2016

Don’t let Facebook + LinkedIn have your cake and eat it, too.

YourMembership Blog

you are handing over your association members to the competition. Now, you may not believe me, but it’s true. Associations are handing over their entire membership base to competitors and don’t even know it! That’s because your competition doesn’t look familiar. It’s not another association, non-profit, society or organization. These competitors, […]. Industry News + Trends Membership Management Social Media and Business Trends

Association Brain Food Weekly: 9.16.16

Reid All About it

Does everyone have a cup of coffee and a maple-glazed donut? Just me? No matter, it’s time to review the many learning opportunities scheduled for next week. Then, you know the drill, select and register for one and add it to your schedule. Make time to invest in your future. Now, if your association or business hosts webinars or if you’re one of those smarty pants who regularly shares your expertise via webinars, this week’s list includes two items especially for you.

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The Perfect Storm

Spark Consulting

I’d like to share some sobering statistics about higher education and employment: In the United States, students graduate from college with an average debt load of nearly $29,000. Total student debt in the U.S. is $1.23 trillion and rising. 47% of college-educated workers under 25 work in jobs. that do not require a college degree. Worldwide, 73.3 million people under the age of 25 are unemployed, representing 36.7% of total global unemployment.

How This Membership Manager Saved 20 Hours a Week Using Software

Wild Apricot

In this post, I’ll show you exactly how Frank, the membership manager of a sailing club, uses software to save him 20 hours worth of administrative tasks every week. membership-manager save-time 20-hours Frank

The Four Culture Decisions that will Make or Break Your Return to the Workplace

Rethinking Work, Office, and Culture in the New Reality - How will you design the workplace for the needs of employees? How will you define what it means to collaborate or supervise? Find out here.

6 Association Management Tips from Steve Jobs

Socious

It’s hard to believe it’s been half a decade since Steve Jobs’ passing. Many of us early adopters still remember his live announcement/unveiling of the iPhone and the immediate, burning desire to own one. His legacy is still felt around the world every time someone looks at an iPhone. Association Management Association Executives Innovation

More Trending

CSAE Canadian Association Financial Operations Study: Participate by November 30 For Free Highlights, Deep Report Discounts!

Portage Group

How Does Your Association Stack Up? The CSAE Canadian Association Financial Operations Study Survey is open for your participation until November 30th. Don't miss this unmatched opportunity to benchmark your organization's financial and operational performance against association sector peers from across the country. Click Here to Access the Survey This study is being conducted by TPG in partnership with the Canadian Society of Association Executives.

‘Tis the Season for Giving

Association Management

We’re fortunate at Virtual to be in a position to support many worthy causes in the Boston area. Over the past few years, we’ve given tens of thousands of dollars to charitable causes ranging from the Jimmy Fund, to supporting employees who participate in various charity walks and runs, to volunteering our time at Habitat for Humanity and more. As CEO, I’ve been fortunate to have been the recipient of the thanks and good feelings that go along with that giving.

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2017 Member Engagement Strategy

Potomac Core

Market uncertainty and the pace of change will continue to impact membership decisions at professional societies and trade associations. Looming external factors will play a significant role in how membership decisions will be made. The outcome of the U.S.

Lucky 13: Mariner's Year in Review

Mariner

Who says 13 is an unlucky number? Not the three of us at Mariner! Year 13 was our best year yet. It was also our busiest. And it was chock full of firsts. Probably the coolest thing about last year was how lucky we were to try new things and work with some awesome new clients

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Why Most eLearning Fails: How to Create eLearning that Gets Results

Speaker: Tim Slade, Speaker, Author, and Creator of The eLearning Designer's Academy

In this session, we will explore many of the reasons why most eLearning fails and the components that contribute to bad eLearning design. we will also explore how bad eLearning design can negatively affect the learning experience. Finally, this session will walk you through several practical methods you can immediately apply to fix your bad eLearning courses.

