MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Reid All About it

OCTOBER 6, 2023

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content marketing. PAR Member Meet-Up: How to Approach Revenue Forecasts for 2024 Hear how associations plan and deliver revenue forecasts from the basic to the advanced. 1 CAE credit. . – CAE credit.

Revenue 256

Revenue Certificate Tools Innovation 256

Aaron Wolowiec

FEBRUARY 18, 2014

Whether it’s for prestige, a salary bump or a resume builder, people from all industries seek out certification programs. But the question is, should your association offer certification programs? It’s tempting to jump on the certification bandwagon but first, it’s important to conduct research. And lots of it.

Certificate 100

Certificate Cost Revenue Conference 100

AssociationChat

MARCH 29, 2021

So they wrote off the sunk cost and invested their remaining budget in making their unique standards content more widely available to their members and beyond, bolstering ecommerce sales in the process. The ecommerce sales ended up paying for the sunk cost, and the organization and their legacy AMS are now on a second honeymoon.

Revenue 83

Revenue Colorado System Certificate 83

Leading Learning

MAY 19, 2022

While the cumulative costs of them makes me second-guess whether the trend in entertainment is a clear winner for consumers, there is one type of subscription I have no reservations about: learning subscriptions. Back then, most of the learning subscriptions in our space were content factories churning out live Webinars. I was wrong.

Revenue 97

Revenue Price Course Content 97

Reid All About it

MARCH 24, 2023

Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. More info/register. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 256

LMS Revenue Arlington Education 256

Association Adviser

MAY 23, 2017

Non-dues revenue is an important source of funds for associations. Membership dues may still be the single largest revenue source for many associations, but dues revenue is dropping according to a recent report from the ASAE Foundation. Associations have a wealth of content at their fingertips. True or false? That’s easy.

Revenue 63

Revenue Content Survey Newsletter 63

Blue Sky eLearn

SEPTEMBER 12, 2018

That’s where digital content and other perks come in. Creating special content and unique benefits for your members is the most direct (and often easiest) way to start boosting engagement. We’ve outlined 6 of the most effective types of content, digital activities, and other perks to offer your members: eLearning Opportunities.

Content 173

Content Member Engagement Tools Strategy 173

Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Content Forum Weekly Community Chat. Host: Content Forum.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. AI-generated SEO content is “polluting our culture for your own minor profit. Seems like a good place to start. Lessons from the podcast world. Blue ocean strategy.

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

JUNE 18, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Polished, Not Perfect: How to Make Authentic User-Generated Video Content from Your Community Even More Powerful. Turning the content you collect from your community into compelling video stories can feel daunting. 1 CMP credit.

LMS 369

LMS Certificate America Committee 369

Association Success

NOVEMBER 5, 2020

An LMS can significantly reduce costs while allowing organizations to create training courses and educational materials at scale. . Along with the cost-saving benefits, LMS-based courses also can help members increase regulation compliance within their own organizations. Certification and compliance management . Download it now.

LMS 150

LMS Certificate Course Learning Management System 150

Associations Now

MAY 21, 2019

That’s especially true for associations with declining dues revenue. Taking some time to brainstorm with members provides them a stimulating engagement opportunity and could generate ideas for contributing additional nondues revenue to your organization’s bottom line. Supplemental Education.

Project 87

Project Revenue Austin Education 87

Reid All About it

SEPTEMBER 29, 2023

One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Hear about ten (or more!) CAE credit. . More info/register.

Revenue 272

Revenue Innovation Education Tools 272

Association Success

MAY 20, 2020

As the world adjusts to the “new normal” brought about by COVID-19, organizations everywhere are coming to terms with shifting to virtual distribution of content rather than at in-person events. Taking in all the parts and pieces required to produce your event, and determining the cost, can give you a basis for your pricing.

Price 158

Price Revenue Cost Discount 158

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

AUGUST 24, 2023

Association pros shared the roles they think would most benefit their organizations—from digital strategists to revenue experts and career-focused professionals. James Thomashower CEO, American Guild of Organists Revenue manager. Leona Scott President, JEP Marketing Communications Visual graphics content creator.

