Sat.Jul 27, 2019 - Fri.Aug 02, 2019

3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

Developing a growth strategy for your association takes time. It takes hours of debating the best methods to use to reach prospective members, and days of content creation and campaign management. It's stressful.

The Treadmill Effect: Digital Transformation and the Challenges of Keeping Up

Associations Now

A recent Gartner report reveals that the biggest perceived risks in tech these days are related to the quickening pace of change. But is the real issue your organization’s inability to find its footing?

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The Role of Associations in the Educational Landscape

Association Success

How can associations cater to learners? In the educational landscape, associations have an important role to play in helping learners become job-ready. By learners, I don’t just mean those at the start of their professional careers, but also those at a later stage looking to make a change in career paths. We can find them in our staff, our members, and just about everywhere. We never stop learning, do we?

The Benefits of an AI-Powered eNewsletter 

Association Adviser

Associations produce valuable content for members, but it's easy for that information to get lost in a crowded inbox. Personalize communications at scale with an AI-powered enewsletter. The post The Benefits of an AI-Powered eNewsletter appeared first on Association Adviser.

Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

Preparing your association for trending technology: system integration

Nimble AMS

How integrations with your association management software can improve the member experience. As for-profit companies provide more connected experiences, your members expect the same in more areas of their lives – including their experiences with your association.

More Trending

7 Creative Ways to Promote LMS Engagement

Blue Sky eLearn

When launching a learning management system (LMS) for the first time, organizations need to take into consideration different ways to generate excitement and interest in their new platform.

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Which Educational Delivery Method Is Best for Your New Program?

WBT Systems

Which Educational Delivery Method Is Best for Your New Program? Read more about Which Educational Delivery Method Is Best for Your New Program

The Total Sales Solution & ROI from the Big Red “M” Webinar

Moery Company

The post The Total Sales Solution & ROI from the Big Red “M” Webinar appeared first on The Moery Company. Resources

#ASAE19 Game Changer: Lessons to Take Your Association to Its Peak

Associations Now

In order to get to the top of your game or the top of a mountain, you need a few key skills. Everest conqueror Alison Levine advises associations to take risks, adapt, value their team, and lead.

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Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

Water, and Keeping an Association Relevant, is a Way of Life

Association Adviser

Water is life. Working in the water industry has been a way of life for Michele Grenier, executive director of the Ontario Water Works Association (OWWA) since 2016.

Which Educational Delivery Method Is Best for Your New Program?

WBT Systems

Which Educational Delivery Method Is Best for Your New Program? Read more about Which Educational Delivery Method Is Best for Your New Program

THE ROLE OF ASSOCIATIONS IN THE EDUCATIONAL LANDSCAPE

Association Success

In the educational landscape, associations have an important role to play in helping learners become job-ready. By learners, I don’t just mean those at the start of their professional careers, but also those at a later stage looking to make a change in career paths.

AI and Email: A Match Made in Heaven?

Associations Now

AI Goes Both Ways While AI is often thought of in terms of marketing when it comes to email, it’s been widely used in nonmarketing contexts for decades.

Need Remote Learning NOW? Get Online Quickly & Easily With This Can’t-Miss Guide

Remote learning is becoming more important than ever. Whether you’re scrambling to get your eLearning launched, or need to upgrade to meet increased demand, this guide will eliminate the guesswork so you can find your perfect LMS!

Why I’m Sticking with Optimism

Association Adviser

Children are the ultimate optimists. They run toward everything and greet the world with a hug. Certainly, their optimism is fueled by the innocence and inexperience of youth, which lacks the knowledge of significance and consequence that comes with age. It is a blissful naivety that allows them to embrace their surroundings without fear of […]. The post Why I’m Sticking with Optimism appeared first on Association Adviser. Features Leadership

4 Ways to Prepare for Late Q3/Early Q4 at Your Organization

MembersClicks

Can you believe tomorrow is August 1st?! We’re already halfway through the year, and 2020 will be here before you know it! That said, now’s the time to start planning for those end-of-year initiatives, ensuring you hit your lofty-but-still-achievable 2019 goals. So how can you do that?