CEO effectiveness & volunteer boards

Golden's Rules for Association

I was recently invited to share one piece of advice from what I have learned in my years as an association chief staff officer on effective partnership with volunteer leaders, for a book soon to be published by ASAE. After giving some thought to the matter, for me it came down to what Jim Collins calls Level […]. Uncategorized The Nature of Associations The Way We Are Association Governance leadership

Guest blog: Beyond the RFP.

YourMembership Blog

Widen your AMC’s business development process. by Erin Fuller, FASAE, CAE, President | MCI USA Association Management & Consulting & Member | AMCI’s Board of Directors. The email came out of the blue, from a really strong association executive that I interviewed a few months back who wasn’t the right fit for the professional society leadership role I tried to fill. I brought him in anyway to meet with other members of our team.

How Associations Can Transform Higher Education

Reid All About it

Right now, today, in 2016 is the best time to start up. There has never been a better day in the whole history of the world to invent something. There has never been a better time with more opportunities, more openings, lower barriers, higher benefit/risk ratios, better returns, greater upside than now. Right now, this minute. This is the moment that folks in the future will look back at and say, “Oh, to have been alive and well back then!”.

Catch Spark at #ASAE16

Spark Consulting

I’ll be presenting two sessions at the upcoming ASAE Annual Meeting in Salt Lake City in a few weeks: Unsession: The Association Role in the New Education Paradigm, Sunday, August 14. Deep Dive: The Lean Startup Changes Everything, Tuesday, August 16. For the unsession, join me and Shelly Alcorn ( Alcorn Associates ) for a town hall-style discussion of how associations are being impacted by and can in turn impact trends in education and employment.

Does Your Company Need Help Solving These 4 Common eLearning Challenges?

If you want to know how to get ahead of the game and avoid the common mishaps in selling your eLearning courses, you’ve come to the right place! Lambda Solutions has identified the most common and costly challenges faced by eLearning providers today.

How This Mother Grew her Nonprofit 300%

Wild Apricot

A few years ago, Sarah Rintamaki noticed her two-year-old struggling to speak. Sarah’s long and lonely search for help inspired her to found Connecting for Kids, an organization devoted to helping mothers like her quickly find the education and support they need. Although Sarah had no experience building a nonprofit, she did have one thing that helped her grow Connecting for Kids over 300% from 2012 to 2015. Read this post to discover Sarah’s secret behind this phenomenal growth.

Don’t Start Writing Your Association’s Next Survey Without Following These Steps

Socious

“USA Today has come out with a new survey - apparently, three out of every four people make up 75% of the population.” – David Letterman. That’s insightful information. Really mind-blowing. And funny because it’s so accurate. There are a ton of surveys out there today, and not all of them result in worthwhile information. Association Collaboration Member Benefits Crowdsouring

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7 things I like about the Federation of Small Business’s website

Optimist Consulting

I was recently looking at the FSB’s website and was impressed by how easy it was to navigate, how clearly the information was ‘chunked’ and displayed, and how it showcases their re-brand.

CXPA Elevates the Customer Experience with Community

Higher Logic

The Customer Experience Professionals Association (CXPA) was founded in 2011 as a premier, global non-profit organization dedicated to the advancement and cultivation of the customer experience profession. The organization aims to increase both impact of visibility of customer experience professionals, facilitate effective member-to-member sharing, and establish respected industry standards. CXPA elicits help from one full-time employee, three contractors and a management company.

Deliver Effective Online Education and Events Your Members Will Love

This guide identifies the biggest challenges for associations moving their training online and provides practical solutions so that you can hit the ground running. Download now to keep your members engaged and growing even in times of COVID-19.

Black Friday: Brought to you by Virtual

Association Management

We’ve all had one of those days when you think that your job has no meaning. And I’m sure some people look from the outside at someone working in technology consortia and think “Wow…that’s pretty arcane.”. But I need to look no further than Black Friday and Cyber Monday to realize that the work we do here at Virtual has a pretty significant impact on the world. Come Friday and Monday, countless shoppers will descend on the malls and web sites of the world to do their holiday shopping.

