Blue Sky eLearn

SEPTEMBER 10, 2021

That’s why marketing is such a crucial step to the success of your association events. Far and away one of the most effective channels for association event marketing is email. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. Optimize Your Content.

Email Marketing 283

Email Marketing Marketing Content Software 283

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. Add them to your course catalog.

Marketing 192

Marketing How To Course Discount 192

Association Analytics

FEBRUARY 14, 2022

We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Some examples include: Data specific – What data empowers you? An example is how many new members did we acquire last month? Illustrate how data can solve their pain points.

How To 169

How To Case Study Cost Revenue 169

Association Analytics

NOVEMBER 16, 2021

To help answer these questions, we’ve laid out some helpful tips on how to get started and where to go from there. For example, a report is the weekly number of new members who joined your association. Some examples to consider: What are the main drivers of member retention? First: Reporting vs. Analytics.

How To 169

How To Report Examples Tips 169

NXUnite

FEBRUARY 15, 2024

For instance, you might be trying to promote more matching gifts and determine that you need to educate staff members on how to speak about these opportunities with donors. For example, when staff members complete a course or program, you could: Send congratulatory eCards. Post social media shout-outs. Host a celebration event.

How To 130

How To Class Resources Course 130

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Here’s how to organize and execute your campaign in 9 simple steps! Step 7: Market, market, market!

How To 130

How To Discount Social Media Software 130

Higher Logic

DECEMBER 2, 2019

To make the idea of an online community and its benefits more concrete, we used our internal employee community to crowdsource 12 of our favorite examples of thriving communities around the web. These examples can help us answer the question: What really makes a community a community ? Example 1: Sephora Community.

Examples 156

Examples Software Newsletter Review 156

EventMobi: Association Events

SEPTEMBER 28, 2023

In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field. According to the 2023 Membership Marketing Benchmarking Report , 50% of associations reported an increase in new member acquisitions, up from 44% in the 2022 report!

Directory 147

Directory Organization How To Kansas City 147

NXUnite

JANUARY 16, 2024

While this is great news for businesses, it’s crucial to think about how to empower your corporate partners to keep up their generosity If you lead or own a running retail store, sports club, or company, corporate social responsibility can benefit your business. Let’s take matching gift programs as an example.

Technology 130

Technology How To Software Maine 130

NXUnite

OCTOBER 24, 2023

For example, by integrating your website with your CRM, you can ensure applicants receive the most up-to-date information possible about your grant process and available funding. If your organization chooses to relax some of its guidelines during a crisis, decide how you will do so before the crisis. Plan its rapid response protocol.

How To 130

How To Guidelines Review Tools 130

Freestone

FEBRUARY 21, 2024

If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. Want to learn more about marketing plans?

Marketing 83

Marketing LMS Social Media Course 83

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Marketing Education Course 150

Association Analytics

JULY 27, 2021

Let’s use course registration as an example. Acumen allows you to look at your taxonomy of courses to see how they align with your members. For example, if your members are educators, you want to create overarching content that is valuable to anyone in the education space. Keep your audience in mind as you create content.

Content 169

Content Strategy How To Course 169

EventMobi: Association Events

SEPTEMBER 13, 2023

So how do you improve your member experience? In this post we’ll explore: Why member experience matters What makes a great membership experience How to improve member experience How event management software helps deliver better a member experience What is Member Experience? place on what your membership program has to offer.

Member Experience 130

Member Experience Tips How To Software 130

EventMobi: Association Events

SEPTEMBER 29, 2023

and how to track attendance at an event using software. Precise attendance data can offer them insights into their marketing reach. Remarketing and nurturing Personalized marketing becomes a reality with precise data. The market brims with options, but the right fit should be user-friendly, scalable, and offer robust analytics.

How To 130

How To Software Cost Tools 130

Fonteva

NOVEMBER 10, 2021

So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. So why bother with virtual event marketing? Well, 93% of event marketers believe events lead to valuable one-on-one customer engagement. Such is the way with virtual event marketing. Why Bother?

Marketing 52

Marketing How To Discount Content 52

Higher Logic

OCTOBER 18, 2018

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. You most likely use email marketing to 1) communicate with your members, and 2) engage your members.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

Associations Now

APRIL 16, 2020

With the coronavirus causing global stock markets to tumble , many are concerned to see their retirement funds decline in value as well. If you decide to get out of the market, you have two decisions to make,” Syron said. Do you enter the market when it goes up 20 percent?”. Trying to time the market doesn’t typically work.

Marketing 93

Marketing How To Price Course 93

Association Success

NOVEMBER 5, 2020

The pandemic has changed how associations fulfill their missions and serve their members. Take, for example, the American College of Osteopathic Family Physicians. In converting its annual conference to a virtual event, the American Psychological Association decided to figure out how to make it even better than a live event.

How To 178

How To Analysis Email Marketing Conference 178

Membersuite

JULY 16, 2021

They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. So how do you ensure your AMS reports provide the data your association needs for insight and decisions? During onboarding, collect a little data at a time, and tell the new member how you will use it.

