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How to Validate an Online Course Idea

WBT Systems

New players in the online learning market are bringing fresh ideas to online course development and marketing. They’re making millions of dollars in revenue, so they’re doing something right, for example, knowing how to validate an online course idea. If your online course doesn’t meet a market need, it won’t succeed.

Course 160
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

These webinars were repurposed from existing content, along with content from committee members volunteering as subject matter experts. In their last year as students, the association shared content about the certification program, offering opportunities for these students to take the course even though they could not certify.

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Association Management: Online vs. In-person Engagement

Blue Sky eLearn

For instance, consider the following popular ways to track data and compare it to your association: Social media interactions. How often are your members interacting with you on social media? . Which learning opportunities and online courses are your members signing up for? Email open rate. Event attendance.

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Association Brain Food: 4.19.24

Reid All About it

Gain an edge on professional development competitors by adding mentoring to your online courses and cohort programs as a free or premium service. Americans no longer trust traditional institutions, like the media, higher ed and government, because they’ve veered away from their original purpose. Education + mentoring. Decline of trust.

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3 ways to align association goals and technology with your ideal member

Nimble AMS

Try including live webinars, webcasts of live events, recommended courses, and videos. . Involve the member perspective in event planning by creating a committee of member volunteers. Spread the word about upcoming association events and training opportunities by promoting activities on social media. Here’s how: .

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Association Brain Food: 4.12.24

Reid All About it

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Building Brand Loyalty: Transforming Social Customer Service with AI (Social Media & AI Bootcamp Series 2024) Learn how social media is transforming customer service.

Revenue 256
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Membership 101: Who Counts?

Spark Consulting

The most obvious non-monetary contribution would be serving in a volunteer position, but they might not have the capacity to be committee members either. Could they serve as social media ambassadors for you? Assist in moderating your online community (after, of course, receiving training)? Volunteer at chapter events?