Higher Logic

FEBRUARY 28, 2019

Let's focus on how engagement tools and platforms, like additional community modules or marketing automation, can work together to elevate the success and impact of your online community as it relates to events and registrations. Educate, Educate, Educate: Events & eLearning.

Tools 208

Tools LMS eBook Resources 208

.orgSource

AUGUST 28, 2023

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today. Be Deliberate Thought leadership is an important top of the funnel marketing tool. My YouTube examples don’t quite fit this lofty definition.

Leadership 88

Leadership Social Media Case Study Industry 88

Higher Logic

AUGUST 29, 2019

For example, your customer success, support, product management, implementation, and customer marketing teams may all have a hand in influencing the customer journey. You have a ready-made list of active, happy, and unhappy customers at your fingertips, and a reason to recruit them. Proactively Address Problems. Want to learn more?

Software 192

Software Team Products Recruiting 192

Reid All About it

DECEMBER 18, 2020

That’s my plan, plus watching ASAE TEC sessions recordings and webinar recordings from the past several months. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. I love German Christmas markets. Chapter training needs survey.

Video 221

Video Certificate Review LMS 221

MemberClicks

DECEMBER 7, 2022

You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? A referral program is one of the best ways to recruit new members. Referral programs VS referral marketing.

How To 52

How To Discount Recruiting Recruitment 52

Rejuvenesce

AUGUST 30, 2023

When done correctly, they can be a powerful tool for recruitment, offering a personalized touch that mass marketing methods often lack. Educational Webinars : Stay updated on the latest trends and technologies. Cold emails can: Introduce Your Association : A well-crafted email can serve as an excellent first impression.

Examples 52

Examples Social Media Tools Recruiting 52

Association Analytics

FEBRUARY 14, 2022

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. Marketing research and performance – you’ll be able to segment and target your marketing tactics.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

JULY 28, 2017

Your weekly list of free webinars and events for the association community… Every association should be figuring out how they can use Alexa and her cousins to deliver value to members. Onto the show—the list of this week’s free webinars and other learning events. Most webinar hosts send registrants a link to the recording.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

JULY 16, 2021

WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles. Online education revenue.

Revenue 195

Revenue Video Strategy Industry 195

YourMembership

JUNE 12, 2014

It’s not easy to identify ways to make the value of membership offerings resonate with young professionals , but every association and membership organization will need to recruit them and it can be done. Market forces have taught us that scarcity and exclusivity are two of the key drivers behind a members only value proposition.

Revenue 150

Revenue Recruiting Recruitment Certificate 150

YourMembership

OCTOBER 16, 2014

A class action lawsuit was filed in California against LinkedIn last week alleging it violates the Fair Credit Reporting Act (FCRA) through the use of its “search for references” feature, which allows prospective employers to obtain information about job applicants. This accounts for around 20% of LinkedIn’s total revenue.

Social Media 150

Social Media California Class Revenue 150

Reid All About it

AUGUST 19, 2022

After a few years of virtual-everything, our tolerance for the traditional webinar format is withering away. WBT Systems offers suggestions for producing webinars that provide a learning experience worth your attendees’ time and attention. Recruiting young members. I’ll be back with more on Friday, September 2. Quick hits.

Technology 43

Technology Software Cost Products 43

Reid All About it

SEPTEMBER 2, 2022

Their post also provides advice on essential topics and marketing for these programs. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Quick hits.

Project 47

Project Tips Technology Marketing 47

.orgCommunity

JUNE 18, 2019

However, they will join and participate if they believe the ROI you offer is worth the short-term sacrifice to their budget—and you design and market programs that meet the education expectations of Millennials and Gen Z. Word-of-mouth marketing drives their buying decisions. The 4 Education Expectations of Millennials and Gen Z.

millennials 40

millennials Education How To Social Media 40

Reid All About it

AUGUST 12, 2022

They explain how these factors affect the member experience, how the AMS market is changing and what you should look for in a new AMS. Octavio ‘Bobby’ Peralta shares a recap of a webinar he attended on the seven surprising traits of future board directors. Why a time zone recruiting strategy has become the latest hiring trend.

Software 41

Software System Technology New York 41

MemberClicks

MAY 13, 2022

This means your member database, website, dues renewals, marketing, event management, learning management system, and other management processes are all hosted within one platform. Considering the wide range of tech solutions available on the market today, your software search might initially feel overwhelming. Email Marketing.

