Team Culture and Membership Recruitment Incentives – Association Hustle Podcast Episode 252

Moery Company

This week JP Moery explains why it’s important to have a pulse on your organization’s culture followed by three incentives you can use to help recruit new members. New Member Recruitment Incentives. So, those are my thoughts today on culture membership and recruitment.

Reignite Your Membership Recruitment Before It’s Too Late – Association Hustle Podcast Episode 223

Moery Company

The time to reignite your membership recruitment efforts is now. Listen in to this week’s episode for three things you should to to reignite your membership recruitment efforts. President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape. How do we reignite membership recruitment in our association?”.

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Three Must-Haves for Successful Membership Recruitment

Moery Company

But when it comes to sales strategy, your prospect’s experience goes much like the classic AIDCA model: Awareness – How are you getting on their radar? In our experiences, the authentic stories of success from members are the most convincing recruitment tools, yet the technique is used infrequently. Often these well-meaning leaders will convince you the services, programs, and sales tactics which recruited their companies years ago still work. Istock_Credit:Michail_Petrov96.

8 Tips for Recruiting High-Quality Webinar Speakers

Blue Sky eLearn

Many associations , that I speak with , are concern ed about their ability to recruit high-quality webinar speakers, or even forget high quality, recruiting anyone to teach a webinar! Here are some strategies you can consider when recruiting new webinar speakers to set yourself up for the best success rate possible. . I call this a two-for-one deal, at least in regard to recruiting! . What is the most important part of a webinar presentation?

Embrace These Recruiting Strategies to Attract the Right Job Candidates

Association Adviser

The post Embrace These Recruiting Strategies to Attract the Right Job Candidates appeared first on Association Adviser. Careers COVID-19 Resources Features career centers job recruitmentWith unemployment at its highest level in nearly a century, there are now millions of people flooding the job market across every industry and every state.

How to Leverage Live Events for Member Recruitment

Moery Company

What better place to recruit new members than during a live association event – right? I believe it’s one of the most obvious strategies for membership growth – but most associations don’t take full advantage of the opportunity. We’ve had some great success over the last several months utilizing an intentional strategy to convert nonmembers to members during client conferences. Association Business Strategy Business Development Membership Development

Building an Amazing Volunteer Recruitment Strategy: The Conversation Continues.

Wild Apricot

Barry Altland, author recently held an expert webinar with Wild Apricot titled, “How to Build an Amazing Volunteer Recruitment Strategy.” The webinar participants asked Barry many questions about recruitment and volunteering. webinar altland barry volunteer recruitmentRead on to see Barry's insights.

Association Hustle – Episode 206: How to Leverage Live Events for Member Recruitment

Moery Company

What better way to recruit new members than at a live association event? Host JP Moery believes it’s one of the most obvious strategies for membership growth – but most associations don’t take full advantage of this opportunity. The post Association Hustle – Episode 206: How to Leverage Live Events for Member Recruitment appeared first on The Moery Company. What better way to recruit new members than at a live association event?

Volunteer Recruitment: Crafting a Compelling Email

MembersClicks

Does your association or chamber currently have a volunteer recruitment strategy in place? Or is that strategy, we ask for volunteers as we need them ? For that reason, it’s best to have an ongoing recruitment strategy. If it’s the latter, while that might work on occasion, chances are, at some point in time, you’re going to come up short. What exactly does that look like?

Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Read the full case study for more details on their strategy and results.

Tools 173

Prepare for the Virtual Event Sponsorship and Membership Recruitment Surge – Association Hustle Podcast Episode 236

Moery Company

Are you ready for the incredible opportunities that are about to come to you with the surge in virtual events, sponsorships, and membership recruitment? President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape. Are you ready for the incredible opportunities that are about to come to you with the surge in virtual events, sponsorships, and membership recruitment?

5 resources for boosting recruitment and retention

Association Success

With the quarter coming to an end, it’s no wonder association professionals are looking for ways to boost their recruitment and retention rates before the end of the year. The post 5 resources for boosting recruitment and retention appeared first on AssociationSuccess.org.

Leveraging Live Events for Membership Recruitment – Moery Flash Webinar - Moery Company

Moery Company

What better place to recruit new members than during a live association event? During his next flash webinar on September 6th at 2:30 pm, JP Moery will share three proven strategies to sign new members during your next big conference. The post Leveraging Live Events for Membership Recruitment – Moery Flash Webinar appeared first on The Moery Company. Key to success is tactical preparation on several fronts.

