Association Adviser

DECEMBER 11, 2015

Visual content reaches an individual’s brain in a quicker and more comprehensible way than text-only information. Your brain is hard-wired to identify and process visual information more efficiently. For more about this topic, click on the headline.

Content 60

Content Communications Process America 60

Association Adviser

JANUARY 25, 2019

These are just some of the questions that plague association leaders and communications experts when figuring out how to best interact with members – and encourage members to respond in kind. 1 in 2018, to be exact, according to the 2018 Association Communications Benchmarking Report. is a communication challenge.

Communications 61

Communications Social Media Newsletter Survey 61

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. 17+ free ways to get more traffic to your content. Association learning landscape.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Ask Me Anything: Content Strategy Does “content strategy” mean the same thing to everyone in an association? Do associations have a common understanding of the content that staff and members create?

Certificate 266

Certificate Denver South Carolina Project 266

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NOVEMBER 27, 2020

. – Inclusive Language: The Path to Respectful Content, Connections, & Companies. Theresa Hein, Content Strategy & Localization Lead, Babbel. Kiana Minkie, Marketing Content Specialist, Acrolinx. Patricia Cole, Vice President of Communications, Catholic Charities USA. More info/register. Host: Acrolinx.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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JANUARY 22, 2021

Topics include: virtual events; converting an in-person event to online; engagement in a virtual event setting; business model changes; repurposing content; decline in membership, engagement, or attendance; how to remain relevant; and staffing shifts to meet the changing needs of the organization. Communicate. More info/register.

Innovation 370

Innovation Communications Education Strategy 370

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SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Get all the juicy details on how they crafted a killer title, created engaging content, and promoted the webinar to the right audience. More info/register. 1 CAE credit. 1 CAE credit.

LMS 266

LMS Revenue Education Strategy 266

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JULY 2, 2021

. – Creating your Content Stream—from Marketing to Sales to Programs. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader. How to Use Data to Create Relevant Content. 1 CAE credit. . Wed 7/14 at 12 p.m. Wed 7/14 at 3 p.m. –

Technology 370

Technology Strategy System Education 370

Higher Logic

DECEMBER 14, 2017

You’re already trying to provide a positive customer or member experience, and maintain strong communications with them. Now the choice includes 3D (according to Statista , over 15,000 3D screens have been added in North America since 2007), IMAX, and the increasing popularity of theaters that serve dinner during the film.

Marketing 262

Marketing Social Media Member Experience America 262

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JANUARY 29, 2021

Troy Pfeffer, Partnerships Director, Howspace North America. Communicate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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MAY 22, 2020

Learn about preparation tips for technical execution including audio and lighting recommendations, easy engagement activities, communicating to attendees, and content development best practices. Content Forum Weekly Community Chat. Host: Content Forum. ForesightWorks Live: The Shifting Environment for Content.

Certificate 369

Certificate Revenue Conference North Carolina 369

SCD Group

AUGUST 7, 2012

Chicken, Bus, Holland America & Associations: How do you treat your members? Last month, our Holland America (@HALcruises) tour bus broke down while we were driving the Top of the World highway (TOTWH) from Chicken, ALaska, to Dawson City, Yukon Territory, Canada. Holland Americas emergency system took over. Email This BlogThis!

America 40

America Alaska Tips Content 40

Higher Logic

FEBRUARY 27, 2018

As a remedy, the communications team looked for a way to connect people within – and across – businesses. The goal: strengthen communications, create a shared culture, and invigorate employees around a shared mission through an intranet. Ascend Learning also created nearly 30 other communities dedicated to brands and teams.

Kansas City 180

Kansas City Library Kansas Team 180

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FEBRUARY 7, 2020

Quick hits before we get to the list of this week’s free education: If your association has an online community, you’re encouraged to participate in the State of Community Management 2020 survey conducted by The Community Roundtable. A must-read for content marketers: how to create a strategic editorial calendar.

Chicago 243

Chicago Baltimore Education Content 243

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FEBRUARY 3, 2017

“I was showing the America I knew and observed to others who might not have noticed.”. Presenters: Jennifer Morales, director of communications, Infectious Diseases Society of America. Diana Olson, vice president of communications, Infectious Diseases Society of America. More info/register. Host: ASAE. 1 CE credit.

Los Angeles 158

Los Angeles Chicago North Carolina America 158

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DECEMBER 1, 2023

Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. His points make sense, although he’s not suggesting you stop using LinkedIn.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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MARCH 17, 2017

Follow along as a young professional goes from website visitor to new member in a process turbo-charged by inbound marketing content. If you want to learn how to use Google Analytics to make better decisions about content , check out this post from Content Marketing Institute – and the ebook it mentions. When the U.N.

DC 150

DC Washington America eBook 150

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FEBRUARY 14, 2020

Learn how to develop the ideal mix of self-paced, virtual and in-person training content. Presenters: Felicity Clancy, vice president, marketing, communications, and membership, Infectious Diseases Society of America. Robb Lee, chief marketing and communications officer, ASAE. 1 CAE credit. Tenenbaum, Esq., 1 CMP credit.

DC 243

DC Content Education Washington 243

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FEBRUARY 3, 2017

“I was showing the America I knew and observed to others who might not have noticed.”. Presenters: Jennifer Morales, director of communications, Infectious Diseases Society of America. Diana Olson, vice president of communications, Infectious Diseases Society of America. More info/register. Host: ASAE. 1 CE credit.

