Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value.

Strategy 169

Strategy Social Media Discount Newsletter 169

Nimble AMS

JULY 8, 2021

Members have different needs depending on their career stage and each stage of their experience with your organization (from joining to renewal). Delivering an exceptional member experience that keeps members around requires supporting members throughout the member journey.

Member Experience 101

Member Experience Tips Recruiting Recruitment 101

Reid All About it

MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. .* Association technology and analytics. 1 CAE credit.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

MARCH 25, 2022

Professional development market potential. The number of training professionals who said their CEOs were active champions of learning jumped from 27% in 2020 to 62% in 2021. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Learn how the heart influences your perceptions, emotions, intuition, and health.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

JULY 3, 2020

Look how your project management skills can transform family dynamics: the Agile family meeting. Good point about speakers… How to promote a virtual event, according to HubSpot marketers. Fri 7/3 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Bruce Feiler, Harvard Business Review ).

Montana 221

Montana North Carolina Review Member Engagement 221

Nimble AMS

MAY 5, 2021

for a free virtual seminar hosted by Nimble AMS and.orgCommunity that will help you take new member engagement to the next level. Here’s why we’re focused on this topic: 2020 radically disrupted associations, and many stepped up to deliver over-the-top value to their members when they needed it most. Register today!

Technology 78

Technology Member Engagement Education Marketing 78

Reid All About it

MARCH 5, 2021

.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. CAE credit.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

MARCH 26, 2021

How to brief a senior executive. Learn about ideas and tools that will allow your organization to be at the forefront of this change, and how to surprise your learning audience with seamless and thoughtful opportunities to increase audience engagement and boost organizational revenue. Some good food for thought there. Seth Godin ).

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

OCTOBER 29, 2021

Achurch Consulting explains how to convince your board (or CEO) to adopt a flexible (remote or hybrid) work model. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. How is freelancing different from employment? Host: MPI (possible fee for non-members).

Revenue 195

Revenue Survey Leadership Education 195

Nimble AMS

MAY 19, 2021

An online member community has the power to inspire and enable members to connect with each other and gain access to relevant content anytime from the convenience of their home, office, or wherever they are. Offering an online community is key to delivering a great member experience. Download now. The results.

Member Engagement 78

Member Engagement Case Study Software Team 78

Associations Now

JANUARY 7, 2020

Most associations have a good set of digital tools available, but it might be time to take a look at ways you could use them better to make the member experience feel more relevant and real. Shaun O’Reilly, vice president of marketing at MemberSuite, thinks member engagement will remain the top challenge in 2020.

Member Engagement 78

Member Engagement Social Media Revenue millennials 78

.orgSource

FEBRUARY 21, 2023

Open Windows In July 2020,orgSource surveyed approximately 300 association executives. One goal was to identify how the pandemic impacted their business models. If your members experience a shift in their professional direction, adjusting the organization’s purpose is critical to keep pace. The response surprised me.

Revenue 88

Revenue Guidelines Review Education 88

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. . So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

Higher Logic

DECEMBER 19, 2019

Good news: Four association experts sat down to share their favorite trends and lessons learned from the newly rebranded ASAE Technology Exploration Conference (TEC) and their valuable conversation can help guide your association’s 2020 planning strategy for success. Liz Palm | Marketing Director, Protech Associates.

Tips 156

Tips Tools System Technology 156

Associations Now

JANUARY 28, 2020

A professional photographer shares tips on how to put members front and center in the photos you take at your events. If a picture is worth a thousand words, then what do your photos say about your members? Or at least that’s how Joy Asico, CEO and founder of Asico Photo, sees it. Develop a shot list and schedule.

Examples 97

Examples Tips Recruiting Recruitment 97

Reid All About it

JUNE 5, 2020

MemberSuite says, “The virtual conference is where the attendee experience begins, but not where it ends.” They explain how to extend the learning and networking experience for virtual conference attendees with post-event activities. For years, I’ve read about chervil but never saw it in any market. What the deuce?

Innovation 273

Innovation Conference FAQ Industry 273

Higher Logic

MAY 9, 2017

By 2020, 65% of all jobs in the U.S. They haven’t adapted to students’ desire for intuitive education paths and a variety of material that lets them choose how to consume information. Some online communities even offer full LMS systems as add-on modules to ensure the smoothest experience.

Learning Management System 220

Learning Management System System LMS Software 220

Reid All About it

NOVEMBER 15, 2019

Here’s one for my marketer friends from Jodi Harris at Content Marketing Institute about how to educate management or leadership about the value of content marketing. Check Scams and How to Safeguard Against Them. Learn how to write clear hero messages that encourage your audience to take action.

Washington 34

Washington DC Revenue Content 34

Reid All About it

APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. How to have a successful virtual happy hour—priorities, right? How to Go Virtual (While Still Creating an Engaging Experience). Presenters: Beth Arritt, Staff VP Marketing, AAAE. Event communications.

