Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 62

Revenue Communications Newsletter Directory 62

NXUnite

OCTOBER 4, 2023

Peer-to-Peer Fundraiser Peer-to-peer fundraising is a fun and engaging way to get your supporters directly involved in the fundraising process. Supporters simply submit donations right from their phones, making the donation process inherently convenient, simple, and rewarding.  Let’s dive in!

Social Media 130

Social Media Proposal Newsletter Process 130

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies. Josh Spector ). Dreading a winter lockdown? More info/register.

Certificate 370

Certificate System Dallas Price 370

Reid All About it

JULY 24, 2020

This conversation will be a starting point for those unsure of where to begin, as well as a welcome space for those who have already started this process to share their experiences. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. More info/register (donation requested). Host: Association Success.

Montana 259

Montana Revenue Case Study Conference 259

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Recruit team members who have previous experience running successful events.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JANUARY 21, 2022

Learn more about the application process, including tips for a successful submission and insider knowledge about what the judges seek, during a 1/28 webinar—details below. Learn how board skills tracking can help you identify critical gaps and engage in more strategic board member recruitment. Sticky learning. 1 CAE credit. .

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Higher Logic

JANUARY 3, 2020

When executed with proper planning and resources, a customer community can have a tangible impact on key business performance indicators, including ticket deflection, revenue generation, and customer satisfaction. Traditionally, companies sent monthly newsletters full of tips and offered advice to customers at tradeshows or customer events.

eBook 194

eBook Products Tips Tools 194

Reid All About it

JANUARY 15, 2021

The Content Roadmap to Recovery: Eight Ways to Recharge Your Revenue , by Chris Gloede of Ricochet with research assistance from McKinley Advisors, provides succinct advice to help move your content initiatives from response mode to recovery (and revenue) mode. Association learning landscape. More info/register. Mon 1/18 at 11 a.m. –

Innovation 359

Innovation Las Vegas Communications Education 359

ISAE

JANUARY 31, 2024

Setting your budget early in the planning process can help you create parameters and ensure you plan an auction within your means. Fundraising Letters recommends spotlighting your event planning committee on your social media or email newsletter, sending digital thank-you notes, and gifting your team with branded merchandise.

Team 52

Team Software Event Planning Social Media 52

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! A/B testing is the process of creating two different versions of your website and comparing them to determine which more effectively meets your goals. What Is a Membership Website?

Directory 52

Directory Discount Software Tools 52

Membership Marketing

JANUARY 10, 2018

Complete Website and Database Updates – Perhaps one of the most challenging aspects in establishing a new membership model is making sure that it functions seamlessly from the website through the AMS for both the join or renewal process and that the instructions provided on the website are clear.

Communications 56

Communications How To Recruiting Recruitment 56

MemberClicks

FEBRUARY 15, 2023

It takes a lot less effort to retain the members you have than to constantly be in recruitment mode. As an added benefit, when your members feel appreciated, it creates a culture where they’re more likely to recommend your association to others, making your recruitment efforts a little easier. Host a member appreciation event.

Social Media 52

Social Media Newsletter Software Discount 52

Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Unlocking Revenue by Driving Learner Engagement. More info/register. Host: Hubb.

LMS 276

LMS Pennsylvania Innovation Education 276

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Now that you’ve found the right venue, it’s time to sign your contract! Learn more about A2Z here.

Tools 52

Tools How To Software Cost 52

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Socious

NOVEMBER 17, 2016

As an added bonus some membership management software companies now offer features that help associations improve their finances with more non-dues revenue as well. According to the benchmarking report, associations that are seeing growth are taking advantage of top recruiting methods like word-of-mouth recommendations and email.

Membership Management 100

Membership Management Software Directory Library 100

MemberClicks

MAY 13, 2022

There are plenty of solutions available that can bring your data and management processes all under one roof. Here at MemberClicks , we serve professional associations, trade associations and chambers of commerce to equip them with the tools they need to grow their membership and revenue. What is Association Management sSoftware?

Software 52

Software Association Management Price System 52

Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Quick hits. Ann Handley via Jaina Mistry, Litmus ).

LMS 370

LMS Nashville Strategy Video 370

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They may even see more consistent non-dues revenue streams! Discover opportunities to recruit new members. This process of working towards an error-free database is called data hygiene. Offer events that interest your members.

Tips 52

Tips Recruiting Recruitment Tampa 52

Higher Logic

JUNE 2, 2016

Even if your review process is lax, just going through an application process makes a community feel exclusive. Each member needs to meet one of these two requirements: own a store with $250,000 in annual revenue or be an employee with at least a year of experience in the field, working directly with an eCommerce business.