Software 52

Software Association Management Price System 52

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JUNE 15, 2018

As a result, many colleges are turning their attention to the adult/lifelong learning market—the same market associations serve. Another smarty pants who says GDPR has a silver lining —this time it’s Robert Rose from the Content Marketing Institute. The Modern Event Marketer’s Toolkit. They don’t seem so crazy now.

DC 34

DC Washington Video Charlotte 34

Reid All About it

SEPTEMBER 20, 2019

If you’re in the market for new technology, DelCor shares 11 questions you should ask during reference checks on an association technology vendor —and a little additional advice as well. Quick hits before we get to next week’s free webinars: Four essentials for a good project charter. Achurch Consulting ). Christopher S.

DC 34

DC Washington Baltimore Certificate 34

Reid All About it

NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Good eats—skip down to the list of free webinars if you prefer take-out. Online learning. CEO pandemic insights. Prank or message from outer space?

Las Vegas 369

Las Vegas Virginia Content Washington 369

Slice-Works

FEBRUARY 6, 2014

Content marketing is all about satisfying your prospects’ need for essential information in the subject area your organization serves – subtly fostering “love-at-first-sight” resonance as well as the long-term relationship. There are many benefits to using content marketing techniques. Part 1: Preparing your Content. Prospect Buying.

Content 28

Content Social Media Marketing Review 28

The Membership Blog

JUNE 13, 2011

Back in the day” (as we refer to anything prior to the internet) most membership organizations marketed a list of benefits that promised their members a true advantage in the marketplace and the work place. His public seminars and webinars on membership and leadership will be starting again this fall.

Leadership 28

Leadership Georgia Communications Resources 28

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Nimble AMS

APRIL 9, 2022

Does your association’s volunteer program already have plenty of recruits? With a good volunteer survey, you have the power to impact the effectiveness of volunteer orientation, training, recruitment, and retention. You ultimately hope to increase volunteer engagement and bolster recruitment and retention. Professional perks .

Survey 127

Survey Recruiting Recruitment Committee 127

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. Online webinar attendance. Next time you’re aiming to ramp up volunteers for a big initiative or event, make sure to follow these 12 volunteer recruitment ideas to get your members both excited and involved. Or, refer members to your website’s blog or calendar. Volunteer opportunities.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. Online webinar attendance. Next time you’re aiming to ramp up volunteers for a big initiative or event, make sure to follow these 12 volunteer recruitment ideas to get your members both excited and involved. Or, refer members to your website’s blog or calendar. Volunteer opportunities.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

Reid All About it

SEPTEMBER 9, 2022

If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Presenter: Brianne Wheeler, Director, Marketing, PropFuel. You aren’t sure who to ask for references. Email marketing has never been more difficult than it is today. Email Address: Subscribe.

Education 41

Education Project LMS Technology 41

Reid All About it

FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. In one of those seeing-something-everywhere-all-of-a-sudden phenomena, I’ve come across several references to stakeholder capitalism lately. AMS implementation.

Certificate 39

Certificate Innovation Education Process 39

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Preview any upcoming webinars or workshops. Promoting upcoming events.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Preview any upcoming webinars or workshops. Promoting upcoming events.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 8, 2021

This kind of searchable, digitized list allows anyone to review prominent members who belong to your organization, find professionals in the same industry, and even refer customers to one another. Host informational webinars, online and in-person training, as well as certifications through online learning modules. billion by 2028.

Directory 52

Directory Certificate Discount Survey 52

MemberClicks

NOVEMBER 8, 2021

This kind of searchable, digitized list allows anyone to review prominent members who belong to your organization, find professionals in the same industry, and even refer customers to one another. Host informational webinars, online and in-person training, as well as certifications through online learning modules. billion by 2028.

Directory 52

Directory Certificate Discount Survey 52

Associations Live

FEBRUARY 4, 2014

Be allies -- refer to your competition, use them as a resource. Communications Networking Group Search Engine Optimization (SEO) and Search Engine Marketing (SEM) Use Google tools: Google + , Google Reviews, Google Authorship , etc. What makes you unique. Third party planners save (vendors) clients time! Don''t put up barriers.

Review 40

Review Resources Social Media Recruiting 40

MemberClicks

FEBRUARY 28, 2024

You will most likely need a team that consists of the following groups: Communications and marketing. How to make the most of conference technology: Complement written information and guidance with webinars and video tutorials. You will most likely use a variety of avenues to reach out to your target market. Physical planning.

Conference 52

Conference Event Planning Social Media Cost 52