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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256
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Association Brain Food: 7.21.23

Reid All About it

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization?

Atlanta 195
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Association Brain Food: 11.10.23

Reid All About it

If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). s DE&I committee. Bulletin describes how a member app enhances and fosters member engagement. More info/register. 1 CAE credit. .

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Association Brain Food Weekly: 6.18.21

Reid All About it

Membership committees. Is it difficult to find members to serve on your membership committee? MemberSuite discusses the challenges faced by staff in charge of membership committees and suggests ways you can make improvements by revamping (or retiring) your membership committee. Kim, Principal of Butterfly Strategies.

LMS 369
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Association Brain Food: 3.10.23

Reid All About it

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Log on in March as we discuss, among other things: How can work done by the DEI committee be augmented/supported by this community?

Committee 195
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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

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?5 Ways to Get the Most From Your Learning Management System

MemberClicks

A learning management system could help with recurring committee or board meetings. Having a platform where you can simultaneously host and store information related to that committee (or the board, or membership group, etc.) Depending on the size of the program, you may have even more flexibility to try different pricing tiers.