Examples 120

Examples Products Newsletter Certificate 120

Association Briefings

JULY 30, 2021

We're Glad You Asked Associations are using podcasting not only for engagement opportunities, but also for recruiting and retaining members. Are you looking for another source of non-dues revenue through sponsorship opportunities? ( , 81% of listeners say they sometimes or always pay attention to podcast ads). Commit, commit, commit.

Tips 52

Tips Directory Content Social Media 52

Nimble AMS

DECEMBER 9, 2023

Are you looking for new ideas to increase association revenue? Well, search no further. Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. TECH TIP: Drive revenue and enhance volunteer engagement with Nimble AMS. Break the mold and increase your event revenue. 2.

Revenue 78

Revenue How To Discount Proposal 78

Reid All About it

FEBRUARY 3, 2023

Joanna Pineda spoke with Rick Grimm, CEO of NIGP, on episode 15 of the Matrix Group’s Association Thrive podcast about his association’s Talent Council, which takes a different approach to volunteer recruitment. They don’t find a volunteer to fill a space; they get to know the volunteer and find the right space for them. More info/register.

LMS 40

LMS Video Technology Revenue 40

Reid All About it

MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. You’ve heard of the term—after all, you’re a “buyer” yourself and you understand the typical decision-making process. Association Revenue: Plan Your Work, Work Your Plan. Host: Professionals for Association Revenue.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

JANUARY 6, 2023

Non-dues revenue. After attending the RevUp Summit hosted by the Professionals for Association Revenue, WBT Systems says one lesson from the painful past few years is the need to diversify revenue. Career Development in Organizations: A Tool for Recruitment, Engagement, and Retention. Host: Association Design Circle.

Revenue 42

Revenue North Carolina Education System 42

Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals.

Organization 270

Organization LMS Software Social Media 270

Principled Innovation

JULY 31, 2012

Associations use a variety of high-touch (and often more costly) methods to recruit and retain their members. For many others, however, the process of selling membership has become an all-consuming effort to persuade increasingly skeptical stakeholders to do something they seem otherwise unwilling to do.

Newsletter 100

Newsletter Recruiting Recruitment Innovation 100

Reid All About it

NOVEMBER 4, 2022

Non-dues revenue award. Nominate your association for the Pierre Partnership Award presented by the Professionals for Association Revenue. Emily Kramer at the MKT1 Newsletter says your content will achieve its goals and make a greater impact if you plan its distribution upfront—and she explains exactly how to do that.

Arlington 39

Arlington Technology Case Study Revenue 39

Achieve

SEPTEMBER 8, 2023

What if you could double or even triple your fundraising revenue with just the click of a button? Employee recruitment and retention. Moreover, robust corporate philanthropy initiatives can help companies attract and recruit talented team members. For nonprofits, fundraising is everything. Sounds too good to be true?

FAQ 52

FAQ Revenue Strategy Handbook 52

Reid All About it

AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Display Advertising: Under the Hood of “Programmatic” Programmatic advertising is the automated process of buying digital ad space. 15 Ways to Optimize Your Newsletter. Quick hits.

Technology 43

Technology Software Cost Products 43

Reid All About it

FEBRUARY 16, 2024

. – Mastering the Art of Email Newsletters: 15 Strategies for Success Email newsletters are a fantastic medium for sharing relevant content to your members, but it’s crucial to ask: are your newsletters truly resonating with each individual, or are they just another generic email in their inbox? 1 CAE credit. More info/register.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Nimble AMS

APRIL 11, 2022

Are you looking for new ideas to increase association revenue? Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. Read on to learn how to mobilize your event volunteers and help your association increase events revenue to reach its financial goals. . connections ?.

Revenue 130

Revenue How To Discount Social Media 130

Association Adviser

JUNE 18, 2013

In April, Association Adviser readers reaffirmed that non-dues revenue makes up a good chunk of their organizations’ operating funds. Not showing advertisers the ROI of investing in your media can cost your association six to eight times as much effort and potential revenue as doing something to show them ROI.

Directory 60

Directory Revenue Social Media Cost 60

Reid All About it

FEBRUARY 4, 2022

Join an in-depth conversation about DEI with leading experts on the topic so your association can help BIPOC professionals advance their careers as well as grow your revenue, boost your membership and drive member engagement. CEO Update LIVE: Recruiting. Michael Shonholz, Chief Revenue Officer at ARG, Inc. More info/register.

Content 39

Content Education Recruiting Recruitment 39