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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

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AUGUST 11, 2023

Leadership pipeline. By educating the next generation of company and industry leaders, you’ll fill your association leadership pipeline too. A few of them might surprise you, but they’re essential for technology project success. Host: Certification Network Group (CNG) Wed 8/16 from 11 a.m. Change management. Caputo, J.D.

Chicago 195

Chicago Certificate Marketing Content 195

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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. to 1 p.m. –

Newsletter 266

Newsletter Certificate Denver Case Study 266

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. To keep them at bay, find a new blue ocean.” Gamification at events. 1 CAE credit.

Revenue 256

Revenue Price Denver Tools 256

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MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. They explain how to use AMS data for planning and marketing events. Member onboarding. Location: Chicago IL.

Revenue 227

Revenue Chicago Leadership Education 227

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DECEMBER 1, 2023

Project success stories. Sherry Budziak of.orgSource recaps accomplishments and lessons learned by the association execs and tech partners who shared their project stories at Solutions Day. Go on a whirlwind tour of some of our recent projects. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D.,

Arlington 266

Arlington Technology Strategy Los Angeles 266

Membersuite

MAY 17, 2022

Many of MemberSuite’s customers, which I’ve been fortunate to work with to implement their credentialing needs in the last six years, knew the importance and value of these types of programs early on—that’s why we created a highly configurable certification management solution as part of our baseline offering.

How To 152

How To Certificate Course Revenue 152

NXUnite

MARCH 19, 2024

To keep your budget organized and make more accurate projections, we recommend categorizing your revenue by source. Fundraising costs, which are the upfront costs associated with fundraising campaigns and include event planning, marketing , and fundraising software investments. Staff compensation policy.

Tips 130

Tips Handbook Revenue Guidelines 130

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SEPTEMBER 15, 2023

Impexium describes three crucial principles that most associations and vendors overlook during an AMS implementation —things that will make your project much more difficult. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. AMS implementation. 1 CMP credit. More info/register.

LMS 256

LMS Revenue Arlington Education 256

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FEBRUARY 26, 2021

Sigh, another self-improvement project—almost complete. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Strategic reset. Quick hits.

Recruiting 329

Recruiting Recruitment Project Technology 329

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JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Board Leadership ( Chatting with Agnes & Cecilia). Host: ASAE.

LMS 369

LMS Certificate America Committee 369

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JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Christi shared lessons learned so far, including five prerequisites for a chapter benchmarking project. Do you need support with membership marketing? Event budgets.

Certificate 322

Certificate Technology Communications Revenue 322

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JANUARY 12, 2024

Today, organizations are challenged to not only identify the “high potentials” for specific leadership positions, but also to retain them. who did her dissertation research project on mentoring programs Mon 1/15 at 8 a.m. – More info/register (ASAE Marketing Professionals Community). 1 CAE credit. More info/register.

LMS 266

LMS Member Engagement Education Revenue 266

Membersuite

MAY 25, 2021

Your leadership probably thinks the one you have is good enough, especially with all the other demands on your association’s limited budget. Think how leadership thinks: align each point of your argument to an organizational goal. IT will have a crucial role in an AMS project so you need them on board from the start.

Software 170

Software Leadership Project System 170

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Career Coach Series: Shifting Leadership Style There’s not one leadership style that works for all contexts.

Revenue 205

Revenue Content Chicago Leadership 205

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NOVEMBER 13, 2020

Participants receive complimentary access to a customizable dashboard allowing you to view the data and download a unique report to guide you, your staff and volunteer leadership. This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. every Monday.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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DECEMBER 18, 2020

Billhighway explains how to get access to real-time chapter financial data , reduce the risk of financial mismanagement and alleviate the chapter leadership burden. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Go explore!

Video 221

Video Certificate Review LMS 221

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NOVEMBER 26, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. Host: Certification Network Group of Chicago. Samantha Evans, CAE, Certification Manager, G3ict/IAAP.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

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JANUARY 28, 2022

For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program. Leadership development. Leadership training shouldn’t be reserved for top performers and senior management, say Navio Kwok and Winny Shen at Harvard Business Review.

Newsletter 195

Newsletter Survey Team Software 195

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Consider where the AMS fits into your organizational ecosystem at the onset of the project rather than an afterthought. More info/register. But all video is not created equal. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

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MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Many societies are currently focusing on DEI initiatives with their membership, leadership, and their staff.

Revenue 195

Revenue Content Virginia Technology 195

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Foresight as a Leadership Competency, Part 1. Chapter benchmarking survey.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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JANUARY 14, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Combating Burnout: How Marketing Teams Are Burning Bright. Your marketing team could be at risk. Discover the tools you need to combat burnout on your marketing team and build a healthy and productive working environment.

Team 195

Team Technology Certificate Revenue 195

WBT Systems

APRIL 25, 2017

Prior to the digital revolution, these credentials were called certificates of completion. Unlike a paper-based certification, a digital badge is embedded with relevant “ metadata ” such as the badge title, description, date earned, issuer, recipient, expiration date and even specific details about the work submitted by the recipient.

LMS 252

LMS Certificate Library Education 252

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm.

Montana 350

Montana Certificate Conference Content 350

AssociationChat

MAY 20, 2020

We became friends in the early days of Twitter and through an innovative project called EventCamp that witnessed us meeting with other creative types in the meetings world to create and participate in unique experiences all over North America. ADMEinternational Destination Management Executives, DMCP Certification. Ignite Magazine.

Resources 105

Resources Certificate Texas America 105

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NOVEMBER 29, 2019

They especially get in the way when you’re leading up a project, so thankfully WBT Systems suggests 11 catalysts for cross-departmental collaboration. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Demystifying Event Marketing. Host: Rogue Tulips LLC. 1 CMP credit.

West Virginia 360

West Virginia Washington DC Revenue 360

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership.

Innovation 359

Innovation Las Vegas Communications Education 359

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DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. WBT Systems shared some depressing statistics about the percentage of leadership positions held by women. Sigal Samuel, Vox ).

Raleigh 259

Raleigh Review Class Education 259

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Project management software to streamline internal communication, set deadlines, track outcomes, and more.

How To 130

How To Discount Social Media Software 130

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OCTOBER 29, 2021

They address why leadership may want employees to return to the office and describe some benefits associations reap from remote/hybrid work. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Flexible work model. Learning design. He describes his S.C.O.R.E

Revenue 195

Revenue Survey Leadership Education 195

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APRIL 21, 2023

Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. Starkweather Association Services’ guide to best practices for change readiness helps you “understand and control the complications that people bring to a change project.” Coaching learners. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

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MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve.

Technology 370

Technology St. Louis Strategy Products 370

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MARCH 12, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. Dive deeper into the foundational elements of digital marketing success. 1 CAE credit.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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APRIL 30, 2021

I think one had an AMS, CMS, and LMS project on the horizon. I’ll refer them to this post from MemberSuite which advises what you need to do before this monster project begins. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Presenter: evolutionary psychology and marketing expert Tim Ash.

Education 354

Education Technology Strategy Revenue 354

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JULY 2, 2021

Wes Trochlil suggests how to tackle a big data cleanup project —one bite at a time. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Creating your Content Stream—from Marketing to Sales to Programs. Host: American Marketing Association. I doubt it. Data cleanup.

Technology 370

Technology Strategy System Education 370