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Association Brain Food: 10.20.23

Reid All About it

Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. What do your members and target audiences think of yours? Sponsor perspectives. Member app.

Maryland 272
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Association Brain Food: 3.10.23

Reid All About it

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Strategic resilience.

Committee 195
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Association Brain Food: 2.9.24

Reid All About it

TopClass LMS suggests putting a new spin on your membership and education marketing. Make them aware (or remind them) of the positive impact association membership and education can have on their careers. Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year.

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Association Brain Food Weekly: 5.21.21

Reid All About it

They make an argument for adding smaller, niche virtual conferences to your event lineup. Makes sense: hyper-relevant programming and more opportunities for attendees to spend quality time with peers. If you’re a home cook, check out the weekly (or sometimes fortnightly) In The Kitchen posts on my Grabbing the Gusto blog.

San Jose 369
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Association Brain Food Weekly: 10.15.21

Reid All About it

The survey takes just 5-10 minutes to complete and closes on Friday, November 5—consider it your good deed for the day. The survey takes just 5-10 minutes to complete and closes on Friday, November 5—consider it your good deed for the day. Unrelated business income tax (UBIT): a comprehensive overview for nonprofits.

Revenue 195
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Association Brain Food Weekly: 3.5.21

Reid All About it

Jason Cohen , senior manager, member services at ISPOR – The Professional Society for Health Economics and Outcomes Research, invites your participation in a survey on membership campaign practices. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Membership campaigns. Quick hits.

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Association Brain Food Weekly: 8.21.20

Reid All About it

Sometimes you know where your career is going and sometimes you don’t. Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Career pathways. Virtual events.