Tips for association member recruitment

Aptify

Here are four ideas to help you reach your recruitment goals , even in challenging times : Provide valuable , relevant content. . Learn more tips and strategies for boosting your membership. The post Tips for association member recruitment appeared first on Aptify by Community Brands. AMS Selection Association Management Association Marketing Member Engagement Member Recruitment

JP Moery’s Association Playbook – Episode 123: A Major Membership Recruitment Opportunity - Moery Company

Moery Company

Today, many associations are gravitating toward the recruitment of small or large businesses, says Host JP Moery. The biggest opportunity, although fraught with challenges, is the recruitment of the medium-sized business in your industry. After recruiting a number of them, we find these medium-sized companies are a different animal altogether. In his latest episode, JP explains why and breaks down a winning recruitment strategy.

How Moose Became King of the Forest: 5 Tips for Recruiting

YourMembership Blog

The following is a guest post from Lynda Baldwin at Communication Strategies Group, Inc., But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Generally, its membership drive relies on existing members sticking around year after year and reaching out to recruit their friends to join, too. Demographics play a key role in recruiting members.

Trade Association Challenges and Opportunities with Membership Recruitment

Membership Marketing

Membership recruitment for a trade association brings more challenges than selling individual membership. Here are some of the players to consider in the process of recruiting a company or organization to join your trade group and the strategies for a successful program. To meet these recruitment challenges, many groups find success with a basic three-stage marketing and sales process. This revenue stream helps to make the recruitment effort well worth the results.

Test-Drive Your Next Member Recruitment Campaign

Associations Now

Digital marketing tools make it easier to test out a member recruitment campaign in real time. When it comes to new-member recruitment, a little bit of testing and tinkering can go a long way to a successful outcome. At the American Optometric Association, a piloted approach with chapters pointed the way to a successful national member recruitment campaign to reach more young people. Have you piloted a member recruitment campaign with a chapter?

A LinkedIn-Centric Strategy for Member Recruitment

Associations Now

He continues his primary work specializing in international strategy development for associations, but he calls the The Graphene Council “a real-life proof of concept” for that experience and his strategic approaches. So, to grow The Graphene Council, he pursued a LinkedIn-only strategy. And, as the group grew in size, Barkan touted its increasing numbers in his templated recruiting messages. How does your association use LinkedIn for member recruitment?

Leveraging Current Conditions for Membership and Sponsorship Growth – Association Hustle Podcast Episode 251

Moery Company

President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape. To purchase a copy of JP’s book, Association Hustle: Top Strategies for Association Growth, go to JPMoery.com.

How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

So if you want to recruit millennials, foster a collaborative environment that lets employees learn and build professional relationships. Best of all, an online community makes it easy for you to demonstrate a collaborative work environment to recruits. A private employee community allows you to create closed groups where your team can have discussions and provide input into strategies and new ideas. Online communities are more than a recruiting tool for attracting Gen Y.

Should You Invest in Recruiting Software?

Associations Now

Recruiting software can help HR teams become more efficient, but before you jump on board, you’ve got to know which function you’re looking to improve. If so, your association might want to consider implementing recruiting software, applications or algorithms that help HR professionals do their jobs more efficiently. According to a recently released Marketresearchpro report , the recruiting software market is set to experience worldwide growth by 2025.

Beyond Membership Marketing - Why Modernizing Your Recruitment Strategies is a Must

Wild Apricot

Here's an overview of a new article in our Membership Knowledge Hub that explains the need to shift away from “selling memberships” and to start “inviting” members to become part of their distinctive community”. membership

Short- and Long-Term Strategies for Moving Forward

Moery Company

Membership recruitment and renewals efforts have been adjusted. On another call, where an association CEO was speaking with state association executives giving them advice on membership renewals, how to go about it, and providing tips on how to address membership recruitment. The post Short- and Long-Term Strategies for Moving Forward appeared first on The Moery Company. Business Practices association strategy coronavirus covid19 strategy

SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

The need for a new messaging strategy. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy. SNMMI is focused on their strategy and have a clear vision of where they want to go with it.

Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. As we were thinking about a way to engage for donations, we started with the consumer insight that people are really interested in how coaches recruit. The new campaign, which launched last weekend and runs through April 3, 2017, features a 30-second TV commercial, in which four iconic Division I college basketball coaches leverage their passion for recruiting new players to help ACS recruit new donors.

Important Trends in Virtual Sponsorships, Membership, and Government Relations – Association Hustle Podcast Episode 249

Moery Company

President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape. To purchase a copy of JP’s book, Association Hustle: Top Strategies for Association Growth, go to JPMoery.com.

Make Your Association a Top Recruiter

Membersuite

Associations get so fixated on retaining members, that they may forget how to effectively recruit them. Running an association is like running a business, there is a strategy for everything. Is your association recruiting 5 star members? If not, we have some tips to improve your recruiting class this season As an association executive, chances are that you’ve heard how important it is to retain members - over and over. Without members, your association is nothing.

