Remove 2009 Remove Organization Remove Revenue Remove Strategy
article thumbnail

Disruptive Advocacy Strategies

Potomac Core

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100
article thumbnail

Members Hire Relevant Associations

Potomac Core

Boards and their CEOs aren’t interested in hemorrhaging balance sheets that come from dues losses and shrinking Trade Show revenues. Regardless of the economic climate, organizations are committed to keeping their organizations relevant. Donna Orem. Instead they hire them to make progress.” Based on the Clayton M.

Survey 158
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is it Time to Recession-Proof Your Association?

Associations Now

Chasing shiny new objects is never going to be a successful strategy in a downturn. Headwinds hit the industries first, then the organizations that serve them, as employers cut back on their outlays for employee travel, dues, and other expenses that keep associations running. So, what to do? Don’t look for a silver bullet.

Revenue 64
article thumbnail

Non Dues Revenue and Affinity Programs for Members

Membership Marketing

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Non Dues Revenue and Affinity Programs for Members. My research shows that with each additional purchase from an organization the loyalty and tenure of a member increases.

Revenue 40
article thumbnail

Membership Marketing Blog: How to Recognize a Good Strategy?

Membership Marketing

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. Is the strategy actionable? Publications.

article thumbnail

Association Brain Food Weekly: 1.26.18

Reid All About it

If your organization has a webinar scheduled in the near future, please send me the link. Five-Steps to a CME Digital Content Strategy. Is your organization ready for GDPR (General Data Protection Regulation)? Presenters: Cheryl Contee, CEO, Fission Strategy. Tue 1/30 at 9:30 a.m. – 1 CAE credit. More info/register.

DC 225
article thumbnail

6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

Digital elitists have tried to “kill” email since 2009. Most are seeking to own the direct relationship with customers that email newsletters can provide, while improving first-party data strategies and growing revenue. For associations, the most effective email marketing strategy centers around an enewsletter.