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4 things you can learn from WaPo’s TikTok strategy

Association Success

Dominated by dancing videos, lip syncing and too many inside jokes and references within subcultures to easily explain, TikTok has become a space where organizations can reach prospective new members in ways that specifically appeal to them. . Take the Washington Post, for example. Share important information.

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Association Brain Food: 1.12.24

Reid All About it

You might not have given serious thought to these doable ideas, but you definitely should take the advice of people who live and breathe data every day. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!).

LMS 271
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Association Brain Food Weekly: 3.3.17

Reid All About it

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. I definitely agree with the #1 blogging tip: create a content strategy. I found a few good reads for you this week….

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Association Brain Food: 1.19.24

Reid All About it

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. . Another funny, personal post with life and association lessons along the way.

Revenue 259
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Association Brain Food: 10.18.24

Reid All About it

Per a new report from Freeman, many event organizers “are operating with outdated definitions of attendee and exhibitor value.” Many of them admit to not having documented plans for member engagement, young professional recruitment, and lapsed member reengagement—that’s a natural place to start. Attendee expectations.

Revenue 259
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Association Brain Food Weekly: 12.11.20

Reid All About it

The series includes two 20-ish minute on-demand videos ( here’s the first , the second will be live today at the link below) followed by a live session where they continue the conversation, answer any questions you may have, and where you can weigh in on the opportunities and possibilities for associations. BYOB, obviously. every Monday. .

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Association Brain Food: 8.16.24

Reid All About it

Aptify shares 50 ways to boost member recruitment and retention. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Membership. I bet a craft beer you haven’t given all of these solid ideas a shot.

America 259