Los Angeles 150

Los Angeles North Carolina Chicago America 150

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MARCH 4, 2022

Presenter: Mia Masson, Head of Content at Swapcard, and manager, Evolve, an online community and virtual event series. Hear about the challenges, solutions, and benefits around how content platform migrations affect your access models. Top Trends in Content Marketing 2022. Host: Content Marketing Institute.

Class 195

Class Certificate Content Committee 195

.orgSource

SEPTEMBER 19, 2023

This technology is being used to create new forms of content, automate tasks that were once done by humans, and make it easier for people to infringe on the intellectual property (IP) rights of others. One of the biggest is whether AI-generated content is protected by copyright law. Pendo, Founding Member of Chicago Law Partners, LLC.

Revenue 88

Revenue Chicago Leadership Content 88

Higher Logic

FEBRUARY 27, 2018

As a remedy, the communications team looked for a way to connect people within – and across – businesses. The goal: strengthen communications, create a shared culture, and invigorate employees around a shared mission through an intranet. Ascend Learning also created nearly 30 other communities dedicated to brands and teams.

Kansas City 136

Kansas City Library Kansas Team 136

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JULY 21, 2023

The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. 1 CAE credit. More info/register. More info/register. 1 CAE credit. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Ngage Management

MAY 20, 2022

Ngage Management has welcomed seven employees to its Okemos-based company in the last five months, expanding its account executives, marketing and communications, events and education, and operations departments. The Marketing and Communications department also welcomed a new team member, Katie Searl.

Michigan 52

Michigan Project America Committee 52

ISAE

APRIL 21, 2024

To make your content stand out, consider these more innovative digital strategies: Influencer partnerships: Partner with influencers in your association’s space and ask them to promote your membership incentive program on their social media platforms, podcasts, YouTube channels, or other platforms. Offer exclusive opportunities.

Discount 52

Discount Social Media Examples Strategy 52

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NOVEMBER 24, 2023

Until around 2010, philosophers couldn’t speak to one another, let alone communicate with the public, says Crispin Sartwell at Los Angeles Review of Books. Learn how to amplify event marketing by way of committed participants, strategically use content to grow the audience, and base marketing and projections on data rather than best guesses.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Nimble AMS

MAY 16, 2023

Pew Research defines Gen Z as anyone born after 1996, meaning approximately 68 million Generation Z are living in America. Attract young professionals with unique content offerings and support your continuing education program with modern technology like learning management software (LMS). Offer continuing education opportunities.

Recruiting 117

Recruiting Recruitment LMS Tips 117

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. In 2016, TSAE decided to do a full association rebrand and, for the first time, established brand guidelines to ensure consistency across all communication platforms. With a new design direction, TSAE then revamped its content strategy.

Case Study 74

Case Study Texas Guidelines Revenue 74

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AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. OSCPA told WBT Systems, “ We’re not going back. ”.

Tampa 200

Tampa Revenue Education Content 200

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JANUARY 26, 2024

Cho, CIPP/US, CIPP/E, Partner, Womble Bond Dickinson (US) LLP David Clarke, FBCS, Chief Technology Officer, The Trust Bridge Hayden McKaskle, North America Sales Manager, Law Firm Channel, Palo Alto Networks / Unit 4 Bill Mew, Associate Consultant Cyber, The TrustBridge Penny Heyes (moderator), COO, The TrustBridge Wed 1/31 at 3 p.m.

Survey 256

Survey Project Strategy Education 256

NXUnite

NOVEMBER 28, 2023

Here are their primary areas of focus : Content and Inbound Strategy: They’ll create content tailored to your brand, increase brand visibility with content on influential websites, help you stay ahead in search engine traffic via keyword research, and regularly audit your content.

Directory 130

Directory Education Software Innovation 130

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NOVEMBER 5, 2021

WBT Systems wrestles with that question and comes up with several situations where it’s okay, and not okay, to give away educational content. For one association, the learning runway spanned more than a decade, as they were pioneers in live streaming event content. Host: ASAE Professional Development Professionals Community.

Survey 195

Survey Revenue Price Team 195

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APRIL 28, 2023

Mercury Creative Group explains why you should have an individual ideal buyer in mind when crafting marketing content—actually, this is a good idea when writing any content. Find out about media literacy, fact-checking, crisis communications and online reputation management. Audience avatar. Location: Washington DC.

DC 205

DC Recruiting Recruitment Washington 205

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APRIL 24, 2020

Despite the uncertainty about face-to-face meetings in the future, according to an Association Laboratory survey ( reported by Associations Now ), only 57% of association leaders said they’re expanding investment in online education, 52% are looking into virtual conferences, and 62% plan on shifting content to a digital platform.

North Carolina 243

North Carolina Survey Strategy Conference 243

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. The 2020 competition received 189 submissions across 15 categories, including a new category for digital content.

Newsletter 52

Newsletter Austin Committee America 52

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SEPTEMBER 1, 2023

Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Host: ASAE Membership Professionals Community Tue 9/12 at 11 a.m. Membership value.

Revenue 227

Revenue Survey Education Strategy 227

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MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Content Forum Weekly Community Chat.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370