WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 230

Revenue Certificate Learning Management System Course 230

Protech

AUGUST 10, 2021

Phones are a great tool and a great distraction. You deliver on your key association values—and get members in the habit of connecting with you more often. Protech: As associations extend their app’s functionality, how can they also enhance the way they capture and use data related to those functions?

Content 98

Content Examples Communications Review 98

Associations Now

AUGUST 7, 2019

Even if fewer people are in the less-favorable time zone, it is important to stagger meeting times to show the association values all employees. That leads to Turner’s next point: when dealing with employees all over the world, it is crucial to ensure everyone feels seen and valued. We all take turns doing that.”.

millennials 62

millennials Technology Newsletter Team 62

.orgSource

MARCH 6, 2023

ENA brings objectivity to the process by using the net promoter score as a tool to measure success. Associations revolve around relationships, but the shape of those connections has changed. The association value proposition should be revised to meet the moment. Working on culture isn’t a finite activity.

Leadership 88

Leadership Wisconsin Arlington Strategy 88

Smooth The Path

AUGUST 22, 2019

” make sure everyone knows what the problem really is, and then decide if that strategy is going to solve your association’s problem. Related: You might be too close to your association’s hairball problem. A new calculation leads to a better association strategy. Tools for all the influencing you need to do.

Strategy 68

Strategy Member Engagement Tools Examples 68

Association Adviser

JANUARY 20, 2017

Kelly Clark, Naylor Association Solutions. Take a cue from the old-fashioned networking tools of calling cards and open houses: Calling cards. Another networking tool was the New Year’s Day open house. Have you resolved to network better in 2017? The rules for calling cards were complex and interesting. Open houses.

Florida 75

Florida Library Certificate Tools 75

Smooth The Path

MARCH 19, 2019

The sample packs were distributed to art and classroom teachers in attendance so they could become familiar with the tool or material. When I worked for Crayola, we brought individual sample packs of our newest products to all the trade shows. If they liked it, they would often order cases of product for their whole school or classroom.

Sample 79

Sample Newsletter Content Strategy 79

Smooth The Path

MAY 15, 2018

When our members attend an association event, their automatic-mind will take them first to registration. You might have guessed it, new member onboarding programs are the tools that slide past the automatic-mind’s gate-keeping to attract and engage the reflective-mind.

Member Engagement 68

Member Engagement Course Tips Tools 68

Reid All About it

FEBRUARY 24, 2023

Host: Personify Speakers: Wes Trochlil, president of Effective Database Management Tina Wehmeir, CEO at AMC Institute Megan Woodburn, Founder and Co-CEO at Strategic Association Management Erin Sullivan, VP of Marketing at Personify Tue 2/28 at 1 p.m. More info/register. 1 CAE credit. More info/register. 1 CAE credit. 1 CAE credit.

Certificate 39

Certificate Innovation Education Process 39

Associations Now

MAY 21, 2014

A tool for tracking and measuring member engagement can be valuable for any association—if you can decide what “engagement” actually means to you, first. In the last couple of years, you might have noticed an upswell in talk in the association community about tracking and scoring member engagement data.

Member Engagement 40

Member Engagement Committee Case Study Newsletter 40

Associations Now

OCTOBER 2, 2014

Associations value their volunteers, but there’s a limit to how much they can help on top of their own full-time gigs. That is why, according to Metal Treating Institute CEO Tom Morrison, the onus is on an association’s staff to drive membership growth. Read his post for more ideas on boosting member engagement.

Member Engagement 40

Member Engagement Content Video Association Value 40

Associations Now

APRIL 2, 2014

. … If your leadership and staff can’t immediately articulate a single, overarching reason why all of your members and stakeholders do engage with your association, you’ll never be able to tell prospective stakeholders why they should engage. What’s the newest tool or practice you’re using in your membership efforts?

Ohio 40

Ohio Recruiting Recruitment Discount 40

Slice-Works

JULY 10, 2014

Defining Your Association Value. Revenue/# of subscribers or members = Value of Subscriber/Member. Great publicity tools. ?Gets Reasons for a communications audit: —Measure how tools AND messages meet member needs. Ensure you are communicating MEMBER value. Mike Skiados— @mskiados & mskiados@asha.org.

Communications 28

Communications Marketing Conference Social Media 28

Tom Morrison

FEBRUARY 4, 2013

Here are the three types of benefits any association can offer: Those things your members can get for free without you (adds zero value to the association) Those things you are going to do whether I'm a member or not (adds some value to the association) Those things you do for your members they can't do themselves effectively (maximizes association (..)

How To 40

How To Revenue Newsletter Cost 40

Reid All About it

SEPTEMBER 27, 2019

Learn about the concept of radical candor in today’s environment of data-driven performance management, AI-fueled PM tools, and sensitivities around diversity and inclusion. Presenters: Shelly Alcorn, CAE, Alcorn Associates Management Consulting. Association Value Prop Remix & Laying the Track for Member Persona Creation.

DC 34

DC New York Washington Review 34

AssociationChat

SEPTEMBER 22, 2021

Now it’s how are we going to compete continue to compete as everyone gets into the game and they get over the learning curve and they begin to find all of these new tools that new price points that make it a lot more accessible to more people. We have digital tools. Some associations believe only they can produce content.

How To 104

How To Content Examples Newsletter 104

Off Stage

JANUARY 20, 2011

Did the local association need to better market the return-on-investment more effectively? Maybe there just WASNT $431 in association value once the MLS incentive was removed from the equation. “Thats not true in the case of our association. Maybe, or maybe not – thats really beside the point.

South Carolina 40

South Carolina North Carolina Metro Price 40

Velvet Chainsaw

APRIL 12, 2017

When Velvet Chainsaw Consulting conducted speaker research with 120 associations with research and consulting company Tagoras Inc. Associations value member input. in 2013, we found that nearly 77 percent use a call for speakers/sessions process. These longer timelines were created when information moved a heck of a lot slower.

Process 74

Process How To Proposal Review 74