EventMobi: Association Events

SEPTEMBER 21, 2023

Whether you’re running a club, association, or any other kind of membership organization, your long-haul members are one of your greatest assets. That’s why having multiple member retention strategies in place is a must! It’s one of the most cost-effective ways for your organization to grow and succeed! Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

Higher Logic

APRIL 3, 2018

Matching gift programs are an incredible opportunity for nonprofits of all sizes, but unfortunately, many organizations fail to take advantage of that opportunity. Chances are your organization has already missed out on some of these extra funds! We’ve outlined four ways your organization can capitalize on these programs below!

Marketing 189

Marketing Strategy Revenue Tools 189

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value.

Strategy 169

Strategy Social Media Discount Newsletter 169

Associations Now

APRIL 5, 2023

As part of that marketing strategy, organizations should also consider asking speakers and exhibitors to help. Bringing speakers and exhibitors into your campaign gives more content to the marketing,” said Emily Golding, group director and marketing strategist at mdg.

Strategy 92

Strategy Conference Marketing Video 92

Blue Sky eLearn

FEBRUARY 18, 2021

Although your association might not be meeting in person right now, plenty of organizations are moving their meetings and events online and engaging members in the digital realm. Assess your data to create a long-lasting strategy. Let’s jump in! . Define goals and create a schedule. Construct a communication plan to engage members.

Organization 232

Organization Software Newsletter Tips 232

EventMobi: Association Events

JUNE 26, 2023

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

EventMobi: Association Events

SEPTEMBER 28, 2023

A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). What is a Member Directory? How has your community grown over the years?

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing. Member engagement.

LMS 244

LMS Utah Indiana DC 244

Higher Logic

DECEMBER 2, 2019

We’re always talking about building community and how engaged communities can have an undeniable impact on our organizations. To make the idea of an online community and its benefits more concrete, we used our internal employee community to crowdsource 12 of our favorite examples of thriving communities around the web.

Examples 156

Examples Software Newsletter Review 156

Freestone

FEBRUARY 21, 2024

If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. What is a marketing plan?

Marketing 80

Marketing LMS Social Media Course 80

Reid All About it

APRIL 19, 2024

TopClass LMS explains how it works and shares examples of associations doing this now. In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Decline of trust. CAE credit.

Newsletter 250

Newsletter Content Social Media Education 250

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The outlook for associations, as described in Marketing General Inc.’s Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic.

Content 266

Content Survey Education Strategy 266

Association Analytics

JULY 27, 2021

Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked. Any touchpoint a member has with your organization should tell you specific things about their interests. Organize or create a taxonomy for your content. Ask and observe your members.

Content 169

Content Strategy How To Course 169

Nimble AMS

MAY 5, 2023

Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy. Let’s look at my career, product marketing as an example. Product marketing is a career that has completely evolved and grown over the last decade. Read our blog for tips to get started.

Strategy 127

Strategy Member Engagement Software Tips 127

Achieve

MAY 7, 2024

Your nonprofit’s mission requires funding, which is why your organization puts a lot of effort into its fundraising strategies. Let’s review the various types of donations you might accept, including why they should be categorized and how to organize them. Why categorize donations?

Organization 52

Organization How To Revenue Tennessee 52

Associations Now

OCTOBER 10, 2023

A new Higher Logic report found that organizations have seen a decrease in the number of active contributors in their online communities since the pandemic. While many organizations saw a boost in online community users during the pandemic, the number of unique monthly logins and unique contributors has returned to a more modest average.

Report 101

Report Strategy Member Engagement Content 101

Aptify

JANUARY 21, 2022

Here is some association trends data that can help point the way for your organization to better serve your members in uncertain times. . Here are five ideas from the association trends study to help prepare your organization for the future: 1. The organization was providing little value. For example: .

Organization 138

Organization Certificate LMS Membership Management 138

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Event marketing. Humans… so persuadable!

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Blue ocean strategy. Sherry Budziak of.orgSource says, “Sharks are looking for a meal.

Revenue 256

Revenue Price Denver Tools 256

Achieve

FEBRUARY 16, 2024

This is why it’s so important to keep a sponsor’s attention, even after your silent auction , run/walk/ride, or other event concludes. In this article, we’ll cover the top strategies to retain your nonprofit’s corporate partner and earn much-needed support for your organization year-round.

Strategy 52

Strategy Proposal Social Media Florida 52

Nimble AMS

APRIL 12, 2023

Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy. 4 best practice strategies to keep up with the for-profit competition Now more than ever, it’s vital your association sh are s the value of your membership. Has your association experienced this latest trend?

Strategy 78

Strategy Member Engagement Software Tips 78

MemberClicks

APRIL 11, 2023

Publishing your membership list allows your members ultimate visibility—you’ve given these organizations your stamp of approval, and this can result in networking opportunities and business referrals from your other members. Hundreds of organizations can leverage the power of membership directories. It can help your admins or staff.

Directory 52

Directory Examples Social Media Newsletter 52

Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 256

Revenue Strategy Member Engagement United States 256

Potomac Core

OCTOBER 4, 2016

Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success. 3 Association Growth Strategies. Here again the organization impacts member outcomes. Secure Actionable Research.

Strategy 164

Strategy eBook Member Engagement Revenue 164

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Nexus Marketing

AUGUST 29, 2023

Tracking Client Success with Organic Conversions Our goal: get clients to an ROI as quickly as possible The ultimate goal of every SEO strategy is to demonstrate a strong ROI for clients by increasing qualified inbound lead generation through the organic channel. What do we look for in conversion data?

Organization 52

Organization Software Revenue Report 52

Higher Logic

OCTOBER 12, 2017

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. Online community and marketing tools open up communications with your supporters. As technology becomes more advanced, so do nonprofit strategies.

Technology 179

Technology Strategy Software Tools 179

Higher Logic

MARCH 6, 2019

Many membership organizations are facing a challenge right now. Create an omnichannel engagement strategy. What’s an Omnichannel Engagement Strategy? An omnichannel engagement strategy is a cross-channel content strategy organizations use to create a personalized experience for members. Segment members.

Strategy 149

Strategy Software Member Engagement Content 149

Associations Now

AUGUST 23, 2023

Research has shown that for many employees, the decision to stay or leave is influenced by whether an organization offers staff professional development opportunities. In addition, 80 percent said that upskilling would help them stand out in the job market. Employers can also form a learning club at their organizations.

Strategy 98

Strategy Library Recruiting Recruitment 98

Higher Logic

AUGUST 2, 2018

Turns out, it’s not Big Brother spying on you – it’s just marketing automation at work. An abandoned cart campaign is a perfect example of how marketing automation can be used to create a great user experience. And it’s left traditional email marketing tactics in the dust. Tell me more, you say?

Marketing 184

Marketing Software Member Experience Email Marketing 184

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Companies still have money to spend, but they might not spend it with you, unless you offer what they really want. Advertising. More info/register. 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. Effective strategy begins with an integrated plan.

Marketing 88

Marketing Team Social Media Communications 88

Associations Now

FEBRUARY 9, 2024

Sometimes it seems to be in the nature of CEOs to catastrophize: A PwC survey released last month found that a growing percentage of CEOs fear their organizations won’t survive the next decade, thanks in part to concerns about generative AI. While a bigger-picture strategy can be helpful, just getting started is what’s most important.”

Strategy 44

Strategy How To Survey Email Marketing 44

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. Aside from inspiring donors to give more, you must cultivate deeper relationships with them to show your appreciation and strengthen the community surrounding your organization. Thank the donor for their gift.

Tips 130

Tips Newsletter Communications Examples 130