Reid All About it

FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Presenter: Cara Silletto, MBA, CSP, President & Chief Retention Officer, Magnet Culture. Host: Community by Association. Presenter: Catherine Hackney, principal, Confident Communities Consulting. Presenters: Michael Hoffman, CEO of Gather Voices.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

MAY 19, 2023

She warns that “careful human oversight, editing, and institutional knowledge is still required,” but suggests how to use it for research and content creation. Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

MARCH 4, 2022

Presenter: Janelle Spratley, HR Generalist. Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost.

Class 195

Class Certificate Content Committee 195

Reid All About it

MAY 3, 2019

Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Conversations will include presentations and attendees discussing challenges and key points on each topic. Presenter: Mike Pennington, CAE, Novi Evangelist. Presenters: Vivian Swertinski, Sr. Presenter: digital media strategist Phil Gerbyshak. Host: ASAE.

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

MAY 7, 2021

Presenter: Dr. Naomi Brahim leads the work of the Multi-Tiered Systems of Support (MTSS) in Jefferson County Public Schools in Louisville, KY. – How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Host: Fridays@4.

St. Louis 370

St. Louis Technology Strategy Products 370

Reid All About it

MAY 29, 2020

During a virtual conference, attendee attention is more focused on the educational content. Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Presenter: Tim Schurr, Schurr Success, Inc. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

San Diego 259

San Diego Strategy North Carolina Conference 259

Reid All About it

APRIL 30, 2021

Check this flowchart before you decide to put that content behind a paywall or lead magnet form. They’ll also discuss how organizations might leverage research in a move toward transformative thinking, what association-driven transformative thinking might look like, and what it could mean for our community. Presenter: Mikki Williams.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

JULY 16, 2021

How to create an editorial calendar that will streamline your content strategy. Presenters: Jessie States, CMP, CMM, MPI Academy Director, MPI. Presenters: Elizabeth Weaver Engel, M.A., Host: Community by Association. Presenters: David Spinks, Co-Founder, CMX. Presenter: Results Direct Mobile. Quick hits.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. Bring all your questions to the AMA.

Survey 259

Survey Project Strategy Education 259

Freestone

FEBRUARY 21, 2024

Marketing plans are operational documents that outline an advertising strategy to reach a target market and generate leads. A marketing plan also describes how a business will accomplish a particular mission or goal. KPIs are individual metrics that measure the various elements of a marketing campaign.

Marketing 79

Marketing LMS Social Media Course 79

Reid All About it

JULY 9, 2021

Learn how to send emails that people actually want to open, leverage proven strategies and tactics for writing conversational emails, and measure and optimize your conversational email results. Host: American Marketing Association. Presenter: Drift’s Sr. Presenter: Kathleen Zwarick Shanley, PhD, CAE, ACC, ELI-MP.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Nimble AMS

OCTOBER 18, 2021

Not personalizing member communications. . Sending generic member emails does nothing to show members you understand and care about their needs. But sending targeted, personalized communications does. Personalize the member experience by presenting your members with content that is specific to their needs and interests.

Member Experience 119

Member Experience System Email Marketing Examples 119

Reid All About it

MARCH 25, 2016

Presenter: Elaine Biech, president of ebb associates. Secrets to Communicating Technical Topics to Non-Technical Audiences. Learn how to understand your audience, simplify and organize content, and design memorable and engaging presentations and handouts. Host: ASAE Marketing Section. More info. (1 1 CAE credit).

LMS 170

LMS Pennsylvania Committee Email Marketing 170

Higher Logic

MAY 29, 2020

If so, secure a copy of the strategic plan, and use it as the guide for your presentation. Where community fits in: Be your industry’s thought leader. Communities are a great way to promote your association’s status in the industry. Use community to reach future members. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MARCH 25, 2016

Presenter: Elaine Biech, president of ebb associates. Secrets to Communicating Technical Topics to Non-Technical Audiences. Learn how to understand your audience, simplify and organize content, and design memorable and engaging presentations and handouts. Host: ASAE Marketing Section. More info. (1 1 CAE credit).

LMS 150

LMS Pennsylvania Committee Texas 150

Reid All About it

AUGUST 19, 2016

In the meantime, we’re back in business with lots of good online content to absorb this week. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

AUGUST 6, 2021

Communication app overload. And then the notifications, emails, messages, pings, dings and bings kept coming. Achurch Consulting explains how to thoughtfully manage multiple communication and collaboration platforms. Presenter: Jessie States, CMP, CMM, Director, MPI Academy, Meeting Professionals International.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Aptify

NOVEMBER 5, 2020

Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association.

How To 148

How To Newsletter Examples Communications 148

Reid All About it

JULY 8, 2016

Presenters: Karin McGinnis, Attorney, Moore & Van Allen, PLLC. Presenter: Jerry Rackley, Chief Analyst, Demand Metric. A well-designed post-webinar survey can provide valuable feedback that you can use to incrementally improve your online presentations. Presenter: Lindsay Bealko, Expert Trainer, Idealware. 1 hour CMP.

