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Association Brain Food: 2.2.24

Reid All About it

Member connections. At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. SHRM was also dinged for not providing accessible online learning.

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Association Brain Food: 8.25.23

Reid All About it

Oprah Winfrey Online programs. Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. They pull out a few good ideas from survey comments too.

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Association Brain Food: 2.9.24

Reid All About it

In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Online experiences. Michelle Brien at Matchbox shared the results of their research on the value of virtual experiences to associations and their members. Event trends. Data, AI and value propositions. More info/register.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Online education’s role in membership marketing.

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How to use your learning management system (LMS) to generate non-dues revenue

Freestone

Are you looking for strategies to increase non-dues revenue? How can your learning management system increase non-dues revenue? However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. You’re not alone!

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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. If you’re feeling nostalgic about ASAE TEC, a new online event, People Powering Tech on December 14 from 10:30 a.m. Intentional learning.

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Association Brain Food: 1.12.24

Reid All About it

ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs and challenges. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. Young member engagement.

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