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3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

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Want to Maximize Association Membership Value? Create Indispensable Engagement

Higher Logic

Maybe you’re struggling with: Retaining and recruiting more members. With tools like online community and marketing automation , you recreate the best parts of your association online. Here’s just one example: Using community data to create relevant programming. What are those effects? Staying relevant in a digital world.

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5 Ways to Revamp Your Membership Committee

Membersuite

At the national level, membership committees usually provide the board and staff advice on membership recruitment and retention strategies, and member/market needs—a valid purpose for a membership committee. Their assumptions and perspectives may not represent the reality for different segments of your membership and market.

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Let’s look at an example. Email marketing software. Email Newsletter. Social media platforms. Ad Software, such as Google Ads.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive? PST spot !

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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Many associations are looking to technology to help them achieve various goals like millennial recruitment and maximizing staff resources. Example: “X platform is cheap/free.