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Create a Successful Member Loyalty Program

Associations Now

Through surveys, ACN found that members wanted a loyalty program that included hotel discounts, savings on car rentals, and movie vouchers. Discounts on groceries and gas were vital since members were dealing with rising food costs coming out of the height of the pandemic.

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Best Benefit Ever: Two-Way Text Discounts for Information, Referral Providers

Associations Now

Members of the Alliance of Information and Referral Services can get discounts on short text codes for rapid communication. Information and referral (I & R) professionals require fast, dependable ways to communicate with people who are in need of support services. What’s the benefit?

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

You’ll very likely find different information from each grouping, which will help you build more targeted association member engagement strategies. In fact, 43% of associations find that offering a conference discount is the most effective way to recruit new members. in your member engagement survey questions.

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The Value of Reciprocal Membership Agreements

Associations Now

Another type of arrangement—reciprocal memberships—typically involve a dues discount that allows members of one society to join the other at a reduced rate. SIAM’s reciprocal agreement stipulates that each society must offer a 30 percent discount to members of the other organization. Moore said. “We It lowers the barrier for entry.”

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Try using software like: Member management software to process dues payments, create membership registration forms, upload member information in a database, and more. If your organization sells any products or merchandise, you can also offer limited-time discounts to drive membership.

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Use Data for New Revenue Opportunities

Association Analytics

The good news is – you already have a treasure trove of information you can use to explore new revenue streams – your data! For example, are they opening newsletters, attending meetings, volunteering? Once you have this information, you can optimize your marketing efforts to get relevant messages to the right people at the right time.

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Using Events to Grow Your Association’s Membership

MemberClicks

These events are great because you can: Be super targeted in your messaging and talking points Know that everyone you talk to is a potential member Can be more welcoming for those who are looking for more information Easier to follow up with post-event communications because everyone is in the same boat. Current and potential member events.