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Association Management Systems (AMS): 5 Software Strategies

Higher Logic

But to do this effectively, you need to have a system in place for gathering, organizing, and accessing the member information that provides you with insight into their goals and preferences: an association management system, or an AMS. Facilitate event registration and management. Automate your communications.

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Association Management: Online vs. In-person Engagement

Blue Sky eLearn

With a dedicated and comprehensive engagement strategy, your member retention rate is much more likely to increase! Managing your members is no easy feat— it requires dedicated association management software as well as a strategic plan for engaging your constituents. In-person engagement ideas. Learning opportunities.

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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Far and away one of the most effective channels for association event marketing is email. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies.

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From Mundane to Magical: How AI is Reshaping Association Management

Association Freak

Reading Time: 3 minutes AI In Association Management 2024 As the landscape of AI in association management continues to evolve, the integration of Artificial Intelligence (AI) stands out as a transformative force, propelling us towards enhanced efficiency, deeper member engagement, and more strategic insights.

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How to optimize member marketing with AI

Nimble AMS

Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Read our blog to learn helpful tips to get started using AI in your association’s member marketing. What is member marketing?

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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.