.orgCommunity

JULY 18, 2019

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Higher Logic

FEBRUARY 4, 2020

Naylor’s 2019 Association Communications Benchmarking report is full of so many insightful nuggets that it’s worth reading the full assessment, but here we’ll cover 10 stats from the report : #1. “For 1 communication challenge for associations—more than two-thirds of respondents (70%) cited it as a “significant” challenge in 2019.”.

Communications 287

Communications Tips Content Tools 287

Reid All About it

DECEMBER 7, 2018

Check out the tips, habits and tools recommended by several successful association professionals over at the WBT Systems blog. Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Marketing Charts ). SmartThoughts ).

Washington 186

Washington DC Library Tips 186

Reid All About it

JANUARY 25, 2019

WBT Systems explains what you really need to think about when developing and marketing education for all generations. Some quick hits before we get to the list of next week’s free webinars: More calendar talk: why your association should use a content calendar in 2019. Don’t fall for sensational generational learning myths.

Chicago 170

Chicago DC Content Washington 170

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. WBT Systems sets the record straight by debunking myths about the effectiveness of online learning. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m. Member recruitment. Audience avatar.

DC 206

DC Recruiting Recruitment Washington 206

Reid All About it

DECEMBER 18, 2020

Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Susan Schramm of Go To Market Impact describes five ways to “de-risk” your next virtual (or hybrid) event —”drawn from real-world experiences and scars (my own and others).”

Video 221

Video Certificate Review LMS 221

Reid All About it

MARCH 15, 2019

WBT Systems explains this week how association membership can help professionals deal with burnout and provide a substitute for the 21st century scourge—workism. Meetings Master Classes 2019 Session 3: Accountability and Conflict Management – A Planner’s Guide. All times are Eastern Daylight Time unless otherwise noted.

DC 150

DC Denver Washington Sacramento 150

Reid All About it

JUNE 19, 2020

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Virtual events are responsible for some of the silver linings described by WBT Systems in their post this week. More info/register.

Video 221

Video Conference Revenue Industry 221

Reid All About it

MAY 17, 2019

WBT Systems explains why the “education hacking” movement is growing and how your association can attract this new market. Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Event Trends 2019 – Live From IMEX. 1 CAE credit. Location: Alexandria VA.

DC 170

DC Washington Social Media Revenue 170

Reid All About it

NOVEMBER 23, 2018

Companies are seeking a better ROI for their marketing dollars. MemberSuite describes a new approach to sponsorship that treats companies as revenue partners. Ever wonder what your association’s systems administrator or engineer does? Joey Tagert at DelCor unpacks the association system engineer’s mysterious IT Bag.

DC 170

DC Video Washington Strategy 170

Reid All About it

FEBRUARY 1, 2019

WBT Systems shares examples of association membership models that include online learning , reasons your association should explore this new type of membership model, and issues to consider before you make any changes. – How to Get Organized Internally to Ensure Corporate Partnership Program Revenue Growth (Chicago IL). .

Certificate 107

Certificate Chicago DC Washington 107

Reid All About it

MARCH 22, 2019

WBT Systems says three years is too long between need assessment cycles. They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Web Accessibility for Associations. More info/register.

Arlington 170

Arlington DC Washington LMS 170

Nimble AMS

MAY 16, 2019

Nimble AMS, Salesforce’s recommended solution for professional and trade associations , was selected as the winner of the 2019 Demo Jam. Nimble AMS empowers the modern association in the following ways: Nimble AMS is the only Enterprise Association Management System where every customer is on the same version.

Software 60

Software Revenue Member Experience System 60

GrowthZone

NOVEMBER 8, 2022

We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. We’re all about working within the system and maximizing the tools within it to drive positive results. We now have a one-stop, multi-functional application.

Process 78

Process Directory Software Revenue 78

Associations Now

MARCH 19, 2019

Also: Finding a learning management system fit for your organization. I know several #association leaders either developing their own system or trying to customize an out of the box LMS to fit their needs. — The Membership Guru (@MembershipGuru1) March 19, 2019. Meeting registration technology is changing. Printed tickets?

LMS 66

LMS Learning Management System Software System 66

Reid All About it

FEBRUARY 14, 2020

WBT Systems provides advice that will hopefully keep Productivity at their side and Procrastination locked out. Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Georgia McGoldrick, Product Marketing Specialist, 3Play Media. User-centric design isn’t a nice-to-have in today’s market. Oh, I know them well.

DC 243

DC Content Education Washington 243

Nimble AMS

OCTOBER 23, 2018

Customer 360 is a new cross-cloud technology initiative from Salesforce that makes their B2C Marketing, Commerce, and Service products work better together. ” Customer 360 will provide a complete view of unified customer data across different Salesforce apps as well as with data from systems outside of Salesforce.

Software 68

Software System Tools Member Experience 68

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Tom Whatley, Content Marketing Institute ). Host: Hubb.