HOW TO USE METRICS AND DATA IN MEMBERSHIP ORGANIZATIONS

Association Success

There are numerous benefits of digital technology to harness in associations, but today, I want to tell you about metrics and data in membership organizations and how to effectively use them. I think there are three components to this: 1. Clarify who your members are.

Smaller Meeting Budget or Fewer Resources? No Problem.

Associations Now

A new report from American Express Meetings & Events says that planners can still deliver an excellent event experience, even if they lack the money or other resources they desire. Think having a smaller budget or fewer resources for an event means that it won’t be as successful? Think again.

How to Avoid Fundraising’s Quiet Killer: Donor Attrition

Speaker: Jay Wilkinson, CEO & Founder, Firespring

It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.

“I’m Newly Responsible for My Association’s Online Career Center. Now What?”

Association Adviser

Our Online Career Center Glossary is a list of terms commonly associated with the creation and management of online career centers for anyone in charge of maintaining their association's job boards or career portal. The post “I’m Newly Responsible for My Association’s Online Career Center. Now What?” ” appeared first on Association Adviser. Careers Features career center careers

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Summer Internship Takeaways for the Future and Beyond

MembersClicks

Summer internships are a stepping stone into the professional world. They are a great way, while still in college or freshly out of college, to experience a professional work environment and see if a specific kind of job fits into the career you’d eventually want.

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How to Use Metrics and Data in Membership Organizations

Association Success

How can you leverage metrics and data to increase member engagement? There are numerous benefits of digital technology to harness in associations, but today, I want to tell you about metrics and data in membership organizations and how to effectively use them. I think there are three components to this: 1. Clarify who your members are. You need to know what their needs are and how your association meets these needs. You can capture these quickly and easily using personas and member journey maps.

As Demographics Shift, Refocus on Who’s a Member

Associations Now

An aging membership, or one that lacks diversity, could be a sign that it’s time to make big structural changes to your association. For the American Truck Historical Society, that meant refocusing on who the organization should serve.

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Why Are People Opting Out of My Emails?

HighRoad Solution

Marketing communications usually contain an email opt-out option, which is generally a link at the end that says “unsubscribe.” Of course, you hope that none of your recipients ever click the unsubscribe link. But what if they do? Email Marketing

3 Ideas for Using an LMS Besides Tracking Education Credits

MembersClicks

Don’t get me wrong: a learning management system (or LMS) is the ideal tool for giving you and your staff visibility into your members’ progress with any required education initiative. Not to mention, an LMS will give your learners the best user experience, too.).

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Overcoming this Common Sales Objection

Moery Company

“Time” is an objection I hear a lot more often whether it’s a “lack of time to participate in something” or “it’s just not being the right time.” However, this most likely is not a true objection and is just another way to push you off.

Labor Department Issues Final Rule on Association Retirement Plans

Associations Now

Until a new DOL rule announced this week, association retirement plans can be offered by associations of employers in the same city, county, state, or metropolitan area—or by a particular industry nationwide.

Why Are People Opting Out of My Emails?

HighRoad Solution

Marketing communications usually contain an email opt-out option, which is generally a link at the end that says “unsubscribe.” Of course, you hope that none of your recipients ever click the unsubscribe link. But what if they do? Email Marketing

5 Tips for Negotiating Like a Pro

MembersClicks

As an association or chamber professional, you likely find yourself in situations where negotiation is an option: when working with sponsors, event venues, potential job candidates, etc. But how often do you actually engage in the negotiation process?

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48 Free Nonprofit Webinars for August 2019

Wild Apricot

Here are all the free nonprofit webinars happening in August 2019 that the internet has to offer

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Daily Buzz: Be Brave in Your Marketing Campaigns

Associations Now

Research shows that taking a big risk in your marketing campaigns has big payoff opportunities. Also: a data scientist’s take on how to fix data errors. Want your marketing initiatives to stand out? Be brave with your campaigns.