Sat.Jul 27, 2019 - Fri.Aug 02, 2019

3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

Developing a growth strategy for your association takes time. It takes hours of debating the best methods to use to reach prospective members, and days of content creation and campaign management. It's stressful.

The Treadmill Effect: Digital Transformation and the Challenges of Keeping Up

Associations Now

A recent Gartner report reveals that the biggest perceived risks in tech these days are related to the quickening pace of change. But is the real issue your organization’s inability to find its footing?

The Role of Associations in the Educational Landscape

Association Success

How can associations cater to learners? In the educational landscape, associations have an important role to play in helping learners become job-ready. By learners, I don’t just mean those at the start of their professional careers, but also those at a later stage looking to make a change in career paths. We can find them in our staff, our members, and just about everywhere. We never stop learning, do we?

The Benefits of an AI-Powered eNewsletter 

Association Adviser

Associations produce valuable content for members, but it's easy for that information to get lost in a crowded inbox. Personalize communications at scale with an AI-powered enewsletter. The post The Benefits of an AI-Powered eNewsletter appeared first on Association Adviser.

Preparing your association for trending technology: system integration

Nimble AMS

How integrations with your association management software can improve the member experience. As for-profit companies provide more connected experiences, your members expect the same in more areas of their lives – including their experiences with your association.

We Asked, You Answered: Amping Up Your Event’s “Wow” Factor

Associations Now

From small touches that add convenience to clever visual displays that get people talking, here are just a few of the ways associations are impressing conference attendees these days.

More Trending

The Total Sales Solution & ROI from the Big Red “M” Webinar

Moery Company

The post The Total Sales Solution & ROI from the Big Red “M” Webinar appeared first on The Moery Company. Resources

Which Educational Delivery Method Is Best for Your New Program?

WBT Systems

Which Educational Delivery Method Is Best for Your New Program? Read more about Which Educational Delivery Method Is Best for Your New Program

AI and Email: A Match Made in Heaven?

Associations Now

AI Goes Both Ways While AI is often thought of in terms of marketing when it comes to email, it’s been widely used in nonmarketing contexts for decades.

THE ROLE OF ASSOCIATIONS IN THE EDUCATIONAL LANDSCAPE

Association Success

In the educational landscape, associations have an important role to play in helping learners become job-ready. By learners, I don’t just mean those at the start of their professional careers, but also those at a later stage looking to make a change in career paths.

Water, and Keeping an Association Relevant, is a Way of Life

Association Adviser

Water is life. Working in the water industry has been a way of life for Michele Grenier, executive director of the Ontario Water Works Association (OWWA) since 2016.

Which Educational Delivery Method Is Best for Your New Program?

WBT Systems

Which Educational Delivery Method Is Best for Your New Program? Read more about Which Educational Delivery Method Is Best for Your New Program

#ASAE19 Game Changer: Lessons to Take Your Association to Its Peak

Associations Now

In order to get to the top of your game or the top of a mountain, you need a few key skills. Everest conqueror Alison Levine advises associations to take risks, adapt, value their team, and lead.

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HOW TO USE METRICS AND DATA IN MEMBERSHIP ORGANIZATIONS

Association Success

There are numerous benefits of digital technology to harness in associations, but today, I want to tell you about metrics and data in membership organizations and how to effectively use them. I think there are three components to this: 1. Clarify who your members are.

Why I’m Sticking with Optimism

Association Adviser

Children are the ultimate optimists. They run toward everything and greet the world with a hug. Certainly, their optimism is fueled by the innocence and inexperience of youth, which lacks the knowledge of significance and consequence that comes with age. It is a blissful naivety that allows them to embrace their surroundings without fear of […]. The post Why I’m Sticking with Optimism appeared first on Association Adviser. Features Leadership

Top Ten Reasons to Select CM Services as your AMC

Association Leaders

Association Management Companies (AMCs) have been providing value to associations for more than one hundred years. What kind of value do they provide and how do volunteer leaders determine the best model for their association – and if that model is the AMC model, how do volunteer leaders determine which AMC is right for them? These are difficult questions to answer – especially for a volunteer leader who doesn’t have the expertise, time or resources to dedicate to find the right answer.

Three Ways for Marketing Teams to Improve Content Strategy

Associations Now

Marketing departments need a content strategy that aligns with the association’s mission, engages members, and allows for repurposing across multiple channels.

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How to Use Metrics and Data in Membership Organizations

Association Success

How can you leverage metrics and data to increase member engagement? There are numerous benefits of digital technology to harness in associations, but today, I want to tell you about metrics and data in membership organizations and how to effectively use them. I think there are three components to this: 1. Clarify who your members are. You need to know what their needs are and how your association meets these needs. You can capture these quickly and easily using personas and member journey maps.

