CXPA Elevates the Customer Experience with Community

Higher Logic

The Customer Experience Professionals Association (CXPA) was founded in 2011 as a premier, global non-profit organization dedicated to the advancement and cultivation of the customer experience profession.

The communications struggle continues

Aaron Wolowiec

If you’ve been following this blog for the past five years (heck….even even the past year), you know I’m a communications nut. Seriously. It’s the center of everything I do – from my personal life to my professional life.

Should you be offering podcasts to your members?

Optimist Consulting

I was recently commissioned by a client to produce some podcasts, interviewing the winners of their awards. Podcasts are a growing medium – it is reported that 12 million podcasts are downloaded a week in the UK.

Re-energize your career center.

YourMembership Blog

Reach more job seekers with the power of social networking. Technology doesn’t just change how we do our jobs; it redefines the skills needed to do them. Technology also makes it increasingly more difficult to find the most qualified job applicants.

Association Brain Food Weekly: 11.18.16

Reid All About it

I was wondering why there are so few webinars next week, and then it dawned on me – it’s Thanksgiving week! Already? I’m glad I figured that out before scheduling work for myself on Thursday.

CSAE Canadian Association Financial Operations Study: Participate by November 30 For Free Highlights, Deep Report Discounts!

Portage Group

How Does Your Association Stack Up? The CSAE Canadian Association Financial Operations Study Survey is open for your participation until November 30th.

More Trending

2017 Member Engagement Strategy

Potomac Core

Market uncertainty and the pace of change will continue to impact membership decisions at professional societies and trade associations. Looming external factors will play a significant role in how membership decisions will be made. The outcome of the U.S.


Association Advocacy Chick

For the past 8 months, I’ve been on hiatus from blogging as I transition into a new position in association management. I knew it would take a powerful event to get me back here. Unfortunately, it was the death of Prince.

Brilliant Ideas to Kick-Start a Bright Year


Here’s to a brilliant new year … new years always give us a fresh start, a blank sheet. But sometimes that blank sheet can be intimidating so here’s a little help. We’ve curated 16 bright ideas we’ve spied that just might be the spark for you


Letter to John Graham and Scott Wiley

Spark Consulting

Monday, November 21, 2016. John Graham, President & CEO, ASAE. Scott Wiley, Chairman, ASAE. Dear John and Scott: This letter is a call for meaningful community-wide dialogue and action on behalf of a nation at risk. One week ago, Associations Now Daily announced that ASAE signed a National Association of Manufacturers (NAM) letter “to the president-elect” expressing a desire to “work productively” with the incoming administration.

Have You Seen the IDC MarketScape Report on Online Communities?

Higher Logic

Online communities are all about getting relevant, ongoing conversations to customers quickly and easily. The community industry is quickly becoming a frontrunner for the customer experience, with an emphasis on the growing importance of communities for customer relationships, feedback, and support.

Report 234

We’ve moved!

Aaron Wolowiec

The blog has a new home. From now on, please visit eventgarde.com , where you’ll find some exciting new resources! Filed under: Professional Development. Professional Development

7 things I like about the Federation of Small Business’s website

Optimist Consulting

I was recently looking at the FSB’s website and was impressed by how easy it was to navigate, how clearly the information was ‘chunked’ and displayed, and how it showcases their re-brand.

What’s love got to do with learning?

YourMembership Blog

Everything when connecting with memorable learning experiences. Leading learning is loving learning.

Association Brain Food Weekly: 9.16.16

Reid All About it

Does everyone have a cup of coffee and a maple-glazed donut? Just me? No matter, it’s time to review the many learning opportunities scheduled for next week. Then, you know the drill, select and register for one and add it to your schedule. Make time to invest in your future.

Associations Are Non-Profits for a Reason

Eric Lanke

There is a clear and important reason that associations are organized as non-profit organizations, and it isn't so they can get out of paying taxes. My musings in this regard were inspired by this post by Anna Caraveli on The Demand Networks blog.

Black Friday: Brought to you by Virtual

Association Management

We’ve all had one of those days when you think that your job has no meaning. And I’m sure some people look from the outside at someone working in technology consortia and think “Wow…that’s pretty arcane.”.

