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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Your professional development programs must adapt to their traits, values and expectations. SMS marketing.

Revenue 256
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Association Brain Food: 4.19.24

Reid All About it

Hear about trends in event planners’ outlooks, priorities, and challenges; how event planners are using technology to improve key aspects of event management; what strategies event planners are using to market events and improve the event experience; and how to use the information in this study to take your events to the next level.

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Association Brain Food: 12.22.23

Reid All About it

They explain how to plan and prepare for a staycation that’s more enjoyable and rewarding than normal days off. Ethics in Association Management Join a scenario-based session about how to recognize an ethical issue, understand how to apply ASAE’s Ethical Decision Making Model, and work through the ethical issues in the workplace.

Analysis 291
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Digital Transformation: Where Do I Start?

Spark Consulting

Review your legacy systems and processes (make sure you’ve got the “digitizing” part covered, for Ross/Mocker fans). Get comfortable with experimenting (for more on how to do this, see the earlier Spark collaborative whitepaper Innovate the Lean Way ). Recruit your team.

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Membership and Chapter Growth is a Team Effort at AGC of America

Association Adviser

From the Corner Office: Jeff Wilson, Associated General Contractors of America. Association Adviser: How have membership marketing programs for AGC of America evolved? Jeff Wilson, AGC of America. Members join their local AGC of America chapter and become a part of both the chapter and the national AGC organization.

America 61
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Association Brain Food Weekly: 6.18.21

Reid All About it

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. How to conquer communication debt aka email/message overwhelm.

LMS 369
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Association Brain Food Weekly: 6.25.21

Reid All About it

They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. WBT Systems suggests a baker’s dozen ways to differentiate your online learning programs from the competition.

LMS 361