Revenue 95

Revenue Certificate Marketing Strategy 95

Reid All About it

MAY 12, 2023

shares 15 ways to improve your newsletter content and delivery. Lunch costs are on your own. Lunch costs are on your own. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. But do you? on the same day.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

DECEMBER 1, 2023

Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. That’s on us, says Jay Cost at The Dispatch. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Forj

APRIL 22, 2021

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? But, pricing them too low will prevent your team from making any meaningful revenue. Creation Costs: What is the cost of online course development? Where is the middle ground? Developers.

Price 172

Price Course LMS Discount 172

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. You’re indulging in a high-cost bad habit! Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.), AMS requirements. My immersion blender has earned its keep. 1 CAE credit. . 1 CAE credit.

Chicago 205

Chicago Education Certificate Revenue 205

Membersuite

MAY 17, 2022

As the cost of a college degree rises and the perception of its value falls, credentialing programs are receiving a lot of positive press. When you can elevate the perception of value and/or the prestige of your certification, you’ll increase individual and employer demand for it. Program content (i.e.

How To 152

How To Certificate Course Revenue 152

Higher Logic

JUNE 4, 2019

Virtual events can boost the consumption of your association’s eLearning content and promote ample engagement. People love the option to consume their educational content on their terms - from wherever they want, whenever they want. But before all of that, win their trust by offering them insightful and engaging content at no cost.

Learning Management System 214

Learning Management System Content Course Discount 214

Freestone

AUGUST 22, 2023

Associations frequently use learning management systems (LMS) to deliver continuing education content to members. Depending on your association’s industry, an LMS can provide state and/or board-required certifications, maintenance credits, or other training needs.

Learning Management System 52

Learning Management System System LMS Certificate 52

WBT Systems

JANUARY 3, 2017

Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Economies of Scale – reduce costs of delivering education programs.

Technology 210

Technology Learning Management System Certificate System 210

Reid All About it

AUGUST 18, 2023

. – Expert Series: Get Sponsored: How to Make 6-Figures in Digital Sponsorship for Your Association Learn how to optimize digital sponsorship and capitalize on the huge opportunities to grow digital revenues to 6-figures or more. 1 CAE credit. More info/register. Hosts: WorkerBee.TV Wed 8/23 at 2 p.m. More info/register. Hosts: WorkerBee.TV

Certificate 195

Certificate Education Revenue Marketing 195

Freestone

DECEMBER 8, 2023

Y our continuing education content can even help drive non-dues revenue. But did you know that your continuing education program can boost your association’s ROI? Consider any additional costs related to the program, such as time taken away from regular work.

Education 57

Education Tips LMS Revenue 57

Reid All About it

APRIL 16, 2021

I liked this one from Jyrki Paananen, co-founder and COO of Brella, who said, “There’s almost an inflated volume of virtual events at the moment and it is challenging to make content the differentiator, so perhaps connections could be the new king.”. How Your Association Can Drive Revenue & Growth with AI-Based Personalization.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once?

Revenue 205

Revenue Content Chicago Leadership 205

Delcor

NOVEMBER 18, 2020

These days more than ever, associations are seeking new sources of non-dues revenue to replace the income they used to rely upon from in-person meetings and events. Digital badge and certificate programs. It’s easier to repurpose existing content than design a program from scratch. What’s in a digital products portfolio?

Products 59

Products Revenue Case Study Content 59

Higher Logic

MARCH 2, 2016

How can you effectively help your community lend a hand in content creation for your organization? Most language learning software is expensive; with Duolingo, anyone with internet access can learn a new language at no cost and without ads. It also brings in revenue for Duolingo, helping the service remain free and without ads.

Content 120

Content Software Project Course 120

Reid All About it

MARCH 4, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Mia Masson, Head of Content at Swapcard, and manager, Evolve, an online community and virtual event series. Top Trends in Content Marketing 2022. Host: Content Marketing Institute. Tue 3/8 at 11 a.m. –

Class 195

Class Certificate Content Committee 195

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Take away key criteria for selecting the right format for the right content. Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

Nimble AMS

JULY 28, 2022

While the upfront cost for an AMS might be more expensive than you initially expect, in the long run, purchasing new technology will save you money. According to the Community Brands Study, certifications and credentials are the fourth most important member priority. Therefore, having a flexible IT budget is key.

Software 123

Software LMS Learning Management System Missouri 123

Reid All About it

SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Get all the juicy details on how they crafted a killer title, created engaging content, and promoted the webinar to the right audience. More info/register. 1 CAE credit. 1 CAE credit.

LMS 266

LMS Revenue Education Strategy 266