#AI4Good: What Your Nonprofit Needs To Know About AI

Beth Kanter

Allison Fine, my co-author for the Networked Nonprofit , and I are actively researching the use of AI for Good, in particular to scale giving and to spread generosity.

“I’m Newly Responsible for My Association’s Online Career Center. Now What?”

Association Adviser

Our Online Career Center Glossary is a list of terms commonly associated with the creation and management of online career centers for anyone in charge of maintaining their association's job boards or career portal. The post “I’m Newly Responsible for My Association’s Online Career Center. Now What?” ” appeared first on Association Adviser. Careers Features career center careers

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Smaller Meeting Budget or Fewer Resources? No Problem.

Associations Now

A new report from American Express Meetings & Events says that planners can still deliver an excellent event experience, even if they lack the money or other resources they desire. Think having a smaller budget or fewer resources for an event means that it won’t be as successful? Think again.

4 Ways to Prepare for Late Q3/Early Q4 at Your Organization

MembersClicks

Can you believe tomorrow is August 1st?! We’re already halfway through the year, and 2020 will be here before you know it! That said, now’s the time to start planning for those end-of-year initiatives, ensuring you hit your lofty-but-still-achievable 2019 goals. So how can you do that?

Hiring a Consultant Can Be a Make or Break Relationship—Here’s How to Court Success

.orgCommunity

When you sign a consulting contract on the dotted line, the stakes are high. You’ve called in the experts to guide a project that will have a significant impact on your association’s future. It’s almost always a highly visible, big-ticket item.

Overcoming this Common Sales Objection

Moery Company

“Time” is an objection I hear a lot more often whether it’s a “lack of time to participate in something” or “it’s just not being the right time.” However, this most likely is not a true objection and is just another way to push you off.

Labor Department Issues Final Rule on Association Retirement Plans

Associations Now

Until a new DOL rule announced this week, association retirement plans can be offered by associations of employers in the same city, county, state, or metropolitan area—or by a particular industry nationwide.

Summer Internship Takeaways for the Future and Beyond

MembersClicks

Summer internships are a stepping stone into the professional world. They are a great way, while still in college or freshly out of college, to experience a professional work environment and see if a specific kind of job fits into the career you’d eventually want.

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Whitepaper: Is AI Right for Your Association’s Newsletter?

Multiview

Abstract: Email newsletters remain a vital communications vehicle for association engagement and marketing. Can the promise of artificial intelligence provide… The post Whitepaper: Is AI Right for Your Association’s Newsletter? appeared first on MultiView. Association Insights Content Marketing AI Artificial Intelligence Association Newsletter Association Newsletters News Briefs whitepaper

SURGE GROWTH SPEAKERS WANTED

Association Success

What began as a notion in November 2017 has now confidently become a certainty: that the best, brightest, and boldest ideas come from minds meeting. Along with thousands of association professionals, AssociationSuccess.org saw this thesis in action, and over the past 2 years our free virtual conference has evolved. It’s gone from a vanguard experiment to an anticipated gathering for collaboration around innovative ideas.

As Demographics Shift, Refocus on Who’s a Member

Associations Now

An aging membership, or one that lacks diversity, could be a sign that it’s time to make big structural changes to your association. For the American Truck Historical Society, that meant refocusing on who the organization should serve.

3 Ideas for Using an LMS Besides Tracking Education Credits

MembersClicks

Don’t get me wrong: a learning management system (or LMS) is the ideal tool for giving you and your staff visibility into your members’ progress with any required education initiative. Not to mention, an LMS will give your learners the best user experience, too.).

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How to build a community app in 30 days.

Disciple Media

So, you’ve decided to build a community app for your brand. It’s a great choice too, given that almost everyone now owns a smartphone, with social media accounting for a huge portion of the time spent on the small screen. Already, more than half of all small businesses owned by millennials alone have a mobile app to empower stronger engagement and social shopping experiences. It’s the first big step in making a modern brand that stays in the forefront of people’s minds.

Association Hustle – Episode 199: 3 Ways to Generate New Sponsorship Revenue

Moery Company

New sponsorship revenue takes many forms. Host JP Moery talks about three ways to bring new money through the door – and, some of his observations might surprise you. Listen in. associationhustle.

Daily Buzz: Be Brave in Your Marketing Campaigns

Associations Now

Research shows that taking a big risk in your marketing campaigns has big payoff opportunities. Also: a data scientist’s take on how to fix data errors. Want your marketing initiatives to stand out? Be brave with your campaigns.

5 Tips for Negotiating Like a Pro

MembersClicks

As an association or chamber professional, you likely find yourself in situations where negotiation is an option: when working with sponsors, event venues, potential job candidates, etc. But how often do you actually engage in the negotiation process?

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