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Daily Buzz: It’s Time to Start Thinking About 2019

Associations Now

How can you make your association better in 2019? As Q4 kicks off, it’s important to look ahead and start creating strategies for 2019. Whatever it was, brainstorm ways to not only leverage that in 2019, but to make it even better.”. What’s the one thing you want to achieve in 2019? Also: Onboarding new members.

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Association Brain Food Weekly: 1.18.19

Reid All About it

A classic marketing mantra (about pricing) is flawed. The entry deadline is coming up on February 6, 2019 for the ASAE Gold Circle Awards recognizing extraordinary marketing, membership, and communications efforts in 15 different categories. An Insider’s Perspective: 5 Can’t-Miss Association Events of 2019.

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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Objection 1: Price. Price is always a valid concern – but what you’re proposing is worth the investment.

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How Job Market Changes Could Affect Association Hiring

Associations Now

A new report from Michigan State University, Recruiting Trends 2019-2020 , offers some clues about how the job market will change. They just don’t want to get caught committed to some high-priced labor that they won’t be able to continue to employ if things got tight. So, will this slow down any time soon?

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Association Brain Food Weekly: 12.13.19

Reid All About it

In a 2019 survey of high-tech companies, more than 40% of the respondents said they hire Customer Success Managers , according to an article in the Harvard Business Review. When you recruit members, you’re inviting them to your organization’s “party.” I’m getting in the Christmas spirit. Tue 12/17 at 12:30 p.m.

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Daily Buzz: A Membership Model Rethink for New Grads

Associations Now

To recruit the next generation of members, you have to meet them where they are. Another way to recruit the next generation: career and educational resources. You may even want to offer reduced pricing for these postings,” the team says. — Aventri (@AventriSoftware) November 1, 2019. Rethink your membership model.

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Association Brain Food Weekly: 4.12.19

Reid All About it

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Public philosopher Roman Krznaric says we need to reinvent democracy for the long-term.

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