LMS 276

LMS Pennsylvania Innovation Education 276

Reid All About it

APRIL 19, 2019

This week’s post at WBT Systems resonates with that line of thought: they explore nine barriers to association innovation. Hosts: Billhighway and Mariner Management & Marketing. Rob Miller, CAE, Senior Vice President of Revenue, Gravitate. – Beneath the Surface: Unearth Hidden Non-Dues Revenue. 4 CAE credits.

DC 170

DC Washington Chicago LMS 170

Mariner Management

MARCH 21, 2020

Tim Ebner’s 2019 post Reach Members on the Air with Podcasts shared how associations use podcasting to engage. At it can be a revenue stream as WBT Systems highlights in their post on podcasting. The post Enter the Podcast – another option for chapter events appeared first on Mariner Marketing & Management, LLC.

Guidelines 62

Guidelines Innovation Team Revenue 62

Reid All About it

MARCH 3, 2023

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. That’s the question the Professionals for Association Revenue asked several association executives and consultants.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

AUGUST 9, 2019

You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. WBT Systems (of TopClass LMS fame) explains how learning subscriptions help good intentions come to life. The most important element in marketing and communications is segmentation, says MemberSuite.

Columbus 39

Columbus North Carolina LMS millennials 39

Association Success

NOVEMBER 5, 2019

As technology has evolved, it’s (become) all visual,” said Jason McKee, the chief marketing officer for Accessibility Shield, a firm that helps companies reach ADA compliance. Recently, Evans has been taking a look at the association management system the IAAP uses, hoping to ensure their own systems are accessible. .

Los Angeles 66

Los Angeles Guidelines Software United States 66

.orgCommunity

JUNE 18, 2019

However, they will join and participate if they believe the ROI you offer is worth the short-term sacrifice to their budget—and you design and market programs that meet the education expectations of Millennials and Gen Z. It’s worth sacrificing a bit of revenue now to gain the loyalty of young professionals. 2: Relevance.

millennials 40

millennials Education How To Social Media 40

Reid All About it

NOVEMBER 18, 2022

Inspired by a Reggie Henry conference quote, WBT Systems encourages associations to adopt an active listening mindset. Before a prospect agrees to talk with you, they will do their own research—that’s why content marketing works so well. . Stacey Telford, Community Manager at The Marketing Society. Data insights. CMP credit. .

DC 43

DC Education Technology Washington 43

Leading Learning

JULY 12, 2021

Review your legacy systems and processes. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. We have you covered: Assess where you are now. Secure leadership support and a funding commitment.

Case Study 52

Case Study Technology millennials Strategy 52

GrowthZone

JUNE 21, 2021

Leveraging a robust membership management system enables chamber professionals to engage members and develop their chamber instead of focusing on mundane, repetitive tasks. To put it simply, an AMS provides chambers of commerce with an all-in-one member management system to: Streamline operations. Generate revenue. Fundraising.

System 148

System Software Directory Membership Management 148

Associations Now

AUGUST 15, 2014

As IT systems in medical offices grow more complex, providers of practice management software will gain a unified voice and new educational and accreditation resources from the new Healthcare Administrative Technology Association. HATA’s principal members will be the companies that create and install PMS systems.

United States 40

United States System Software Cost 40

Reid All About it

NOVEMBER 8, 2019

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such.

Social Media 39

Social Media Revenue Washington DC 39

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

FEBRUARY 4, 2022

WBT Systems continues its Learning Science Made Easy series with an introduction to the instructional design model, Merrill’s Principles of Instruction. Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Problem-focused education. 1 CAE credit.

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

JULY 19, 2019

WBT Systems looked into Depop and came back with some insight that could help associations attract Gen Z members and learners. Presenters: Brandy Keller, Director of Product Management and Product Marketing, Community Brands – MIP Fund Accounting. 2019 PCMA EduCon Rebroadcast. Daniel Ku, director of marketing at PostBeyond.

Arlington 34

Arlington DC Washington LMS 34

Reid All About it

SEPTEMBER 6, 2019

WBT Systems replies with an emphatic Yes. Many associations struggle to identify additional sources of revenue and content for their members. CDT – Digital Transformation 2019: Now, Next Year and Beyond (ASAE Technology Section Council Roundtable – Chicago IL). Turn Member Engagement and AMS Data into Effective Marketing.

Chicago 37

Chicago LMS New York Content 37

Reid All About it

FEBRUARY 15, 2019

Let’s stop talking about “soft” skills, says WBT Systems (and many others). Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Presenter: Julia Campbell, Founder of J Campbell Social Marketing. Tue 2/19 at 2 p.m.

Social Media 170

Social Media DC System Technology 170

Reid All About it

OCTOBER 18, 2019

WBT Systems shares some project management basics , like why you need a charter and sponsor, and what you should think about during the project planning phase. Quick hits before we get to next week’s free webinars: Is your marketing mediocre? Michael Brenner, Content Marketing Institute ). Peruse this checklist to find out.

North Carolina 34

North Carolina Education Project Communications 34