Smooth The Path

JULY 26, 2018

One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan.

Innovation 74

Innovation Member Insights Member Experience Recruiting 74

Nimble AMS

AUGUST 8, 2022

Leveraging data helps your association gain crucial member insights about learning content and event attendance, boosting member engagement across all avenues. Prioritizing data governance can help you build trust in your organization, attracting new members while also boosting member engagement and retention. .

Committee 114

Committee Review Survey Software 114

Reid All About it

JUNE 11, 2021

Ongoing restrictions on international travel challenged organizations to evaluate their global operations and explore innovative ways of engaging with members and volunteer leaders around the world. Vasan Selliah, Member Insight and Engagement Manager, CSAE. CAE credits. More info/register. Host: Higher Logic.

Certificate 322

Certificate Technology Revenue Communications 322

Smooth The Path

FEBRUARY 17, 2016

Sometimes associations hear about the latest trend in technology, a way others are raising funds with sponsorships or in isolation they ideate an innovative benefit. We’re focused on launching a product to bring revenue into the association, the problem is this may not be a product our members find of value. Afraid to Start.

Directory 60

Directory Innovation Survey Project 60

Reid All About it

AUGUST 9, 2024

Renewals Reinvented: Leveraging Member Insights for Greater Retention Learn how to use member data to supercharge your renewal strategy. Discover the potential of big data and how it can drive innovation within your organization. More info/register. Host: Zuddl Tue 8/20 at 2 p.m.

Cleveland 265

Cleveland LMS Content Press Release 265

Smooth The Path

APRIL 7, 2016

They are going through some massive cultural shifts as they reorient the decades old organization toward the future with a new focus on rapid innovation. They created a few formal channels for staff members to submit their great ideas (this is not so unusual). How does this apply to member insights?

Member Insights 60

Member Insights Member Research Survey Report 60

Reid All About it

APRIL 16, 2021

Innovative Remote Workplace. We invite you to participate in our Tech Cluster to talk about Innovative Remote Team Strategies. Amanda Ma, Founder and CEO, Innovate Marketing Group. Presenters: James Marquis, Chief Innovation Officer, 501Works, LLC. Vasan Selliah, Member Insight and Engagement Manager, CSAE.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

MAY 5, 2023

Fri 5/5 at 10 a.m.* – Coffee with Innovators: Association Design Circle On the first Friday of each month, an association leader leads a conversation on an association innovation topic. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Chicago 206

Chicago Education Certificate Revenue 206

Reid All About it

JUNE 10, 2016

Find out with Jeff De Cagna, Chief Strategist and Founder of Principled Innovation. – Measuring: Using Digital Metrics to Gain Member Insight. What does it take to access, anticipate, and adapt your association to the future through the work of foresight? Participate live or view the recording. Tue 6/14 at 3:30 p.m. –e

System 150

System millennials Member Insights Recruiting 150

Reid All About it

JUNE 3, 2016

Learn how to apply event design thinking using the #EventCanvas, a practical visual language and innovation process to describe, challenge, and design high-stakes events. – Best Practices: Using Digital Metrics to Gain Member Insight. Tue 6/7 at 12 p.m. – Event Design: A Step-by-Step Guide to Using #EventCanvas.

North Carolina 150

North Carolina Raleigh Marketing Conference 150

Reid All About it

MARCH 22, 2019

Hear about real-world examples of organizations that integrate, automate, and coordinate systems like marketing automation, online communities, and their AMS for improved member insights and reporting. good data for every stage of the member life cycle experience. Rosen, President of ML Innovations, Inc. Host: Impexium.

Arlington 170

Arlington DC Washington LMS 170

Smooth The Path

MAY 3, 2018

” “When you say the word innovation I worry that the projects will be too big and too risky. I’ve been studying a method to innovate, maybe innovate is the wrong word, bring new solutions to our members. I worry about being the board president who killed the association.”

Innovation 87

Innovation Recruiting Recruitment Leadership 87

Smooth The Path

MARCH 10, 2016

These companies define arch-types and use that arch-type when talking about new strategic, marketing or innovation plans. Welcome everyone but partner with the best members. We can use our data to figure out who our very best members are. They talk with them, they learn their problems, goals and habits.

Member Insights 60

Member Insights Innovation Industry Content 60

Smooth The Path

JUNE 30, 2016

Related: Members need association help when they face change or start something new. The award-winning process for association innovation. Did you know that member surveys can be risky? The post One Thing We can do to Prepare for Change appeared first on Smooth The Path.

Innovation 74

Innovation Survey Process Member Insights 74

Smooth The Path

FEBRUARY 9, 2016

Once we know what their problems are, we can select one problem that is important to members but also one that we are equipped to solve. While solving the problem we may find we are innovating new programs, content, products and services. When we launch these new innovations we improve that value equation.

Innovation 60

Innovation Content Products Industry 60

Smooth The Path

JULY 12, 2018

For the members who think of the association as a cause, how should you change the association’s strategy, innovation plans, and marketing to meet their needs? Our point of view is not always our members’ point of view. Related: We join because that is what we do.

Innovation 74

Innovation Strategy Leadership Team 74

Smooth The Path

OCTOBER 20, 2016

Related: Identify innovating members. We should value the members who value the association the most. Is the association providing enough value to long-time members? The post Whose Feedback Matters Most to the Future of the Association? appeared first on Smooth The Path.