Report 175

Report How To Committee System 175

Membersuite

MAY 17, 2022

Selling them to individuals and employers in your market is sometimes the real challenge. Before you plan a marketing campaign for one of your credentialing programs, you must validate any assumptions about its value. Your positive research findings are marketable. However, creating credentialing programs is the easy part.

How To 152

How To Certificate Course Revenue 152

Freestone

MARCH 7, 2024

You can think of PD Day as a platform for you to promote how your continuing education program can improve your members’ careers. While your members are creating their roadmap for self-improvement, be sure to show how your association can support them. You will likely attract the most members to your PD Day with a hybrid experience.

How To 75

How To Course Tips Education 75

Association Success

OCTOBER 8, 2020

Have you ever wondered how to get those coveted “As Seen On” logos for major publications and shows? Well, I’m going to tell you to get that kind of publicity without having to hire a PR consultant or marketing agency. You usually don’t need to learn SEO or any crazy marketing. How to get started.

How To 148

How To Social Media Content Cost 148

Higher Logic

NOVEMBER 20, 2019

In fact, Marketing General revealed that 48 percent of associations say participation in their mentoring program has increased—a clear indicator that members are seeking this benefit. For example: How long will the program last? How often will mentors and mentees meet? How will participants meet?

How To 240

How To Tips Leadership Survey 240

MemberClicks

APRIL 16, 2023

In this article, we’re focusing how to pick the questions for your survey and providng a complete list to choose from. Check out our other blog for info on event feedback surveys, how to send them and tips and tricks. Did you try a new marketing method? Did you try a new type of event and are curious if people liked it?

Survey 52

Survey Examples Tips Price 52

MemberClicks

NOVEMBER 9, 2023

How do you write a workshop evaluation survey? How do you encourage participants to fill in a post-workshop questionnaire? Creating and sending Your workshop feedback survey How to analyze workshop feedback survey data What should be included in a feedback survey for workshops? How to format this question?

Survey 52

Survey Examples Software Analysis 52

WBT Systems

JANUARY 16, 2018

But every association has a distinct audience who may behave differently than how trend-spotters predict. If you want to identify the most relevant trends for your membership, learn how to think like a futurist. McGonigal teaches a class at Stanford, How to Think Like a Futurist. Here’s how to practice this mindset.

How To 251

How To Innovation Class Analysis 251

Membersuite

AUGUST 9, 2021

Take, for example, “ the great resignation.” You have more digital exhaust than ever, for example, virtual events, community, learning, and social platform analytics. How will you keep them engaged after the event? Let Data Teach You How To Engage with Members. Fortunately, these needs represent opportunities. .

Member Engagement 136

Member Engagement How To LMS Tools 136

MemberClicks

DECEMBER 14, 2023

Here, we’ll cover the key steps for how to create a job board, including best practices, tips for SEO optimization, and how to choose the right job board software. How to create a job board What are job boards? Finally, decide how your job board will help satisfy and reach these goals and objectives. What are job boards?

Revenue 52

Revenue How To Software Press Release 52

Reid All About it

APRIL 26, 2024

The survey results will give association staff and volunteer leaders a deeper understanding of how to strengthen board effectiveness for the long term. The outlook for associations, as described in Marketing General Inc.’s Rachel Mace at Association Analytics explains how to set up and use an engagement scoring model.

Content 222

Content Survey Education Strategy 222

Higher Logic

JULY 27, 2017

How is your association keeping its offers relevant to members and preparing for the future? According to a recent study by Leader Networks , most associations – 83 percent – are aligning their products and services to market needs so they meet members’ expectations and stay relevant. You just have to know where to look.

Content 136

Content Marketing How To Library 136

Higher Logic

JUNE 9, 2020

Let’s dig into these deliverability challenges and how to solve them. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber For example, send at 7:18 am instead of 7 am because many organizations choose to send on the hour. 3 Email Deliverability Areas to Watch.

Communications 262

Communications How To New York Guidelines 262

WBT Systems

FEBRUARY 20, 2018

How to tell it’s time to sunset an educational program. Find out how much staff time (in dollars) is spent on marketing and managing the program compared to revenue generated. Or is this program considered a commodity product by the marketplace so the organization providing it at the lowest price is gaining the market share?

Education 160

Education How To Certificate Committee 160

Higher Logic

NOVEMBER 1, 2018

Proving your association marketing team’s effort’s worth to upper management and a board can be challenging. Well, have no fear, I’ve got seven tips to help you learn how to track the right thing and understand your numbers. Take Your Marketing Reporting to the Next Level. Here's more on how to use community data effectively.).

Report 203

Report Tips Marketing eBook 203

WBT Systems

JUNE 19, 2018

In addition to your colleagues in the education department, you may also want to consult with staff responsible for accounting, marketing, membership, and meetings. These consultants know the association LMS market, are familiar with how associations use learning platforms, and understand the association learning business model.

LMS 165

LMS How To Learning Management System System 165

Nimble AMS

JANUARY 13, 2022

Here are some tips on how to get started with them for your organization. Some specific examples of what you can do with AI and predictive analytics include: . Boosting revenue by predicting which members are most likely to want to access your programs so you can plan more targeted marketing for those programs. . and offers?that

How To 129

How To Software Revenue Examples 129