Association Analytics

MAY 4, 2023

The more data and analytics skills you have, the more valuable you are to any organization and the more successful you’ll be in advancing your career. With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more.

Event Planning 321

Event Planning Tools Marketing Member Experience 321

Wild Apricot

FEBRUARY 6, 2013

Technology and social media are changing events and creating a "new normal" in terms of how we "market, consume and measure events." Here are some thoughts and tips to help small organizations update their events.

Event Planning 150

Event Planning Social Media Tips Technology 150

AssociationChat

OCTOBER 26, 2020

As a result, the meetings and events industries are having to adapt. There’s still demand to do things, but how can events be organized safely? How COVID-19 impacted events. When the UK Government announced we’d be going into lockdown on the 23rd March 2020, all events were cancelled or moved online.

Event Planning 72

Event Planning Industry Examples Conference 72

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Focus on your social media marketing strategies. The Snowball effect is real!

Tips 201

Tips Software Recruiting Recruitment 201

Expo Logic

FEBRUARY 27, 2020

This timeline will: Guide you through the details to cover and plan over 12 months leading up to your event. Provide important steps to take after your event for future success. Help keep your event planning organized and on-time. Complete the form to receive your copy of the Event Planning Timeline !

Event Planning 36

Event Planning Conference Process Organization 36

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Discover cutting-edge techniques and emerging trends to help you think big and drive impact within your organization. Explore practical tips and strategies to initiate your data hygiene journey.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MAY 19, 2023

Association executives want their organizations to evolve and take advantage of new opportunities, but something is holding them back. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. They share tactics for the six stages of that journey and for dealing with churn (boo!)

Strategy 195

Strategy Content Leadership Email Marketing 195

Fonteva

FEBRUARY 9, 2021

Here are our top tips from an HR consultant: Invest in a comprehensive management solution Communicate consistently and valuably Offer ample learning opportunities Provide tools for members to engage with each other. That’s why our first tip will be investing in a key management solution. Email marketing and communication.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

AUGUST 4, 2023

Futurist Peter Diamandis is a proponent for individuals and organizations crafting a Massive Transformative Purpose (MTP). Their tip sheet goes through the steps of defining your purpose, identifying your target audience, getting input and developing the copy. I imagine associations are going through the same thing right now.

Atlanta 195

Atlanta Price Revenue Denver 195

Eplys

AUGUST 19, 2021

In the event planning world, you always want to ensure your exhibitors’ success. Providing value is critical in building long- term relationships with the organizations that invest time and resources in your events. Successful booths mean a high ROI, and a high ROI means happy exhibitors.

Tips 40

Tips Email Marketing Event Planning Resources 40

MemberClicks

NOVEMBER 30, 2023

Let’s break down what this means for you: Marketing: Your role in attracting and retaining members is pivotal and hinges on your marketing skills. Event Planning: Your events are where your members connect and your industry grows. This leads to more impactful campaigns and a stronger voice in your industry.

Association Management 52

Association Management Tools Tips Software 52

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Organizer: Association Women Technology Champions Tue 5/16 at 12 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. . More info/register. 1 CAE credit. More info/register. 1 CAE credit.

Certificate 266

Certificate Denver South Carolina Project 266

MemberClicks

SEPTEMBER 27, 2023

A great event registration experience can boost attendance, provide you with important data for improving future events and your organization as a whole, increase event profits and ROI, widen your reach, and provide new sponsor and donor opportunities.

Tools 52

Tools Tips How To Software 52

Higher Logic

JANUARY 24, 2019

If your organization manages a membership program, you know that it can be a real challenge keeping your members fully engaged while developing ways to grow your program. To strengthen your communication strategy through smart data usage, try these three tips: Integrate your database to see the bigger picture.

Communications 209

Communications Software Member Engagement Event Planning 209

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. AI and event planning. Offer what AI cannot: “curiosity, creativity, empathy, emotion, intuition, and maybe most of all, imagination.” 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. I followed advice in this recipe and this one too. . – 1 CAE credit.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. Hat tip to Bruce Rosenthal for sharing this on ASAE Collaborate. 1 CAE credit. More info/register.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. The C-suite is no longer a full-time job at many organizations, including associations. Quick hits.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Association Success

JANUARY 14, 2020

Here are their tips: Sweat the small stuff. Every organization, large or small, needs volunteers to fulfill their missions. The organization or me? Position you to be instrumental in the success of the organization where you volunteer,” said Burt Blanchard , the Chief Encouragement and Relationship Officer at BBC Ltd.

Tips 107

Tips Committee Course Recruiting 107

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.

St. Louis 341

St. Louis Technology Strategy Conference 341

Achieve

SEPTEMBER 8, 2020

When planning your next fundraising event, it’s up to you to decide which tech tactics are worth the time for your organization. To help, we’ve pulled together three tips for creating a digital-first fundraising approach: . Optimize your digital marketing strategies. Research trends in event technology. .

Tips 52

Tips Guidelines Social Media Process 52

NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. With a powerful team, expansive network, and innovative marketing strategies, they’ll make sure your business’s impact is felt.

Software 130

Software Discount Tools Resources 130

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Three Things Organizations Must Do to Stay Safe with ChatGPT Who isn’t using ChatGPT, Bing AI and Bard these days?

DC 205

DC Recruiting Recruitment Washington 205

Higher Logic

MAY 1, 2018

You also need sustainable, behind-the-scenes management processes and tools to help you pull off a seamless event every time. When you’re looking at your next event, plan on including these five expert strategies to ensure your event is smoother and more successful than your last: Choose the right event software.

Strategy 120

Strategy Tips Discount Software 120

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

AUGUST 11, 2023

. – Diversity Discussion Series: Diversity Beyond Heritage and History Months (Panel Discussion) Hear how diversity presents itself in the workplace beyond months of recognition, how next-genners want to show up and how organizations can be intentionally inclusive through strategic plans. More info/register. More info/register.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems. 1 CAE credit.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

MAY 7, 2021

I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Quick hits. Rand Fishkin, SparkToro ).

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. 1 CMP credit.

Technology 195

Technology Chicago Education System 195

Reid All About it

JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Event apps. You’d think every attendee would use your event app, but that’s not always the case. However, their event experience—and your sponsors’ satisfaction—would improve if they did. 1 CAE credit.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. The Invisible Workload of Event Planning.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. What is/should be IT’s role and/or responsibility in their organization’s AI strategy?

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Event marketing. More info/register. More info/register.

Project 195

Project Tools Revenue Metro 195

Achieve

MARCH 1, 2024

As you discuss your nonprofit’s cause and programs, listeners will be more likely to emotionally connect with your organization and get involved. While your audience probably receives marketing materials and updates from your organization, these communications aren’t always the most effective at fostering close relationships.

Event Planning 52

Event Planning Software United States Maine 52

Reid All About it

MARCH 24, 2023

Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Association staff retention. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195