DC 150

DC Certificate Washington Content 150

Reid All About it

JUNE 23, 2017

Learn the eight principles of communicating with data—from defining your question to designing simple, clear images. Presenter: Laura Quinn, founder, Idealware. Review new research that defines the critical actions learners rely on while consuming educational content. Presenter: Kevin Siegel, IconLogic, Inc. 1 CAE credit.

DC 154

DC Content Education Software 154

Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Follow along as a young professional goes from website visitor to new member in a process turbo-charged by inbound marketing content. Presenter: Brad Gurley, senior director of deliverability, Real Magnet.

DC 150

DC Washington America eBook 150

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Check out the content lineup if you haven’t already. Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MAY 14, 2021

Presenter: Trevor Blondeel , PCC, Founder, Operations Kickstart. Presenters: Liz Lathan , CEO, Haute Dokimazo. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Presenters: . Presenters: Walter Calvert, Partner, Corporate, Venable LLP .

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

OCTOBER 12, 2018

How to explain content marketing to anyone. Content Marketing Institute ). If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Host: ASAE Greater Washington / National Capital Community.

DC 170

DC Las Vegas Washington Review 170

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email. That’s right, email marketing is still the best way for associations to reach these unique generations. Keep the emails short and don’t be afraid to have some fun.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

OCTOBER 7, 2016

Presenters: Marc Berger, National Nonprofit Tax Services Director, BDO USA, LLP. Presenter: Nick Borelli, President and Strategist, Borelli Strategies. Presenter: Gayle Rosnick, CMP and CMP-HC Certification Director, Convention Industry Council. Presenter: Brooke Gracey, Senior Mobile Event App Strategist, Cvent.

Mooc 208

Mooc Certificate DC millennials 208

EventMobi: Association Events

SEPTEMBER 28, 2023

With all those new members, you need a way to centralize your membership’s success and make it a part of your association marketing strategy. Your membership directory can: Advertise the perks of membership Present your data—how many members do you have? How has your community grown over the years?

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Reid All About it

DECEMBER 9, 2016

We’re committed to our community. I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Presenter: Richard Millington, founder, FeverBee. I’m not giving up on you. More info/register.

Tools 177

Tools Social Media Case Study Marketing 177

Reid All About it

MAY 19, 2017

Host: ASAE Greater Washington / National Capital Community. Presenter: Mei Shibata, principal, Essense Partners. Host: American Marketing Association. Presenter: Ken Molay, president, Webinar Success. Presenter: Mark Bornstein, vice president, content marketing, ON24. Topic: Email best practices.

DC 150

DC Washington Chicago Tips 150

Fonteva

FEBRUARY 9, 2021

Here are our top tips from an HR consultant: Invest in a comprehensive management solution Communicate consistently and valuably Offer ample learning opportunities Provide tools for members to engage with each other. Email marketing and communication. Communicate consistently and valuably.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

DECEMBER 9, 2016

We’re committed to our community. I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Presenter: Richard Millington, founder, FeverBee. I’m not giving up on you. More info/register.

Tools 150

Tools Social Media Case Study New York 150

Associations Now

OCTOBER 29, 2019

Email marketing is a great way to get your message directly in front of members. But if you’re crafting each email with your organization, rather than your members, in mind, it’s likely that your emails will go unread. What kind of content do your members want? Trying to reach members through their inboxes?

Strategy 58

Strategy Newsletter Email Marketing Social Media 58

Association Briefings

JANUARY 5, 2021

Today’s consumers demand a relevant and personalized content experience. To meet these demands, associations must move to a one-to-one , personalized email experience , driven by data. Email personalization doesn’t mean what it meant five years ago. How Can We Help? Reach out , here to get started.

Content 52

Content Marketing Industry Team 52

Reid All About it

MARCH 23, 2018

WBT Systems shares some of the tips they learned from online marketing expert (and multi-millionaire course provider) Amy Porterfield about using webinars as lead generation for online courses. Presenter: Polly Karpowicz, CAE, co-chair of the ASAE Task Force on Workforce Development and Senior Director, the Center for Association at Westat.

Case Study 45

Case Study Email Marketing DC Washington 45

Disciple Media

AUGUST 23, 2023

Creating these personas will guide your content creation, marketing strategies, and overall approach, ensuring alignment with your target audience. Create a clear presentation Your services must be presented clearly and compellingly on your website, brochures, or other marketing materials.

Price 36

Price Social Media Revenue Tools 36

Association Adviser

MAY 19, 2014

ClickToTweet makes it easy for readers of a blog or site to share content quickly with others without having to come up with a clever tweet on the spot. Web apps/plugins make it a snap to create instant tweets from your digital content. Instant-tweet apps help you maximize the visibility of your quotes, facts/stats & presentations.

Content 60

Content Email Marketing Social Media Communications 60