Higher Logic

SEPTEMBER 15, 2016

CXPA and Higher Logic launched the CXPA Community on May 13, 2014. After the CXPA Community launched in 2014, CXPA continued to use another vendor for its corporate website. Leveraging education and certification. CXPA introduced the certification exam in 2012, but did not include any prep materials or courses.

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Forj

MARCH 2, 2021

The advantages are numerous, according to Jake Fabbri, chief marketing officer at Fonteva , a company that specializes in producing solutions for associations, professional societies and public agencies that run on Salesforce. While the company doesn’t provide specific counts, in 2014, Salesforce reported that it had 1.5

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Membership Marketing

MAY 20, 2014

In our soon to be released Membership Marketing Benchmarking Report, we cross-tabulated organizations that reported an increase in membership numbers to the outcomes that they were experiencing in other areas of the association. The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc.

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Associations Now

DECEMBER 7, 2016

And that’s leading groups like the Michigan Christmas Tree Association to double down on marketing to encourage people to buy real trees. “Keeping In recent years, artificial Christmas trees have become increasingly popular—at the cost of real trees, which saw a major drop in sales between 2013 and 2015. Helping matters is the U.S.

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Associations Now

DECEMBER 3, 2014

— Digitec Interactive (@digitec) December 3, 2014. Luckily, digital marketing pro Sarah Lugo breaks down the differences between the two systems in a post for the company’s Association eLearning blog. .” In many cases, the learner can receive his or her LMS-generated certificate at the end of a course.

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Associations Now

MAY 16, 2014

No matter your opinion of Mickey D’s food, you have to be impressed by the company’s ability to consistently come up with inventive marketing approaches. — Andy Freed (@andy_freed) May 15, 2014. Here’s a pretty genius idea that marketers could totally steal: Cover your packaging with smart writing.

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Associations Now

DECEMBER 23, 2014

A 2014 Aon Hewitt survey, [PDF] which is cited in the AARP article, found that 25 percent of employers are considering adding an international medical-tourism feature to their plan offerings, with cost savings being a major motivator. And as this chart shows , the cost difference can be significant, depending on the procedure.

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Associations Now

JUNE 20, 2016

and though the bar doesn’t have a certification, it does require completion of a paid course in order to maintain membership in good standing. The brokers for the building deal came in to talk about the real-estate market in the District. Those facts are somewhat deceptive, though, according Victor L. He’s now in remission.

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GlowGlobally

OCTOBER 12, 2012

Others rely more on membership fees and revenue generated out of their certification programmes. International associations with certifications and strong professional development courses will find many takers in the region.

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GlowGlobally

JANUARY 31, 2014

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Is what you consider an exceptional value proposition viewed as relevant and valued by both members and customers in international markets?

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Associations Now

MAY 9, 2014

First off, associations will face additional competition as more well-known institutions like the Smithsonian offer content taught by well-known experts to an audience that many associations typically engage and market to: college-educated lifelong learners.

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Association Adviser

APRIL 15, 2014

Joseph Ricci , CAE, president and CEO of textile and rental services association TRSA , said his fastest-growing source of non-dues revenue is industry certification programs that help members market themselves by authenticating their sustainability (Clean Green) and cleanliness (Hygienically Clean) efforts. TRSA’s Ricci agreed.

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Leading Learning

MAY 24, 2022

It has also meant that integration between learning platforms and other platforms like customer relationship management systems, association management systems, Webinar platforms, and marketing automation systems has become dramatically easier and less costly. See e-learning stats for the course creator market here.).

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Associations Now

APRIL 14, 2019

It’s tempting to jump right into the new ways to engage members in certification. Like most things in the association world, certification is undergoing a transformation. I discuss a few examples of what this new terrain looks like in my feature on certification in the latest issue of Associations Now. Rops, FASAE, CAE.

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Leading Learning

MAY 22, 2022

And it seems inevitable that Facebook will rock this market at some point. Given this shift, it’s worth considering what some of the Big Learning companies seem to know and do that could be worth emulating – and, crucially, that it seems possible for the average association or other market-facing learning business to emulate.

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YourMembership

JULY 17, 2014

When the Great Recession hit in 2007, the impact on the job market was felt immediately and unemployment peaked at 10 percent only a couple years later in 2009. at the start of 2014. According to Shelly Alcorn, CAE, many certifications offered by associations, will play a bigger role than traditional college degrees in the future.

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ISAE

OCTOBER 12, 2023

This includes your mission, vision statements, values, and distinct visual elements that let people know that your website and other marketing materials belong to your organization. Virtual classes or courses are great for associations that offer certification opportunities and continuing education credits.

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Leading Learning

JULY 2, 2020

I first posed this question in a post published in 2014. First, most of the economic gain comes from actually graduating – it is the degree, not the education that creates the most value in employment markets. College often amounts to a very resource intensive version of what is called “ job market signaling ” in economic circles.

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