Reid All About it

FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. Practice implementing zero-based budgeting strategies in sample scenarios.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

MAY 21, 2021

At LeadershipNow, Lance Mortlock explains the difference between scenario planning and forecasting , and offers six questions to help you identify which tool will provide the outcomes your association needs. Join us for an engaging discussion, interactive Q&A and useful tools to help give you the edge when pursuing your next promotion.

San Jose 369

San Jose Email Marketing Tools millennials 369

Blue Sky eLearn

MAY 16, 2019

Information about your team’s project management methods and tools being used – i.e. where to find project task lists or communication threads in Asana, Basecamp, Slack, etc. You may have a full marketing department handling everything, you may not. Some important items are: The marketing calendar.

Tips 211

Tips FAQ Education Sample 211

Associations Now

SEPTEMBER 13, 2019

Don’t exclude them by marketing only to members. Also: why meeting planners should collaborate with digital marketers. And though your association might consider those educational opportunities a member benefit, they are worth marketing out to nonmembers, too. The fact is, not all nonmembers want to be members.

Education 43

Education Marketing Sample Certificate 43

Higher Logic

OCTOBER 12, 2017

Between donation tools, donor or member management software, online community platforms, and other technological tools, it’s easy to become overwhelmed with all the capabilities and forget to make the most of these amazing solutions. Online community and marketing tools open up communications with your supporters.

Technology 179

Technology Strategy Software Tools 179

Higher Logic

AUGUST 9, 2018

SNMMI is a dedicated society that proudly represents 17,000 nuclear and molecular imaging professionals worldwide, working to facilitate the knowledge, tools, and resources necessary to strengthen and advance their meaningful careers in the field. Marketing automation supports an advancing field.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m. More info/register.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

SEPTEMBER 22, 2023

If your association has a website redesign project on the horizon, there’s no need to ask for RFP samples on ASAE Collaborate. – Activate: The Marketing Event for Event Marketers Meet 1,000+ event marketers in the same boat. Steal new ideas, blueprints, and playbooks from the best marketing minds in the world.

LMS 266

LMS Revenue Education Strategy 266

Aaron Wolowiec

JULY 1, 2014

More specifically, are your meetings and publications teams working together to ensure your association’s events are effectively marketed? Optimal event marketing is multimedia in nature and should include messaging in most – if not all – of these communication channels. Channels – Determine how your association communicates.

Sample 100

Sample Strategy Social Media Communications 100

Forj

APRIL 22, 2021

A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Everything that goes into a learning business needs to be supported by staff, technology, and the external market. Assisting with the search for new learning technologies.

LMS 172

LMS Course Price Team 172

Higher Logic

AUGUST 16, 2018

Integrating your marketing automation platform with multiple data sources. The purpose of integrating data with your marketing automation platform is to help you develop a digital behavioral identity for each subscriber, with the goal of personalizing the content they receive to increase engagement.

Social Media 153

Social Media Sample Marketing Examples 153

Mariner Management

OCTOBER 23, 2020

In the 2019 Chapter Benchmarking Report , only 29% of associations said they have a formal assessment tool to track chapter performance. Those that did reported using Dashboards, Chapter health assessment tools, or self-assessment tools, like these two associations. View the program details and samples.

Sample 62

Sample Guidelines Tools Report 62

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

Survey Project Strategy Education 256

Wild Apricot

MARCH 26, 2010

In A Technology Toolkit for Start-up Nonprofits: Part One , guest writer Minal Bopaiah reviewed ten core web-based tools to put in your nonprofit’s “toolkit.” read more ).

Technology 150

Technology Sample Social Media Review 150

Wild Apricot

MARCH 25, 2010

Her “technology toolkit” and sample step-by-step plan are designed to help new nonprofit organizations get started with online marketing, outreach and fundraising — on a tight budget. Wild Apricot Blog is pleased to welcome a two-part guest post from media consultant Minal Bopaiah of Brevity & Wit , this week. read more ).

Technology 150

Technology Sample Social Media Communications 150

MemberClicks

APRIL 19, 2024

If you are interested in expanding the influence and footprint of your membership-based organization, you can often find inspiration from how commercial businesses compete and market themselves. How are they branding and positioning themselves in the market? These should be identified and prioritized in order of value to members.

Discount 52

Discount Price Sample Marketing 52

MemberClicks

APRIL 26, 2024

The target market is often more well-defined, and the ongoing commitment is longer. Whether you have a newer or established organization or a large or small membership base, we think you will take away some fresh and powerful tools to expand your group. Are you actively marketing? There are also a number of possible definitions.

