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Membership Recruitment Book Release

Membership Marketing

That is why I am happy to share many of these lessons with you in my just-released book, MembershipRecruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Joy Davis, CAE Managing Director, Member Products American Association of Pharmaceutical Scientists " Tony Rossell is the Master of Membership Marketing.

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Association Brain Food: 10.6.23

Reid All About it

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” I’m happy to feature it as long as it’s not too product-centric. Next gen membership #2. CAE credit.

Revenue 256
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Association Brain Food: 4.26.24

Reid All About it

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Two-thirds of associations plan to develop new products/services, yet only one-third plan to hire more staff. I’m happy to feature it as long as it’s not too product-centric. Content marketing.

Content 266
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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success.

Review 169
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Association Brain Food: 4.28.23

Reid All About it

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. I’m happy to feature it as long as it’s not too product-centric.

DC 205
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Association Brain Food: 8.4.23

Reid All About it

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Your association’s recruitment and retention success depend on your membership model pricing. Non-dues revenue partners. I’m happy to feature it as long as it’s not too product-centric. Introverts.

Atlanta 195
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Association Brain Food: 10.20.23

Reid All About it

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Maryland 272