Innovation 60

Innovation Member Insights Member Experience 60

Smooth The Path

NOVEMBER 6, 2016

The board also has the research results and they are currently developing the strategic plan based on these insights. In the meantime, I’ve been asked to conduct another round of interviews with a different group of members. Related: Slow data vs. fast data.

Case Study 104

Case Study Project Member Insights Association Value 104

Reid All About it

MAY 14, 2021

Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. Vasan Selliah, Member Insight and Engagement Manager, CSAE.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

SEPTEMBER 13, 2019

Hear about the insights and campaign experience that have led to hundreds of viral crowdfunding campaigns. Presenter: Moshe Hecht, Chief Innovation Officer, Charidy. good data for every stage of the member lifecycle. Host: Community IT Innovators. Innovate Like Amazon, on a Lemonade Stand Budget (Alexandria VA Brown Bag).

DC 34

DC Washington Revenue Review 34

Smooth The Path

OCTOBER 21, 2021

The Lolcats website has turned into a community. For over a decade, volunteer creators have made and still make memes for participants to read, enjoy, vote on, and pass around. Interestingly the creators and readers developed a language, acronyms, and even spelling unique to the community. Communities do this often.

Member Insights 78

Member Insights Member Research Innovation 78

Reid All About it

JANUARY 13, 2023

Typical measures of member engagement—such as email open and click-through metrics, social media interactions and website visits—are indicators of general activity, and not necessarily true member engagement. Building Member Value in a Post Pandemic World. CAE credit. . 1 CAE credit. 1 CAE credit. More info/register.

Revenue 39

Revenue Education Leadership Strategy 39

Smooth The Path

NOVEMBER 15, 2018

The trouble with association boards is they tend to be populated with super-members. Super-members are members who are so engaged, so seasoned, so advanced in the profession or industry they are not like most members. They know everyone and everything.

How To 90

How To Industry Member Experience Team 90

Smooth The Path

FEBRUARY 23, 2016

When we are tired of the tension it may help to borrow the playbook from an innovative company. IDEO, the innovation experts, have a process that makes for a good example because it not only works but also because it has been extensively shared so we know the method behind the magic. Or small innovative events within bigger events.

Process 60

Process Innovation Products Project 60

Smooth The Path

APRIL 24, 2018

Our members are self-centered. Our members have… no time. Only organizations that solve our member’s problems, speak their language, and understand them will get their time and attention. Not in a bad way, we are all self-centered. and their attention is scattered.

Member Engagement 95

Member Engagement Marketing Member Insights Member Research 95

Smooth The Path

MAY 23, 2017

Have you heard about Day 1 and Day 2? I had not until JP Guilbault CEO of YourMembership mentioned it at the company’s recent conference. A few days later my Dad mailed me the first pages of Amazon’s 2016 year-end annual report which is a letter from the company’s CEO to shareholders.

Project 89

Project Conference Strategy Member Engagement 89

Smooth The Path

MAY 31, 2017

Each time you offer members something new you have a choice. You can listen to the feedback from those members who are all in. They are trying their hardest to give you thoughtful, useful feedback. They are well intentioned, and even though it is difficult, they are giving feedback because they want the offering to be even better.

Products 83

Products Member Insights Member Experience Innovation 83

Smooth The Path

SEPTEMBER 10, 2019

Do you ever find yourself wondering why members make the decisions they make? Sometimes member’s decisions seem so irrational. Why are our members so irrational? Why join, but then not engage? Why go to an inferior conference put on by a competitor? Why don’t they participate in the benchmark study when they need the data?

Member Engagement 60

Member Engagement Conference Member Insights Member Research 60

Smooth The Path

OCTOBER 23, 2017

Whenever I started a new job, I would schedule one-hour meetings with my colleagues to learn about the organization, their job, their goals, and how I could help them. Rather than feeling like I was wasting time in meetings, I felt like this productively launched my time at the organization.

Review 76

Review Products Member Research Member Insights 76

Smooth The Path

FEBRUARY 28, 2017

Two people were talking about the same data represented in a chart, but you wouldn’t know it. The data showed that the organization had a 96% satisfaction rating and that thrilled one professional. The other professional focused on how dissatisfied the remaining 4% were.

Survey 60

Survey Analysis Content Member Research 60

MemberClicks

OCTOBER 23, 2023

These hubs are more than just groups; they are platforms for innovation and growth. These organizations foster collaboration, share industry-focused research, and create spaces where members like you can network and learn. This can offer you insights, data, and trends specific to your industry that aren’t accessible elsewhere.

How To 52

How To FAQ Software Florida 52

Reid All About it

FEBRUARY 11, 2022

He suggests identifying the sources and magnitude of resistance to innovation within your association and shares an eight-step plan for activating strategic optionality thinking on your board. And often, traditional broadcasts are about what the association has to offer rather than what the member actually needs right then and there.

Content 39

Content Technology Strategy Marketing 39

Protech

AUGUST 19, 2021

Enhanced member insights: A native community adds layers of vital engagement data that can be used with an engagement meter to better understand your members. . Protech Connect gives you a fresh option for supporting the community structure your association and members really need now. .

Social Media 52

Social Media Cost Software Resources 52

Reid All About it

FEBRUARY 18, 2022

Jenny Nelson at ASAE highlights three ASAE Research Foundation studies that “provide insight into how leaders can approach change and manage change processes going forward.” How Thriving Associations Are Embracing Innovation and Blazing a New Trail to Relevance. James Marquis, chief innovation officer and CIO, 501Works.

Content 39

Content Marketing Tips Strategy 39