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Association Brain Food: 7.21.23

Reid All About it

He reminds us that “every time we go through a wave of automation, whole classes of jobs go away, but new classes of jobs get created.” Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Hear tips to recruit and retain these generations.

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Association Brain Food: 4.28.23

Reid All About it

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Frankly, we’re smarter about it now. Online community. 1 CAE credit.

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Association Brain Food: 10.27.23

Reid All About it

She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. James Young at Product Community says you need “ a world-class value proposition ” for your association and for each product or experience. Host: Professionals for Association Revenue Wed 11/8 at 12 p.m.

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Association Brain Food Weekly: 3.11.22

Reid All About it

Whenever Dean West, FASAE, takes a seat at his blog bar, you can expect a good read. Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email.

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Association Brain Food: 9.15.23

Reid All About it

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

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Association Brain Food Weekly: 6.11.21

Reid All About it

Level up with these 15 association marketing resources—books, podcasts and blogs. If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. Be the Change: How and Why Associations are Changing Membership and Revenue Models. Quick hits. Beth Arritt, Higher Logic ).

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Association Brain Food: 9.1.23

Reid All About it

This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m.

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