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APRIL 28, 2023

Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m. Membership marketing has come a long way since I first started in associations. Frankly, we’re smarter about it now. Audience avatar.

DC 205

DC Recruiting Recruitment Washington 205

Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100

Strategy DC eBook United States 100

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DECEMBER 8, 2023

Mark Lowry at Association Analytics shares helpful member retention strategies. Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Location: Washington DC. The Data Bunch will cover must-have insights and strategies from data governance to analytics.

Strategy 272

Strategy Video Technology Innovation 272

Potomac Core

MARCH 3, 2020

Since 2004, Julia Hamm , President & CEO of Washington, DC based Smart Electric Power Alliance ( SEPA ), positioned the organization as the strategic partner to help the electric utility industry transition to a clean energy future. Grew annual revenue from $300,000 to $12 million. Julia Hamm. Jeff Morgan.

DC 232

DC Arlington Virginia America 232

Association Analytics

AUGUST 14, 2023

Additionally, you might consider what new products or services you could provide that might also increase your non-dues revenue with the help of AI. Ideally, you’ll want to keep track of the output you’re getting so that you can continue to improve your prompt engineering strategy and future prompts. The results?

San Diego 317

San Diego Las Vegas Seattle North Carolina 317

Reid All About it

DECEMBER 1, 2023

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?

Arlington 266

Arlington Technology Strategy Los Angeles 266

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NOVEMBER 16, 2018

Microlearning may be trendy, says WBT Systems, but it’s a learning strategy based in brain science. Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy. Location: Washington DC. Location: Washington DC and online.

DC 235

DC Washington Indiana Review 235

Reid All About it

JULY 17, 2020

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset.

Montana 341

Montana Revenue Strategy Conference 341

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. AMS requirements. 1 CAE credit. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

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MAY 24, 2019

Are you an association content strategy professional—or wannabe? And, once you have that budget, check out the ultimate guide to content marketing strategy from SEMrush. Learn how to create and enforce a meeting code of conduct (or ensure your existing policy has real teeth), and strategies for communicating the policy.

DC 170

DC Illinois Washington Content 170

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MAY 17, 2019

Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. Location: Washington DC and virtual.

DC 170

DC Washington Social Media Revenue 170

Reid All About it

JANUARY 18, 2019

Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. Embracing Data and Technology to Increase Member Engagement (online and Washington DC). Location: online and Washington DC. Accountability and Difficult Conversations (Washington DC). Location: Washington DC.

DC 293

DC Washington Member Engagement Content 293

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JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. What is/should be IT’s role and/or responsibility in their organization’s AI strategy?

Revenue 205

Revenue Content Chicago Leadership 205

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JUNE 21, 2019

This methodology helps you identify and solve the problems that are costing your organization revenue, attention, engagement, time, and/or relevance. Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention. Presenters: Andy Hicken, Director of Quality and Strategy, Web Courseworks.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

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APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Quick hits.

Revenue 363

Revenue Strategy Team Content 363

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

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JULY 24, 2020

Wen, Washington Post ). – Proven Strategies to Increase Member Retention. Learn about three learning science lessons you can use to make lifelong learning part of your business strategy and help learners improve their professional skills. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities.

Montana 259

Montana Revenue Case Study Conference 259

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JULY 7, 2023

. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? Location: Washington DC. More info/register. . Host: ASAE Tue 7/11 at 12 p.m.

Tools 195

Tools Education Newsletter Chicago 195

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JUNE 2, 2023

Host: MeetingsNet Speaker: Angie Senter, Adjunct Faculty, Washington State University Wed 6/7 from 10 a.m. Learn how integrating culture, strategy, and execution can make things happen in associations that are, frankly, long overdue—like being wildly profitable, attracting the best talent in the world, and being nimble and agile.

Technology 195

Technology Chicago Education System 195

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JANUARY 11, 2019

We will touch on IT security at nonprofits, which continues to be an essential part of any tech strategy, up and coming technologies to watch, innovations to embrace, and continuing technology basics that nonprofits can upgrade in 2019. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). More info/register.

