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AARC Brings Back 800 Lapsed Members with Automated Win-Back Campaign [Case Study]

Higher Logic

Knowing new member cultivation would not be a quick and easy fix, AARC identified great potential within the growing lapsed member base. With new insight and perspective, AARC developed a targeted, custom win-back campaign strategy. Read about how AARC automated their online community for better member engagement.

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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

There was no clear way to track retention, understand satisfaction, or analyze member engagement. ASAE partnered with Association Analytics to integrate all data into a consolidated architecture for analysis. Additional data includes community membership and discussion content for text analysis.

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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

This century-old association made a commitment to online community and data analysis, embracing new tech along the way. Now, their integrating activity tracking and data collection tool enables AACSB to: Enhance the connection between their engagement platform and association management software (AMS). Mobile Apps. billion by 2023.

Revenue 211
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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

Read on to discover new ways to generate non-dues revenue, including actionable case studies. By pinpointing who is purchasing products or services, associations can tailor offerings to ensure maximum appeal and engagement. This involves assessing both member engagement and revenue generation across all offerings.

Revenue 169
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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Webinar latecomers. More info/register. Wed 2/28 at 9 a.m. – CAE credit.

DC 265
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Association Brain Food: 12.8.23

Reid All About it

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Explore practical tips and strategies to initiate your data hygiene journey.

Strategy 276
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Association Brain Food: 8.9.24

Reid All About it

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Jones, CAE, Director of Member Engagement, American Staffing Association Sharon Newport, CAE, Principal, Sharon Newport, LLC Sat 8/10 at 4 p.m. Yes, yes, a thousand times yes. More info/register.

Cleveland 265