Membership Essentials: Recruitment and Renewal Strategies Webinar

Membership Marketing

A recording of the live webinar that I presented this month on Membership Recruitment and Renewal Strategies is now available online. The session was adapted from the chapter that I authored for ASAE’s 2016 edition of Membership Essentials : Recruiting, Retention, Roles, Responsibilities, and Resources. Membership Acquisition Membership Recruitment Membership Retention Renewal Webinar

Hotel Group Launches New Job-Recruiting Initiative

Associations Now

The American Hotel & Lodging Association’s Hospitality is Working campaign will support the recruitment and placement of Opportunity Youth—16 to 24-year-olds who are out of both school and the workforce—in the hospitality industry. Conference of Mayors winter meeting, will be funded through $500,000 in grants from AHLA’s foundation and will support recruitment efforts in six cities—Baltimore, Chicago, Dallas, Los Angeles, Orlando, and Washington, DC.

Association Membership and Sponsorship Sales – Association Hustle Podcast 264 (8m 20s)

Moery Company

President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape. How can CEOs Use a Government Relations Framework to Recruit New Members?

Wednesday Buzz: Recruiting Passionate Members As Marketers

Associations Now

Interesting discount strategy: The National Tactical Officers Association is now offering a $25 “digital” membership. The post Wednesday Buzz: Recruiting Passionate Members As Marketers appeared first on Associations Now Leverage the importance of word of mouth by encouraging your members to volunteer their voices. Also: Dreamforce is big this year. Really big. Coordinated member marketing may be big and flashy, but the word-of-mouth variety still has its role.

Preparing for the Days, Weeks, and Months Ahead

Moery Company

Membership recruitment, engagement and retention will be – for the foreseeable future – the key revenue driver for associations. Some associations tend to be good at recruitment, engagement and retention but often not all three. Membership Recruitment. Feel free to refer to past episodes of Association Hustle to hear membership recruitment strategies. I’ve got a very direct message for you today: it’s time to get tough.

Afraid of a “Ghost”? How to Keep Recruits From Disappearing

Associations Now

If you’re seeing a lot of interview recruits dropping out at the last minute, consider reworking your strategy in a way that mitigates the stress those no-shows can create. Recruiting Daily contributor Katie Achille said that if you find yourself in a situation like this, it might be a good idea to take a step back and figure out what happened—and whether the situation reflects on the employee or your organization itself.

5 ignored methods to grow association membership.

YourMembership Blog

Membership recruitment is a never-ending project. What strategies will guide your plan for. Membership & Marketing Member Retention Member RecruitmentEvery year, members leave your association—they retire, change jobs or professions, go out of business, lose their professional development budget, or just vanish for unknown reasons. As members go out the back door, you must keep new ones coming in the front. The post 5 ignored methods to grow association membership.

#1 Onboarding Strategy - Moery Company

Moery Company

We spend so much energy recruiting, assuring them how different they’ll be treated by this organization and how much value they’ll receive through their affiliation – then, what happens after they actually join? In 2015, we were recruiting members for a client organization – and, in year 2 of the program – they asked us to develop a member retention and onboarding program. The post #1 Onboarding Strategy appeared first on The Moery Company. IStock/Credit:marchmeena29concept.

Certainty in Uncertain Times – Association Hustle Podcast Episode 238

Moery Company

President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape. If you don’t have a focused and skilled recruitment team, don’t expect a new member next year – period. You should also make sure that you have a team that is focused and is skilled in membership recruitment.

Seven Levers to Increase Membership Recruitment

Membership Marketing

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. Increase Volume (Quantity) of Recruitment Efforts – From my observation, many membership organizations under budget and do not reach deep enough into their markets for potential members. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential.

Thursday Buzz: Recruit the Right Microinfluencer

Associations Now

With a dizzying array of social media platforms, mobile tactics, content strategies, and traditional print channels, it’s easy for the different elements of your marketing work to become siloed and ineffective. Modern marketing depends on strategy, creative, communications, and audit, “and each of these must be aligned with the others to create the truly cohesive, engaging experience that consumers (even those in the association space) crave,” writes Tracy Talbot.

How to Recruit and Engage an Entirely New Generation of Members

Smooth The Path

Understanding our youngest members, in the same way, we know our Boomer and Gen X members, is critical to forming great organizational growth strategies, solving many marketing woes, and getting our innovation engine started. The post How to Recruit and Engage an Entirely New Generation of Members appeared first on Smooth The Path. Some associations are seeing exceptional member growth while other associations are seeing a decline.