DC 275

DC Washington Learning Management System LMS 275

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JANUARY 22, 2021

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Host: ASAE Greater Washington / National Capital Community. Virtual volunteer fatigue. Sponsorships. Tue 1/26 at 12 p.m. –

Innovation 370

Innovation Communications Education Strategy 370

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DECEMBER 3, 2021

12 more days until I see many of you at ASAE TEC in Washington DC! 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors. Learn about proven non-dues revenue models that are truly sustainable because they provide high value content for members while also generating sponsor support and non-dues revenue.

Revenue 195

Revenue Technology Innovation Social Media 195

AssociationChat

AUGUST 29, 2023

AI isn’t a future concept; it’s here, impacting the way associations like yours operate, engage members, and generate revenue. Mark Your Calendars: Association AI Day, November 6th Location: Join us at the prestigious National Union Building in Washington, DC, from 8 am – 5 pm, co-located with AMSFest Why Attend?

Leadership 52

Leadership DC Revenue Washington 52

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DECEMBER 6, 2019

Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. Location: Washington DC and online. More info/register. Tue 12/10 at 3 p.m.

LMS 221

LMS Software Revenue Cost 221

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OCTOBER 5, 2018

Chapter Roundtable in Washington DC. Location: Washington DC. – Association Palooza VI (Washington DC). Location: Washington DC. Maximizing Association Revenue in a Flat Dues Environment (Washington DC & webinar). Locations: Washington DC and online. AMA on Analytics (Washington DC).

DC 170

DC Washington Tools Certificate 170

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MAY 26, 2023

WBT Systems shares strategies for convincing people to commit time to their own professional development. Host: Professionals for Association Revenue Speaker: Susan Borke, Principal, BorkeWorks Thu 6/8 at 9:30 a.m. Location: Washington DC. Good intentions are nice, but they mean nothing if they don’t turn into action.

Technology 195

Technology Education Arkansas Leadership 195

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MARCH 15, 2019

Years ago, my sister-in-law’s dad brought us to a place in Port Townsend, Washington where he said we’d have the best clam chowder of our lives. Hear about strategies to make team members more effective, and make the planning workflow less stressful. Locations: virtual and Washington DC. Location: Washington DC.

DC 150

DC Washington Denver Sacramento 150

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NOVEMBER 20, 2020

From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before. Maximizing Revenue through Smart Pricing Strategies. Wed 11/25 at 8 a.m. 1 CAE credit.

Certificate 370

Certificate System Dallas Price 370

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OCTOBER 4, 2019

LMS Success: Keys to Building Participation and Revenue. Hear about strategies to create and evolve your LMS to ensure it becomes a strong foundation to grow your online education. Learn about platform strategies, content strategies, design and workflow. Tech Talk: Collaboration Tools (Washington DC). 1 CAE credit.

LMS 186

LMS DC Social Media Washington 186

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JUNE 16, 2023

PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. – Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. Don’t give that up!

Project 195

Project Tools Revenue Metro 195

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DECEMBER 14, 2018

Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? – Partnership Professionals Network Holiday Happy Hour (Washington DC). Location: Washington DC. Also tickled to see two of my clients on there too. Mon 12/17 at 5:00 p.m. More info/RSVP.

Vermont 285

Vermont DC Washington Education 285

Reid All About it

JANUARY 31, 2020

Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. Learn about new options available this year that will increase member retention and non-dues revenue. Association Insights: Why Strategy and Foresight Are Not the Same Thing (Alexandria VA).

Chicago 221

Chicago Massachusetts DC Washington 221

Reid All About it

MARCH 10, 2023

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Hear strategies for addressing challenges you might face in your public affairs program and how to get more bang for your lobbying buck.

Committee 195

Committee Education Software Technology 195

Reid All About it

JANUARY 10, 2020

How to build a successful content marketing strategy from scratch. Meeting Your HR Needs in 2020 (Washington DC Idea Swap). Location: Washington DC. Organizer: ASAE Greater Washington / National Capital Community. – Unlocking the Member Voice: An All New Member Benefit and Revenue Generator. 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

NOVEMBER 13, 2020

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Quickly, organizations froze salaries and eliminated bonuses and benefits as they hedged against rapidly changing revenue forecasts. Nick Borelli, President/ Strategist, Borelli Strategies.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

OCTOBER 20, 2017

I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue. Discuss strategies for building deeper, year-round engagement through your digital channels – web, mobile, social and email. Chapter Roundtable in Washington DC.

DC 150

DC Washington Social Media Tools 150