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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Curate personalized membership outreach.

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Daily Buzz: How Influencers Can Help Your Email Marketing Campaigns

Associations Now

Looking for a new approach to email marketing? Once the right person is chosen, there are many ways to bring that person into your email marketing strategy. Influencers can also serve as effective advocates when you include them in reviews or testimonials. Should engagement still matter to marketers?

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What Associations Need to Know About Gmail and Yahoo Email Protections

Associations Now

According to Dean Canellos, manager of deliverable operations at Higher Logic, Yahoo and Gmail have taken what have long been considered best practices for email marketing and have made them requirements. These authentication methods help prevent unauthorized parties from sending emails on behalf of a domain they don’t own.

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Association Brain Food: 1.26.24

Reid All About it

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. 1 CAE credit. More info/register.

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What Do Vanity Metrics Have to Do with Marketing Automation Goals?

Higher Logic

However, they shouldn’t be ignored – these metrics reflect important things about your email marketing habits and are worth paying attention to. Do your low vanity metrics mean marketing automation isn’t working for you? How well do these respondents really understand email marketing fundamentals?

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Association Brain Food Weekly: 1.7.22

Reid All About it

WBT Systems suggests ten ways to invest more time in activities that will help you grow personally and professionally. First, she asks you to review 2021 and then think about your life in 2022 and beyond. Email marketing automation software. Email marketing automation software. Invest in you. Brainstorming.

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The Top 3 AMS Pain Points in 2021

Membersuite

Membership Software, Association Management System, Association Management Software – regardless of how you refer to it, let’s face it – the pain is real. Make sure you interview everyone who will use the system or use data in the system. Commit to a scheduled review of remaining processes. Adapting processes.

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