were most cost-effective, in terms of open rates, CTR and conversions.

article thumbnail

Why continuous software updates mean ROI for your association

Nimble AMS

Your association would see a decline in member engagement , retention , and recruitment. With Nimble AMS, each customer has access to a full Salesforce Sandbox to test and train your staff—at no additional cost. Pilot customer sandboxes, populated with sample data. What you can expect with Nimble AMS: Full Salesforce Sandbox.

Software 136
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From Idea into Reality: 8 Steps to Start an Association

MemberClicks

Expense budget – Includes expected costs, ongoing costs and associated costs. Break-even analysis and business ratios – Outlines your fixed costs relative to your profit to give insight into your revenue and potential costs against your growth and profits. Recruit your board. Recruit your staff.

article thumbnail

Sample Marketing Language for Automatic Membership Renewals

Membership Marketing

Sample Marketing Language for Automatic Membership Renewals. I get a lot of questions about this, so I thought it might be of help to provide some sample language you can use to present this option on recruitment and renewal efforts. ” This language is provided as a sample only. Cost of Wrong Strategy. (8).

Sample 40
article thumbnail

Defining Your Member Value Proposition

MemberClicks

An Example of a Value Proposition A simple sample example of a value proposition for a fast food restaurant could be “hot, delicious food served quickly at an affordable price.” It should help balance the cost vs value scale, helping to make the membership decision easier.

article thumbnail

Association Brain Food Weekly: 8.21.20

Reid All About it

The report also includes a sample virtual event prospectus to give you additional ideas. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Association membership app. Host: ASAE.

article thumbnail

Know Your Members Through Better Surveys: A How-To Guide

Aaron Wolowiec

There are several free and low-cost survey tools that can help you generate basic surveys online. Survey Gizmo is a low-cost alternative and offers a free trial. So, if 75 percent of respondents in a statistically generalizable sample are CEOs, then it would be safe to say that 75 percent of your members are CEOs.

Survey 100