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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Learn about planning a vendor showcase and revenue-generating potential. 1 CAE credit.

Revenue 256
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Association Brain Food: 4.19.24

Reid All About it

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Consultant/founder wisdom. More info/register.

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Association Brain Food: 9.22.23

Reid All About it

At Business Insider, Charlotte Lytton reports on research about Gen Z and education. Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff.

LMS 266
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Association Brain Food: 12.22.23

Reid All About it

They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Bill Sheehan at Multiview explains the basics of creating valuable industry reports. Leave with tools you can use today to build a strategy that best fits your organization.

Analysis 291
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Association Brain Food: 9.1.23

Reid All About it

They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking. Workplace culture. Membership trends. Membership budget.

Revenue 227
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Members Hire Strategic Solutions

Potomac Core

Once the process is complete, Associations regularly: Report to members on alignment with the metrics and KPIs that help them overcome uncertainty and succeed. Building nimble and cost-effective strategies to address challenges and position the Industry for a clean energy future. Grew annual revenue from $300,000 to $12 million.

DC 232
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2023 Association Industry Survey Results Released

GrowthZone

Topics covered in the survey include challenges the organizations are facing, reinstatement strategies, and membership growth. It helps us improve our solutions to make their lives easier as they attempt to boost member value, increase productivity, and grow revenue,” said John Cook, GrowthZone Senior Vice President of Marketing.

Survey 78