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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs.

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Association Brain Food: 8.25.23

Reid All About it

Oprah Winfrey Online programs. Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Gen Z and millennials. Marketing to younger generations.

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Association Brain Food: 1.19.24

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Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Jamie Notter of Propel explains how to make the most of your remote/hybrid team’s time together in person. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024.

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Association Brain Food: 12.8.23

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People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Member app. Mobile apps.

Strategy 272
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Association Brain Food: 9.22.23

Reid All About it

Both groups need to know how your association could fit into their educational plans, either by serving as an alternative to college or supplementing what they learn there. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs, and challenges. Scientific society events.

LMS 266
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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution?

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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

What do you hope your members feel when they think about your organization? Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand.