Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value.

Strategy 169

Strategy Social Media Discount Newsletter 169

Protech

APRIL 29, 2021

Protech was nominated in the Corporate & Community – Customer Engagement Event category for its 2020 Virtual Fusion Customer Conference. . Fusion 2020 was a huge success for all involved. Protech really took advantage of the technology to quickly shift this event to virtual.

Maryland 98

Maryland Conference Technology Team 98

Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. I wonder how PCMA and its attendees felt about the experience. Hear how two associations responded to 2020 challenges by looking at member data in fresh new ways.

San Diego 259

San Diego Strategy Conference North Carolina 259

Blue Sky eLearn

OCTOBER 19, 2020

The professionals you serve attend these events for a deeply engaging experience that likely consists of discussion panels around relevant topics, multiple expert speakers, and networking opportunities. During 2020, the challenge has become that many of these events, with large numbers of people congregating together, are no longer possible.

Association Management 250

Association Management Committee Learning Management System Software 250

Nimble AMS

DECEMBER 7, 2020

and Harte-Hanks Direct Marketing. Q: We’re really excited about the experience you bring to Nimble AMS. Q: 2020 was a tough year for everyone. A: 2020 was disruptive, to say the least. Nimble AMS has experienced continued strong demand with 58 percent growth in 2020. What do you see as your role at Nimble AMS?

Team 78

Team Products Member Experience System 78

Nimble AMS

JULY 8, 2021

Members have different needs depending on their career stage and each stage of their experience with your organization (from joining to renewal). Delivering an exceptional member experience that keeps members around requires supporting members throughout the member journey.

Member Experience 100

Member Experience Tips Recruiting Recruitment 100

Reid All About it

MAY 7, 2021

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Quick hits. Sat 5/8 at 12 p.m.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341

St. Louis Technology Strategy Conference 341

Associations Now

JANUARY 9, 2020

— DelCor (@delcor) January 7, 2020. Members will almost certainly appreciate any steps that are taken to digitize your offerings. Associations need to look for ways to innovate their business to meet the needs of their future members.”. Kristina Leroux of Nonprofit Marketing Guide breaks it down.

Communications 76

Communications Team Member Experience Innovation 76

Nimble AMS

MAY 5, 2021

for a free virtual seminar hosted by Nimble AMS and.orgCommunity that will help you take new member engagement to the next level. Here’s why we’re focused on this topic: 2020 radically disrupted associations, and many stepped up to deliver over-the-top value to their members when they needed it most.

Technology 78

Technology Member Engagement Education Marketing 78

Nimble AMS

DECEMBER 29, 2020

To do this, they’ve created the concept of a “class pass” that allows members to opt in to class access at different levels and various locations. Tips for personalizing the member experience. Download the Association Trends 2020 research study. Get the tip sheet. Flexibility. Get the study.

Class 78

Class Member Experience Tips Examples 78

Reid All About it

MARCH 25, 2022

Professional development market potential. The number of training professionals who said their CEOs were active champions of learning jumped from 27% in 2020 to 62% in 2021. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Tim Prestianni, senior digital marketing manager, Unleashed Technologies.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

JULY 3, 2020

Good point about speakers… How to promote a virtual event, according to HubSpot marketers. You know it’s summer when all the ingredients for this veggie side are at the farmers market: a medley of summer squash varieties, red bell pepper, jalapeno, corn, basil and garlic. The Future of In-Person Events: Safer Event Experiences.

Montana 221

Montana North Carolina Review Member Engagement 221

Nimble AMS

MAY 19, 2021

An online member community has the power to inspire and enable members to connect with each other and gain access to relevant content anytime from the convenience of their home, office, or wherever they are. Offering an online community is key to delivering a great member experience. The results.

Member Engagement 78

Member Engagement Case Study Software Team 78

Reid All About it

MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. . – Host: American Marketing Association.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Nimble AMS

FEBRUARY 3, 2022

These powerful programs contain nearly everything you need for managing your members, accounts, events and organization as a whole. You can think of your AMS as a foundational program, and it often links with supporting platforms such as advanced event management or marketing tools. An AMS might include the following.

Tools 140

Tools Software System Library 140

Higher Logic

DECEMBER 19, 2019

Good news: Four association experts sat down to share their favorite trends and lessons learned from the newly rebranded ASAE Technology Exploration Conference (TEC) and their valuable conversation can help guide your association’s 2020 planning strategy for success. Liz Palm | Marketing Director, Protech Associates.

Tips 156

Tips Tools System Technology 156

ISAE

DECEMBER 11, 2023

Implement Smart Technology Solutions Fortunately for association professionals, there are a number of technology solutions on the market to help support and improve your sponsorship program. Her vast nonprofit experience includes roles in marketing, fundraising, and direct programming.

Nebraska 52

Nebraska Revenue Software Education 52

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. . So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

Associations Now

JANUARY 7, 2020

Most associations have a good set of digital tools available, but it might be time to take a look at ways you could use them better to make the member experience feel more relevant and real. Shaun O’Reilly, vice president of marketing at MemberSuite, thinks member engagement will remain the top challenge in 2020.

Member Engagement 78

Member Engagement Social Media Revenue millennials 78

.orgSource

FEBRUARY 21, 2023

Open Windows In July 2020,orgSource surveyed approximately 300 association executives. If your members experience a shift in their professional direction, adjusting the organization’s purpose is critical to keep pace. The objective is to arrive at actionable strategies for strengthening those relationships.

Revenue 88

Revenue Guidelines Review Education 88

Associations Now

APRIL 7, 2020

Also: how data visualization can improve the member experience. — Protech Associates (@protechcloud) April 7, 2020. So your association has a bunch of important data that’s valuable to members. Even a skilled speaker won’t be heard without credibility. Trust is a critical element in effective communications.

Communications 59

Communications LMS Guidelines Software 59

Reid All About it

MARCH 5, 2021

This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. Instead of shrinking in 2020, some associations expanded membership. Director of Client and Market Success, ?rasa.io. More info/register.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Associations Now

JANUARY 28, 2020

She works with dozens of associations throughout the year, photographing their members at annual meetings and other events. But she says if you move around a bit and plan far enough in advance, you can capture moments that illustrate the member experience. A post shared by ADHA (@youradha) on Jan 13, 2020 at 2:53pm PST.

Examples 98

Examples Tips Recruiting Recruitment 98

Reid All About it

MARCH 26, 2021

Hear what worked (and didn’t) in 2020 and what’s different in 2021, tips to keep your audience engaged and entertained, ticketing and registration strategies to maximize sign-ups, and key reminders for virtual speaker and emcees. Robb Lee, CAE (moderator), Chief Marketing & Product Strategy Officer, and responsible for DEI, ASAE.

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. What does it take to set yourself up, market yourself, and actually get contracted for work? Host: MPI (possible fee for non-members). For our first in-person event since February 2020 (gasp!),

Revenue 195

Revenue Survey Leadership Education 195

Higher Logic

MAY 9, 2017

By 2020, 65% of all jobs in the U.S. Online community software is one popular option because it provides more ways for students to interact and share their knowledge than almost any other type of platform on the market. Some online communities even offer full LMS systems as add-on modules to ensure the smoothest experience.

Learning Management System 220

Learning Management System System LMS Software 220

Reid All About it

NOVEMBER 15, 2019

Here’s one for my marketer friends from Jodi Harris at Content Marketing Institute about how to educate management or leadership about the value of content marketing. Presenter: Sarah Henry, Content Marketing Growth Manager, Elevation Web. Event Tech in 2020: Tools and Trends You Need to Know. 1 CAE credit.

Washington 34

Washington DC Revenue Content 34

.orgCommunity

JANUARY 15, 2019

She is an evidence-based creator, innovator and marketer with 17 years of experience in the public and private sector. dissertation analyzed scientific concepts underlying successful strategies for marketing, growth, sales and innovation. Bartuch is director of strategy and research at Sandstorm Design.

Social Media 40

Social Media Innovation Chicago millennials 40

Reid All About it

APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Find out how they are pivoting to engage their 7,000 members and rethink their meetings. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Whelan, CDM, President, Marketing General Incorporated. Host: PCMA.

North Carolina 74

North Carolina Content Montana Social Media 74

Reid All About it

NOVEMBER 8, 2019

The weekly list of free educational events and resources for the association community… The digitalNow 2020 call for presentations is open. WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. Hear about the latest trends in social media marketing and how they affect nonprofits.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. How to Develop a Successful New Member Onboarding Campaign through Marketing Automation. What the deuce? I knew you would appreciate it.”

Innovation 273

Innovation Conference FAQ Industry 273

Forj

APRIL 22, 2021

While more comprehensive solutions will decrease the administrative burden on your team and provide for a more impactful experience for learners, they can cost more than simple, straightforward solutions. Marketing the new course? You’ll compensate those team members for their time and energy. Team time and resources.

Price 172

Price Course LMS Discount 172

Nimble AMS

AUGUST 18, 2022

Since 2020, many associations have been hit with challenge after challenge. Selected by Michelle Schweitz — Director of Marketing. Our Nimble AMS team can’t wait to show you how our tech can transform your association! And, regardless of the decade, Kate Bush is a legend. . Trailblazing — Steve Jablonsky.

Nashville 25

Nashville Team Technology Conference 25

Higher Logic

MARCH 24, 2020

From marketing automation to customer experience to all things community, happy learning with Higher Logic! You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. Live Distance Learning Training. Take courses here. Take a look.

Library 219

Library Products Video Course 219