3 Engagement Strategies Drive Growth

Potomac Core

Global economic challenges from modest growth to market uncertainty continue to drive changes on how Trade Associations deliver value. In several instances, CEOs are collaborating with their boards and management teams to transform their organizations into strategic partners.

6 Association Management Tips from Steve Jobs


It’s hard to believe it’s been half a decade since Steve Jobs’ passing. Many of us early adopters still remember his live announcement/unveiling of the iPhone and the immediate, burning desire to own one. His legacy is still felt around the world every time someone looks at an iPhone.

Finding Micro-Volunteering Jobs to Offer


Providing Micro-volunteering options is more than nice, its a critical if you want to build your organization's volunteer muscle, scout new talent and engage the busy boomer, the elusive Xer and the expressive millennial. Here's one approach to finding the right jobs

Catch Spark at #ASAE16

Spark Consulting

I’ll be presenting two sessions at the upcoming ASAE Annual Meeting in Salt Lake City in a few weeks: Unsession: The Association Role in the New Education Paradigm, Sunday, August 14. Deep Dive: The Lean Startup Changes Everything, Tuesday, August 16.

How Should You Measure Your Community's Engagement and Satisfaction?

Higher Logic

If you feel like you’re caught trying to go upstream in a surging metrics river, you’re not alone. But we do have to measure our community activity and member behavior to get a handle on customer satisfaction.

FAQ 231

Change is good…right?

Aaron Wolowiec

Leaves change. People change. And yes, businesses change. But what about associations? Most of us realize innovation is key to driving a business forward. New ideas, new inventions, new strategies, new operating plans. The options are limitless – even for associations.

Survey 211

6 top tips for how to talk to your trustees about your communications work

Optimist Consulting

I recently read CharityComms’ new free best practice guide, “How to talk to your trustees about comms” . Whilst it is aimed at more traditional charities, I found many of the insights useful and transferable to membership bodies.

4 reasons to be thankful for association members.

YourMembership Blog

Thanksgiving’s here + it’s time to remember your members. They’re the lifeblood of your association. Membership work is often a positive experience for you and your association staff.

How Associations Can Transform Higher Education

Reid All About it

Right now, today, in 2016 is the best time to start up. There has never been a better day in the whole history of the world to invent something.

5 Personalization Pitfalls to Avoid in Your Association Website Strategy

Vanguard Tech

Ready for a statement from Captain Obvious? Online users want more customized, personalized online experiences. But, here’s the twist: they don’t want you to know too much about them. ams integration web strategy personalization

The Four Secrets to Making a Big Impression at Your Member Event

Association Management

Our team just wrapped up another PCI Security Standards Council Community Meeting in Edinburgh, Scotland. With hundreds of attendees, scores of speakers and dozens of exhibitors, the meeting—and its counterparts in the US and Asia—have a ton of moving parts.

3 Association Growth Strategies

Potomac Core

Sluggish global growth and U.S. growth , the race for talent, and disruptive innovation create opportunities for Associations and Professional Societies to become more essential. It’s all about alignment with industry and professional outcomes that your members care most about.

Don’t Start Writing Your Association’s Next Survey Without Following These Steps


“USA Today has come out with a new survey - apparently, three out of every four people make up 75% of the population.” – David Letterman. That’s insightful information. Really mind-blowing. And funny because it’s so accurate.

Survey 255

300 volunteers without asking


“It’s an embarrassment of riches” is how National Museum of African American History and Culture’s Director of Education Esther Washington described their volunteer pool. As the museum readies for its September 24 opening, Washington is busily preparing their 300-vounteer workforce.

What Really Worked in 2016?

Spark Consulting

Beth Brodovsky, who hosts the Driving Participation podcast (and if you haven’t checked it out yet, what are you waiting for?) recently asked a bunch of her former guests this insightful question for a year-end episode.

Survey 177

Establishing the Business Value of Online Communities

Higher Logic

We can all agree that every organization's CEO and leadership team is accountable for determining what adds value to the business. The very best ones are focused on creating and delivering value for all stakeholders inside and outside of the organization.

Clearing up association chapter confusion

Aaron Wolowiec

As I think I’ve mentioned before, I’m a member of Public Relations Society of America , and I’m actively involved in the Central Michigan Chapter of PRSA.