How To 52

How To Social Media Discount System 52

MemberClicks

APRIL 26, 2024

The target market is often more well-defined, and the ongoing commitment is longer. Whether you have a newer or established organization or a large or small membership base, we think you will take away some fresh and powerful tools to expand your group. Are you actively marketing? There are also a number of possible definitions.

How To 52

How To Social Media Discount System 52

AMR Management Services

MAY 17, 2011

Cool New Tech Tools. Over the past several weeks, I’ve run across some new and interesting tools that may be useful for associations and non-profits. Special thanks to a few of my colleagues who have shared information on new tools they’ve come across. What other cool new tech tools have you stumbled upon lately?

Tools 64

Tools Library Kentucky Sample 64

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Make time for microlearning.

Certificate 322

Certificate Technology Communications Revenue 322

Membership Marketing

JANUARY 2, 2019

When we asked association staff what are the most significant data challenges that they face, 48% of respondents told us that “Inadequate membership dashboard and reporting tools” represented a top problem. The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc.

How To 85

How To Sample Recruiting Recruitment 85

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. to 2:45 p.m. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The report also includes a sample virtual event prospectus to give you additional ideas. Data Is for Marketers.

millennials 307

millennials Montana Class Education 307

Aaron Wolowiec

JANUARY 7, 2013

The Kindle ebook is now available for just $9.99 (with other versions hitting the market soon) and you’re bound to stumble upon something interesting or helpful that’s sure to support or otherwise enhance your work. It includes information on marketing, branding, social media and blogging – from the perspective of a little fish in a big pond.

eBook 100

eBook How To Sample Social Media 100

Aaron Wolowiec

OCTOBER 21, 2014

This month’s guest blog post is by Kent Agramonte, a marketing supervisor at Naylor. Kent Agramonte, marketing supervisor at Naylor LLC. There are several free and low-cost survey tools that can help you generate basic surveys online. For example, SurveyMonkey offers a free, easy-to-use, basic version of its survey tool.

Survey 100

Survey How To Sample Revenue 100

Association Success

SEPTEMBER 10, 2018

Predictive analytics are a powerful and proactive tool to prepare our associations for the future. As markets are changing, companies are seeking business in new areas of the world. Predictive analytics can serve as a tool to help our organizations keep up and look ahead into the future.

Sample 64

Sample Analysis Revenue Price 64

Idea Architects

MAY 8, 2013

Retailers have long understood the value of samples and two-fers. When Proctor and Gamble was introducing their home dry cleaning product, Dryel, they shipped free samples to thousands of sorority houses, a target market they perceived as being a natural fit for the new product. The possibilities are endless.

Sample 60

Sample Discount Products Price 60

Socious

NOVEMBER 16, 2016

“This is going to be very unusual advice from a guy who runs a sales and marketing software company, but take dollars from sales and marketing. When Brian Halligan, one of the men widely credited with coining the term “inbound marketing” tells you to take resources away from marketing, you know there’s a major shift happening.

Software 100

Software Revenue Price Tools 100

SCD Group

MARCH 10, 2013

Email continues to represent an effective marketing tool for many associations. While you see your association marketing efforts one way, how do you analyze what your prospects are thinking and feeling? Within the last week, I’ve received three different email marketing “appeals.”. One feels like spam. Disruptive.

Marketing 40

Marketing Email Marketing Sample Examples 40

Higher Logic

MAY 9, 2019

Your CAB is key to unlocking benefits across departments, from customer support, product, your executive team, customer success, and customer marketing. And it’s really of no use to you if you’re not using this tool effectively. Yeah, this is why it’s such a “must” to have a CAB in the first place.)

Software 136

Software Products Sample Team 136

Membership Marketing

JULY 12, 2013

One thing that disappoints me the most in the practice of membership marketing is the lack of testing that is conducted. In our 2013 Membership Marketing Benchmarking Report only 16% of responding associations said that they conducted A/B split testing (a control versus a test segment) as part of their membership marketing efforts.

Marketing 40

Marketing How To Sample Discount 40

Associations Now

MAY 21, 2015

And in today’s evolving communications and marketing environment, it’s important to find someone who has the right skills to take your associations to the next level. Don’t be afraid to ask for writing samples from candidates of any level. Technology: As technology becomes easier to work with, our expectations have increased.

Communications 40

Communications Marketing Recruiting Recruitment 40

Beth Kanter

MARCH 28, 2013

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). ” Other amplifier tools include JustCoz and Gaggleamp. The first step is to get organized.

Social Media 28

Social Media Tools Tips Marketing 28

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Learn how to best use these tools to meet your event’s needs, improve attendee experience, and increase event ROI.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Top Trends in Experiential Marketing for 2017. Learn how to best use these tools to meet your event’s needs, improve attendee experience, and increase event ROI.

Charlotte 150

Charlotte DC Washington Newsletter 150