3 Engagement Strategies Drive Growth

Potomac Core

Global economic challenges from modest growth to market uncertainty continue to drive changes on how Trade Associations deliver value. In several instances, CEOs are collaborating with their boards and management teams to transform their organizations into strategic partners. These Associations are playing activist roles, they are engaging industry value chains and promoting the value that the industry and its products bring to customers and the marketplace.

Brilliant Ideas to Kick-Start a Bright Year

Mariner

Here’s to a brilliant new year … new years always give us a fresh start, a blank sheet. But sometimes that blank sheet can be intimidating so here’s a little help. We’ve curated 16 bright ideas we’ve spied that just might be the spark for you

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Your Association Will Look Very Different Ten Years From Now: What Are You Doing About It?

Portage Group

Reading this article on technology trends for 2016 got me thinking: It's hard to believe that just a decade ago, most of us had never heard of the term 'smartphone.' Personally, I am always a little panicked when my phone is not within arm's reach. Also, I will admit that I have a slightly dysfunctional relationship with my GPS - which I have named Sneaky Suzy - and without whom I would (literally) be lost. I'm not proud.but I'm also not alone.

Smart Tactics to Keep Members and Sponsors Engaged During Challenging Times

With conferences being canceled due to COVID-19, associations need to be nimble by implementing alternative strategies and tactics that can continue to bring value to their members, keep sponsors/exhibitors, generate revenues for the Association.

Re-energize your career center.

YourMembership Blog

Reach more job seekers with the power of social networking. Technology doesn’t just change how we do our jobs; it redefines the skills needed to do them. Technology also makes it increasingly more difficult to find the most qualified job applicants. Consider that, according to scientists, the age of smartphones has left you and me with such a short attention span even a goldfish holds a thought longer.

Association Brain Food Weekly: 10.28.16

Reid All About it

Before we get to this week’s webinars and etcetera, how about some reading suggestions? Roger C. Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. He also reviews four books that “can open your eyes to the importance of neuro-plasticity and how you can intentionally take steps to increase your brain’s productivity.” Have you read any of them?

What Really Worked in 2016?

Spark Consulting

Beth Brodovsky, who hosts the Driving Participation podcast (and if you haven’t checked it out yet, what are you waiting for?) recently asked a bunch of her former guests this insightful question for a year-end episode. Here’s my answer: One thing that really worked for my clients was talking to their members. I know that sounds obvious, but associations tend to – in my opinion – over-focus on surveying people to the detriment of other methods of learning about our audiences.

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How an Uncashed Check Led to This Association Tripling Membership

Wild Apricot

In 2012, Kim Elliot discovered that a check she’d written never got cashed. This discovery would inspire her to take over an association that was struggling and turn it around, tripling its membership within the first two years. triple membership check kim-elliott growth

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The Pro’s Guide To Getting The Best ROI From Your New LMS

You need a Learning Management System when your courses and training programs need to be accessible online. Quickly build the perfect business case and easily determine which LMS will provide the best return on investment you need with this how-to eBook!

The Secrets to Increasing Ongoing Member Engagement [Web Class]

Socious

Have you ever been told to do more with less? If you haven’t been told that before, I’m sure you’ve at least heard some variation on that same idea, especially if you’re in the association industry. Association Member Engagement Webinar

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6 top tips for how to talk to your trustees about your communications work

Optimist Consulting

I recently read CharityComms’ new free best practice guide, “How to talk to your trustees about comms” . Whilst it is aimed at more traditional charities, I found many of the insights useful and transferable to membership bodies. While some boards understand the role and remit of their communications team and actively seek their help, the report illustrates that some boards do not share this interest in communications, and it offers ideas to overcome this and work effectively with your trustees.

How Should You Measure Your Community's Engagement and Satisfaction?

Higher Logic

If you feel like you’re caught trying to go upstream in a surging metrics river, you’re not alone. But we do have to measure our community activity and member behavior to get a handle on customer satisfaction. The health of a community is dependent on the health of customers’ interactions and feedback. So we’re faced with two questions: what should we measure, and how? This is when the impending flood of metrics advice and tools looms again.

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