North Carolina 74

North Carolina Content Montana Social Media 74

.orgCommunity

JANUARY 15, 2019

She is an evidence-based creator, innovator and marketer with 17 years of experience in the public and private sector. dissertation analyzed scientific concepts underlying successful strategies for marketing, growth, sales and innovation. Bartuch is director of strategy and research at Sandstorm Design.

Social Media 40

Social Media Innovation Chicago millennials 40

Forj

APRIL 22, 2021

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? If so, you’ve probably encountered the challenge of how to price those courses. Pricing them too high may deter members from investing. How To Price Your Online Course: Key Considerations.

Price 172

Price Course LMS Discount 172

Reid All About it

NOVEMBER 8, 2019

The weekly list of free educational events and resources for the association community… The digitalNow 2020 call for presentations is open. WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. How Nonprofits Can Make Their Fundraising Campaigns More Social. . –

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

FEBRUARY 11, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories , and highlight the important role these campaigns have in propelling associations forward. ? Member experience. Host: Fridays@4. Mon 2/14 at 1 p.m.

Content 39

Content Strategy Technology Analysis 39

Reid All About it

APRIL 17, 2020

Lisa Block at Velvet Chainsaw Consulting reminds associations that decisions made in response to this crisis will have a long-term impact on members, so act with generosity and empathy. She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). New York Times ).

North Carolina 44

North Carolina Montana Revenue Content 44

Reid All About it

NOVEMBER 1, 2019

MemberSuite describes how to meet the unique needs of student and recent graduates , particularly when it comes to membership models, career resources, events, and networking. Do you wish your members would spend more time on professional development? Presenter: Julie Haddix, Director, Enterprise Marketing, Cvent.

Washington 34

Washington Social Media Content Texas 34

Reid All About it

SEPTEMBER 13, 2019

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. MemberSuite describes how technology (beyond the conference app) can help you improve the event attendee experience. What a member (or anyone) says they need isn’t always what they really need.

DC 34

DC Washington Revenue Review 34

Association Analytics

MARCH 14, 2022

As data-loving professionals, our team gets many questions about what an engagement score is, how to assign members points and how to use the data. A model is basically what you are going to count (activities) and how much you are going to count (weights). membership, philanthropy, finance, marketing, events).

Course 169

Course Examples Review Revenue 169

Reid All About it

MARCH 20, 2020

How to talk to your friends about social distancing when they’re going to bars—or participating in other nonsense. Fri 3/20 at 1 p.m.* – Ask Me Anything, How to Transition Your In-Person Event to a Virtual Event. Event organizers and education leaders may have questions about how to pull off this switch effectively and smoothly.

North Carolina 221

North Carolina Technology Strategy Revenue 221

Associations Now

FEBRUARY 11, 2020

When it comes to marketing, an in-your-face approach is a common one—think loud TV commercials or emails aggressively pushing a product. But these mass marketing techniques are no longer effective , argues Mahnoor Sheikh on the Sprout Social blog. And this is exactly why brands are embracing inbound marketing.”. Sheikh says.

Marketing 72

Marketing Case Study Newsletter Content 72

Protech

JUNE 17, 2020

By Evan Hendershot , Digital Marketing Specialist . After shifting away from an in-person customer celebration due to the COVID-19 pandemic, Protech Associates’ Fusion 2020 Customer Conference surpassed all previous attendance records for the event. How to Evaluate Virtual Technology . Survey Results via Protech Associates).

Survey 52

Survey Conference Software Social Media 52

Reid All About it

FEBRUARY 24, 2017

If you’re an association leader, please participate in the Association Leadership 2020 governance model survey. Innovation today is moving at light speed and to deliver a world-class member experience your association needs to be able to leverage a strong platform to take you there. Hosts: Idealware and NetSuite. 1 CMP credit.

DC 153

DC Washington Raleigh Social Media 153

Reid All About it

FEBRUARY 24, 2017

If you’re an association leader, please participate in the Association Leadership 2020 governance model survey. Innovation today is moving at light speed and to deliver a world-class member experience your association needs to be able to leverage a strong platform to take you there. Hosts: Idealware and NetSuite. 1 CMP credit.

DC 153

DC Washington Raleigh Social Media 153

Reid All About it

APRIL 8, 2022

Check out their ideas for program planning, partnerships, marketing, learning formats and pathways, credentials, and packages. New member onboarding. If you don’t have a year-long new member onboarding campaign in place, start here with GrowthZone’s onboarding and touchpoint schedule. More info/register. Fri 4/8 at 12 p.m.

Technology 39

Technology Certificate Tips Guidelines 39

MemberClicks

MAY 17, 2022

An AMS, or association management system , might just be the tool you need to maximize your use of technology to save your staff members time and provide more value for your members. In this guide, we’ll review everything you need to know about association management systems, from top benefits to the best solution on the market.

System 52

System Association Management Directory Software 52

Reid All About it

APRIL 9, 2021

WBT Systems, who sponsored the session, is betting your members would love it too, so they described how to host your own ideation session. 5 tips to attract and engage the next generation of leaders—excellent advice from members of ASAE’s Healthcare Community Advisory Committee. Heavy workload. Quick hits. More info/register.

San Diego 370

San Diego Revenue Strategy Content 370